Salesforce Marketing Product Manager
Jansoftglobal, San Francisco, CA, United States
San Francisco, United States | Posted on 04/01/2026
We are seeking a
hands‑on Marketing Product Manager
with deep expertise in
Salesforce Marketing Cloud Personalization
to support and optimize personalized marketing campaigns.
This role acts as a
subject matter expert and specialist , working closely with marketing teams, engineering, and stakeholders to improve campaign strategy, execution, and performance across multiple channels.
The ideal candidate will have strong experience in
campaign lifecycle management ,
multi‑channel marketing , and
marketing automation tools , with the ability to both execute and improve marketing processes.
Responsibilities
Own and manage the
end-to-end lifecycle of marketing campaigns , including intake, setup, testing, deployment, and optimization
Act as a
Marketing Cloud Personalization expert , providing guidance on how to improve campaign effectiveness
Collaborate with marketing stakeholders to gather requirements and translate them into actionable campaign strategies
Improve
campaign processes and workflows
to enhance efficiency and scalability
Support and enhance
multi‑channel marketing efforts
(web, mobile, email, etc.)
Work closely with engineering teams to configure, test, and deploy campaigns
Educate and guide marketing partners on best practices for campaign development
Analyze campaign performance and recommend improvements for engagement and conversion
Help improve
data structure and campaign targeting strategies
Ensure campaigns are properly validated before production deployment
Drive continuous improvement in
how campaigns are designed, built, and executed
Skills & Experience
Strong hands‑on experience with
Salesforce Marketing Cloud Personalization (Interaction Studio)
Experience with
Salesforce Journey Builder
and campaign journey creation
Proven experience in
campaign management and campaign lifecycle execution
Strong understanding of
multi‑channel marketing strategies
Experience working with marketing teams and cross‑functional stakeholders
Ability to
optimize and improve campaign processes and execution
Hands‑on, execution‑focused mindset with strong attention to detail
Experience in
campaign administration and personalization strategies
Strong communication and collaboration skills
Preferred Qualifications
Experience as a
MarTech Product Manager
or similar role
Experience in
lifecycle marketing
and customer engagement strategies
Experience improving
marketing operations and campaign processes
Strong analytical mindset with focus on campaign performance improvement
#J-18808-Ljbffr
We are seeking a
hands‑on Marketing Product Manager
with deep expertise in
Salesforce Marketing Cloud Personalization
to support and optimize personalized marketing campaigns.
This role acts as a
subject matter expert and specialist , working closely with marketing teams, engineering, and stakeholders to improve campaign strategy, execution, and performance across multiple channels.
The ideal candidate will have strong experience in
campaign lifecycle management ,
multi‑channel marketing , and
marketing automation tools , with the ability to both execute and improve marketing processes.
Responsibilities
Own and manage the
end-to-end lifecycle of marketing campaigns , including intake, setup, testing, deployment, and optimization
Act as a
Marketing Cloud Personalization expert , providing guidance on how to improve campaign effectiveness
Collaborate with marketing stakeholders to gather requirements and translate them into actionable campaign strategies
Improve
campaign processes and workflows
to enhance efficiency and scalability
Support and enhance
multi‑channel marketing efforts
(web, mobile, email, etc.)
Work closely with engineering teams to configure, test, and deploy campaigns
Educate and guide marketing partners on best practices for campaign development
Analyze campaign performance and recommend improvements for engagement and conversion
Help improve
data structure and campaign targeting strategies
Ensure campaigns are properly validated before production deployment
Drive continuous improvement in
how campaigns are designed, built, and executed
Skills & Experience
Strong hands‑on experience with
Salesforce Marketing Cloud Personalization (Interaction Studio)
Experience with
Salesforce Journey Builder
and campaign journey creation
Proven experience in
campaign management and campaign lifecycle execution
Strong understanding of
multi‑channel marketing strategies
Experience working with marketing teams and cross‑functional stakeholders
Ability to
optimize and improve campaign processes and execution
Hands‑on, execution‑focused mindset with strong attention to detail
Experience in
campaign administration and personalization strategies
Strong communication and collaboration skills
Preferred Qualifications
Experience as a
MarTech Product Manager
or similar role
Experience in
lifecycle marketing
and customer engagement strategies
Experience improving
marketing operations and campaign processes
Strong analytical mindset with focus on campaign performance improvement
#J-18808-Ljbffr