Senior Principal Salesforce Developer
GM Financial, Irving, TX, United States
Why GMF Technology?
Innovation isn’t just a talking point at GM Financial, it’s how we operate. From generative AI and cloud-native technologies to peer-led learning and hackathons, our tech teams are building real solutions that make a difference. We’re committed to AI-powered transformation, using advanced machine learning and automation to help us reimagine customer interactions and modernize operations, positioning GM Financial as a leader in digital innovation within a dynamic industry.
Join us and discover a workplace where your ideas matter, your development is prioritized, and you can truly make a global impact.
Job Description We are reimagining Employee customer experience in Dealer Originations and rebuilding the platform from grounds up on Salesforce. As a technical leader and subject matter expert, the Senior Principal will be a key influencer in rebuilding the platform. The Senior Principal will work with leaders in the business and technology to shape up the overall platform and execution strategy. The person in this role is also expected to be an innovative leader and influencer, acting as an avid promoter of product and technology improvements to enhance productivity and performance of the product.
This person represents GM Financial in the broader community and serves as a de‑facto ambassador for the organization. It is important for the Senior Principal engineer to follow the industry trends closely and adopt new technologies that provide business value.
Responsibilities About The Role
Contribute to the business unit’s vision, goals and strategies, translating vision to solutions while balancing risk, investment needs and fit for purpose
Promote open communication that welcomes information sharing, seeks input from others and values diverse viewpoints
Nurture a strong internal network by working across the business unit to foster a culture of trust, inclusion, engagement and integrity
Drive cross‑team solutions, anticipating and addressing problems ahead of the need by acting as a key influencer across business units
Assist in the career development of others, actively mentoring individuals and the community on advanced technical issues and helping managers guide the career growth of their team members
Exert technical influence over multiple teams, increasing their productivity and effectiveness by sharing your deep knowledge and experience. You are a visionary leader, builder and an operator.
Fully and completely understand system inter‑dependencies and limitations.
Demonstrate strong judgement and ability to make data‑driven decisions
Perform other duties as assigned
Conform with all company policies and procedures
Qualifications What Makes You a Dream Candidate
Demonstratable hands‑on development and architecture on the Salesforce platform.
Experience rolling out at least 5 implementations on Salesforce
Extensive knowledge of and experience with Salesforce integration patterns including but not limited to APIs, events, integrations, asynchronous and batch processes, etc.
Expert level experience with custom Salesforce development including LWCs, Apex, JavaScript, RESTful webservices, platform events, etc.
Experience with leading cross‑functional and/or global initiatives from start to finish
Advanced knowledge of business acumen and a deep understanding of business implications of decisions across cross‑functional teams.
In‑depth understanding of company values, mission, vision and strategic direction
Comprehensive knowledge of GM Financial’s business operations or strong experience in FinTech (specifically within loan originations).
Possess expert knowledge in performance, scalability, enterprise system architecture, and engineering best practices.
Balance technical leadership and savvy with strong business judgment to make the right decisions about technology choices.
Proven skills in providing leadership through mentorship, influence, inspiration, collaboration and teamwork
Strong ability to map long‑term vision for the business unit and generate innovative ideas that create value
Ability to maintain and grow strong working relationships and build trust with peers, cross‑functional partners.
Experience And Education
Bachelor’s Degree or Associate Degree plus 2 years of relevant experience required
12 years minimum experience in related functions
5‑7 years experience leading through mentorship in a related field
Relevant certifications or licenses preferred
5‑7 years experience driving thought leadership and innovation across products
What We Offer Generous benefits package available on day one to include: 401K matching, bonding leave for new parents (12 weeks, 100% paid), training, GM employee auto discount, community service pay and nine company holidays.
Our Culture Our team members define and shape our culture. We have an environment that welcomes new ideas, fosters integrity, and creates a sense of community and belonging. Here we do more than work — we thrive.
Compensation Competitive salary and bonus eligibility; this role is eligible for company vehicle program
Work Life Balance Flexible hybrid work environment, 3‑days a week in office
Sponsorship Notice At this time, we are unable to offer employment sponsorship for this position. This includes, but is not limited to, H‑1B, TN, L1, and OPT visa types.
