Digital Marketing Specialist

Department: Marketing & Communications Job Summary The Digital Marketing Specialist will support the Marketing & Communications Team in executing day-to-day digital initiatives across websites, email marketing, social media, and analytics. This entry-level role is ideal for a creative, detail-oriented individual eager to learn and grow in a fast-paced environment. Working closely with the Digital Marketing Manager, the Specialist will assist with campaign execution, content publishing, reporting, and digital asset organization. Principal Responsibilities Digital Campaign Support Assist in building and deploying email campaigns in HubSpot, including list segmentation, QA/testing, and scheduling Help create and update landing pages, forms, and simple workflows Website Maintenance Support day-to-day updates in WordPress, including text edits, graphics, resource uploads, and page adjustments Ensure accuracy, accessibility, and formatting consistency across all sites Social Media Support Prepare and schedule social media posts; assist with updating graphics Monitor engagement and flag opportunities or issues Content Publishing & Distribution Coordinate distribution of articles, thought leadership content, and event promotions across digital channels Assist with formatting and publishing blog posts, newsletters, and resource materials Analytics & Reporting Pull basic performance reports from HubSpot and Google Analytics Track key metrics and compile monthly dashboards for internal stakeholders General Marketing Support Maintain digital assets (images, PDFs, sales collateral) within shared libraries Assist with vendor coordination for website updates, creative assets, or digital tools Support ad-hoc marketing tasks and projects as assigned Requirements Bachelor's degree in Marketing, Communications, or a related field 0-2 years of experience in digital marketing, or internship experience in related areas Familiarity with HubSpot, WordPress, and Google Analytics (GA4) preferred Strong writing, editing, and organizational skills High energy, positive attitude, and a proactive "can-do" approach Exceptional attention to detail and eagerness to learn new tools and techniques Ability to manage multiple tasks and meet deadlines in a fast-paced environment Ability to work independently and collaboratively across teams Proficiency in Microsoft Word, Excel, and PowerPoint Salary for this position ranges from $65,000.00 - $ 72,000.00. The base pay offered will be determined on factors such as experience, skills, training, location, certifications, and education. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives. Qualifying positions will also be eligible for comprehensive benefits, such as participation in family medical and dental insurance programs, 401K plan, and PTO. Must be authorized to work in the United States on a full-time basis without Company sponsorship. Conner Strong & Buckelew is proud to be an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, gender, affectional or sexual orientation, gender identity or expression, national origin, ancestry, nationality, age, disability (physical or mental), marital or domestic partnership or Civil Union status, pregnancy, family medical history or genetic information, atypical cellular or blood trait, military service or any other status protected by law.