
Territory Radiology Growth & Marketing Manager
Hmixray, Arizona City, AZ, United States
Responsibilities
Artificial Intelligence; Advanced Technology; The very best in patient care. With decades of expertise, RadNet is Leading Radiology Forward . With dynamic cross-training and advancement opportunities in a team-focused environment, the core of RadNet’s success is its people with the commitment to a better healthcare experience. When you join RadNet as a Territory Sales and Marketing Manager , you will be joining a dedicated team of professionals who deliver quality, value, and access in the 21 st century and align all stakeholders- patients, providers, payors, and regulators to achieve the best clinical outcomes.
You Will:
Referring Physicians/Community/IPA’s/Medical Groups
Establishes relationship with existing referring physicians and the community
Services and grows existing referring accounts
Makes cold calls to new referral sources
Meets/exceeds call schedule requirements of 15-20 per day
Identifies, prospects, and markets imaging services to local IPA’s, HMO’s, Medical Groups, referring physicians and the community
Maintains consistent attentiveness to the market and awareness of the target market by staying abreast of competitor activities and the marketplace
Plans and arranges daily activities and sales calls
Promotes new service, hours, radiologists, equipment, site specific programs to the referring offices and the community
Continuous growth of clinical knowledge to conduct clinical sales calls and clinically targeted campaigns to the referring physicians and the community
Stays abreast of referral patterns
Assists with submitting orders as needed
Updates the VP of Sales & Marketing, Director of Operations, and Regional Director of Operations of any applicable changes or issues
Manages special projects as directed by the VP of Sales & Marketing
Provides customer training to existing IPA’s, HMO’s, Medical Groups, referring physicians and the community
Identifies and notifies the VP of Sales & Marketing, Director of Operations, and Regional Director of Operations of service issues to the referring physicians, community, their staff, and patients
Provides services to the referring physicians and the community, by functioning as a liaison between the VP of Sales & Marketing, Director of Operations, Regional Director of Operations, corporate management, and radiologists
Practices effective communication in all aspects of one’s performance representing accurate and appropriate information in a reliable manner
Keeps the VP of Sales & Marketing informed of their marketing plan for the day, week, month, quarter, year.
Participates in all Sales & Marketing meetings required to perform and do their job accordingly, discuss issues, concerns, ideas, and/or developments
Participates in all Operations meetings required to perform and do their job accordingly
Direct contact for the local IPA’s Executive Management team
Implement national and regional contracts in accordance with the company’s policies
Builds strong relationships and company awareness in their region
Exercise creativity in growing their territory and seeking out new leads
Meets regularly with the V.P of Sales/Marketing, Director of Operations and Regional Director of Operations and other corporate management staff to discuss issues, goals and objectives
Meets with their PSR’s regularly to discuss issues, goals and objective
Business Development
Joint Ventures
Prepares materials and attends JOC meetings as directed by the VP of Sales & Marketing
IPA’s/Medical Groups
Prepares materials and attends JOC meetings as directed by the VP of Sales & Marketing
Attends managers meetings with their PSR as needed
Continuously seeks for new ways to grow volume in their territory and their PSR’s territories, and reports these to the VP of Sales & Marketing and Business Development Manager.
New Contracts
New Relationships
Addition of new services at your center(s)
Competitors
Knowledge and understanding of what your competitors are doing
Hours of operation
Service lines
Equipment
Contracts
Branding
Responsible for ordering through PIP portal and keeping inventory for assigned territory
Referral Pads
Collateral pertaining to your center/area
Distribution and education of marketing materials
Flyers
Mailers
Email/Fax
Rackcards for Radiologists
Ensures all existing materials are up-to-date
Works with web team to maintain market visibility
Web Presence
Social Media
Media Attention
Reporting
MyRAD touches
Referral Trending Reports
Competitor Grid
Monthly Territory Sales & Marketing Report
Expenses
Territory Action Plan
Physician Outreach
Physician Surveys
Meet & Greets with referring community and radiologist(s)
Lunch and learn opportunities with referring physician and community of 2 per month minimum
CME Lectures
Monthly or Quarterly IPA Manager Meetings
Monthly Campaign Rollout
Community Outreach
Events
Networking Events
Healthcare Events
Mammography Parties
Open Houses
Chamber of Commerce Mixers
Technical Outreach/Support
eRAD Connect – Provider Portal
Create Accounts
Create shortcuts on office computers, laptops, iPhones, iPads
Train providers and staff
Patient Portal
EMR Interfaces
Conference Calls/Meetings/Training
Sales & Marketing Weekly Call
Center/Area/Region Weekly Call
Regional Volume #’s Call
Training
Webinars
Compliance Training
If You Are:
Passionate about patient care and exercise sound judgement and an ability to remain professional in all situations.
You demonstrate effective and professional communication, interpersonal skills and respect with patients, guests & colleagues.
You have a structured work-approach, understand complex problems and you are able to prioritize work in a fast-paced environment.
To Ensure Success in This Role, You Must Have:
At least 5 years of experience in the Medical Field in a Sales/Marketing or Business Development capacity (Radiology Preferred)
Proven track record of meeting quotas and budgets
Previous management experience preferred
In depth knowledge of IPA’s, HMO’s, Contracts and Medical Group
Excellent Customer Service Skills, with ability to resolve issues relating to referring offices and the community
Proficient in Excel, Word, PowerPoint
We Offer:
Comprehensive Medical, Dental and Vision coverages.
Health Savings Accounts with employer funding.
Wellness dollars
401(k) Employer Match
Free services at any of our imaging centers for you and your immediate family.
Pay Range: $95,000.00-$100,000.00 per annually
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