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Innovation isn’t just a talking point at GM Financial, it’s how we operate. From generative AI and cloud-native technologies to peer-led learning and hackathons, our tech teams are building real solutions that make a difference. We’re committed to AI-powered transformation, using advanced machine learning and automation to help us reimagine customer interactions and modernize operations, positioning GM Financial as a leader in digital innovation within a dynamic industry.
Join us and discover a workplace where your ideas matter, your development is prioritized, and you can truly make a global impact.
Job Description We are reimagining Employee customer experience in Dealer Originations and rebuilding the platform from grounds up on Salesforce. As a technical leader and subject matter expert, the Senior Principal will be a key influencer in rebuilding the platform. The Senior Principal will work with leaders in the business and technology to shape up the overall platform and execution strategy. The person in this role is also expected to be an innovative leader and influencer, acting as an avid promoter of product and technology improvements to enhance productivity and performance of the product.
This person represents GM Financial in the broader community and serves as a de‑facto ambassador for the organization. It is important for the Senior Principal engineer to follow the industry trends closely and adopt new technologies that provide business value.
Responsibilities About The Role
Contribute to the business unit’s vision, goals and strategies, translating vision to solutions while balancing risk, investment needs and fit for purpose
Promote open communication that welcomes information sharing, seeks input from others and values diverse viewpoints
Nurture a strong internal network by working across the business unit to foster a culture of trust, inclusion, engagement and integrity
Drive cross‑team solutions, anticipating and addressing problems ahead of the need by acting as a key influencer across business units
Assist in the career development of others, actively mentoring individuals and the community on advanced technical issues and helping managers guide the career growth of their team members
Exert technical influence over multiple teams, increasing their productivity and effectiveness by sharing your deep knowledge and experience. You are a visionary leader, builder and an operator.
Fully and completely understand system inter‑dependencies and limitations.
Demonstrate strong judgement and ability to make data‑driven decisions
Perform other duties as assigned
Conform with all company policies and procedures
Qualifications What Makes You a Dream Candidate
Demonstratable hands‑on development and architecture on the Salesforce platform.
Experience rolling out at least 5 implementations on Salesforce
Extensive knowledge of and experience with Salesforce integration patterns including but not limited to APIs, events, integrations, asynchronous and batch processes, etc.
Expert level experience with custom Salesforce development including LWCs, Apex, JavaScript, RESTful webservices, platform events, etc.
Experience with leading cross‑functional and/or global initiatives from start to finish
Advanced knowledge of business acumen and a deep understanding of business implications of decisions across cross‑functional teams.
In‑depth understanding of company values, mission, vision and strategic direction
Comprehensive knowledge of GM Financial’s business operations or strong experience in FinTech (specifically within loan originations).
Possess expert knowledge in performance, scalability, enterprise system architecture, and engineering best practices.
Balance technical leadership and savvy with strong business judgment to make the right decisions about technology choices.
Proven skills in providing leadership through mentorship, influence, inspiration, collaboration and teamwork
Strong ability to map long‑term vision for the business unit and generate innovative ideas that create value
Ability to maintain and grow strong working relationships and build trust with peers, cross‑functional partners.
Experience And Education
Bachelor’s Degree or Associate Degree plus 2 years of relevant experience required
12 years minimum experience in related functions
5‑7 years experience leading through mentorship in a related field
Relevant certifications or licenses preferred
5‑7 years experience driving thought leadership and innovation across products
What We Offer Generous benefits package available on day one to include: 401K matching, bonding leave for new parents (12 weeks, 100% paid), training, GM employee auto discount, community service pay and nine company holidays.
Our Culture Our team members define and shape our culture. We have an environment that welcomes new ideas, fosters integrity, and creates a sense of community and belonging. Here we do more than work — we thrive.
Compensation Competitive salary and bonus eligibility; this role is eligible for company vehicle program
Work Life Balance Flexible hybrid work environment, 3‑days a week in office
Sponsorship Notice At this time, we are unable to offer employment sponsorship for this position. This includes, but is not limited to, H‑1B, TN, L1, and OPT visa types.
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