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Marketing Manager

Magic EdTech, New York, NY, United States


Looking for a Marketing Manager (3–5 years experience) to drive inbound leads, build brand presence, and manage digital campaigns and events in the Education & Learning space. This role sits at the intersection of content, events, partnerships, and digital campaigns. You’ll work closely with leadership and cross-functional teams to position Magic EdTech as a thought leader and generate measurable business impact. Key Responsibilities Drive inbound lead generation through digital campaigns, content, and events Support account-based marketing for key institutional clients Track and optimize campaign performance to improve conversion 2. Brand Building & Content Create and manage content for social media across targeted geographies and markets Develop thought leadership content including blogs, case studies, and campaigns Ensure consistent brand messaging across channels 3. In-Person Event Management Plan and execute conferences, seminars, and industry events Manage end-to-end logistics, promotions, and post-event analysis Use events as a key channel for lead generation and brand visibility 4. Virtual Events & Digital Engagement Manage webinars, podcasts, and virtual sessions Coordinate speakers, content, and audience engagement strategies Track participation and ROI from virtual initiatives 5. Partnership Building Build and maintain relationships with industry consortiums, associations, and standards bodies Collaborate with partners for co-marketing opportunities and brand amplification Conduct market research on trends, competitors, and customer needs Support strategy for targeted outreach and positioning Requirements Degree in Marketing, Digital Media, Communications, or similar 3+ years in digital marketing & social media advertising Strong experience in event management (virtual + in-person) Familiarity with GenAI tools and digital content tools Good communication and content creation skills Nice to have: Experience in EdTech / Education / Workforce Learning Network in PR, marketing communities, or industry groups About Magic EdTech: Magic EdTech (www.magicedtech.com) is a leader in providing SaaS-based e-learning platforms and digital learning product development services. Our offerings include an end-to-end value chain from content creation to content distribution, helping organizations transform their digital learning initiatives. We are headquartered in New York and part of Magic Software Inc., a company with over 30 years of experience in the digital education sector #J-18808-Ljbffr