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Membership and Marketing Manager

KENTUCKY SOCIETY OF ASSOCIATION EXECUTIVES INC, Manassas, VA, United States


About the Institute of Navigation (ION)

The Institute of Navigation (ION) is a professional, nonprofit organization dedicated to advancing positioning, navigation, and timing (PNT). ION serves a global community of researchers, engineers, practitioners, and students through technical meetings, publications, professional development, and outreach.

Position Summary

ION is seeking a detail-oriented, highly organized membership marketing manager to coordinate member engagement, marketing, recruitment, and retention, as well as all organizational marketing and outreach efforts in alignment with ION’s mission and standards.

Key Responsibilities

Member Engagement Manage social media accounts, including content management Develop digital marketing strategy and campaigns, including tracking and analytics Create webinars and virtual programs Work with other members of staff for member networking events and provide event coverage

Membership Marketing/Recruitment/Retention Oversee membership lifecycle marketing Design membership recruitment programs in collaboration with other key staff members Sell corporate memberships to corporate partners Market membership at other organizations’ events (both non-profit and for-profit events) Create automatic membership offers and invitations on the organization’s website Manage the mailing list and member renewals Produce regular membership status reports, including comparisons to prior years

Other Coordinate all advertising with media partners Coordinate local section activities including marketing membership to non-member participants Write and circulate press releases on ION programs Manage surveys and evaluations All other duties as assigned

Qualifications

Must be a U.S. citizen with no criminal background (background check will be conducted) Bachelor’s degree or equivalent professional experience (social media course work desirable) 3+ years of experience in social media marketing (association or nonprofit experience preferred) Experience working with social media platforms Experience digital marketing and campaign strategies and tracking Experience overseeing membership lifecycle marketing and membership marketing campaigns Strong organizational, project management, and time-management skills Excellent written, and verbal communication skills Ability to manage multiple programs and deadlines simultaneously Proficiency with Microsoft Office and Adobe graphics programs Willingness to travel and work occasional evenings or weekends for events Physical requirements include the ability to move, pack, and lift conference freight/audiovisual cases; and on-site set-up of conference materials, etc.

Work Environment/Location

Manassas, VA professional office In-person position; no telecommuting will be considered Working hours 9 a.m. – 5 p.m.

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