VP, Creative Strategy & Insights
Day One Agency, New York, NY, United States
Department:
Creative Strategy & Insights
Location:
New York
Description
Looking for something fresh? Day One Agency is hiring.
Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning, find a new angle, and let our creativity and curiosity lead us to earn the unexpected.
We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. We’re looking to expand our team with a new VP, Creative Strategy & Insights. You’ll become part of an award-winning collective of cultural insiders* and industry outsiders**, all of whom are storytellers at heart.
Below you’ll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt-in and bring something to the party.
Ready to join a team that claimed a spot on 2024 & 2025 Fast Companies Most Innovative list, an Ad-Age Top Ten in 2024 Agency to Watch 2025, Campaign Agency of Year 2025 and PR Week Midsize agency 3 years in row (2023, 2024 and 2025)?
Keep reading. This role is full-time, requires a hybrid work schedule, and is available only in New York City.
* TREND FORECASTERS, WRITERS, DESIGNERS, PRODUCERS, PEOPLE PERSONS, DIGITAL NATIVES, CULTURE HEADS, INTERNET ARCHAEOLOGISTS, MEME HISTORIANS
** ORGANIZERS, GLOBETROTTERS, DROPOUTS, SKATE SHOP ALUMNI, FORMER BARISTAS, SELF-TAUGHT DEVS, INDIE PUBLISHERS, FINE ARTISTS, SMALL-TOWN ESCAPEES
Overview We are seeking a VP, Creative Strategy & Insights to direct and deliver strategic work across multiple accounts. A successful candidate will excel at making the complex simple, will have a good understanding of how creative ideas travel into today’s complex media, social and consumer worlds, and is a manager that can effectively lead, delegate, and integrate contributors across teams and workstreams.
As a VP, you’ll bring a balance of efficiency and inspiration to creative briefs, and collaborate closely with our Story leads to keep our creative strategic — and our strategy creative. You’ll also mentor the strategists supporting your remit, striking a balance between delegation and collaboration that challenges and grows them.
About Creative Strategy & Insights (CSI) Creative Strategy & Insights is fully integrated into our entire creative process and supports the development of culture-worthy creative from brief to impact. The CSI team sits within our Shape function, working in close collaboration with our Story and Narrative team to set the foundation for big creative ideas that breakthrough in today’s ever evolving media, social, digital, and consumer landscapes. The team is composed of strategists from a mix of backgrounds—stretching from brand strategists, to social media and platform expertise, to best in class support on insights, analytics and defining creative effectiveness.
Responsibilities
Write efficient, effective, and inspiring creative briefs grounded in original insights, calibrated for cultural relevance, and focused on client outcomes
Identify innovative ways in which messages can come to life today.
Uncover insights, shape ideas, and bridge stories from brands to consumers.
Write GTM frameworks and multi-market comms plans that put our creative work into culture, media, and market in strategically aligned, and impactful, ways
Remain consistently curious and up-to-date on AI and other emerging trends – gathering intel, streamlining insights, and predicting ways of working in the future.
Be an energetic presence who leads by example, thinks a step ahead, and looks for opportunities to grow yourself, your strategists, and our opportunities.
Earn the trust of clients and collaborators alike every day with emotional intelligence and a partnership-oriented approach to the job.
Requirements
10-12 years experience of experience in varied strategic roles (brand, social, planning)
Bachelor’s Degree
Strong desire to redefine and shape something new within this space
Experience leading teams and work streams at all stages of the process
Experience growing and developing teams
Experience simplifying ideas – taking the complex and making it simple
Experience collaborating with creative partners
Willingness to be in the work, not just lead others doing the work
Knowledge of relevant tools and research platforms
Innately curious, open minded, organized, and a self-starter
Compensation Benefits We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
Health Care (Medical, Dental, Vision)
Paid Time Off and Company Paid Holidays
Summer Fridays
401K Retirement Plan with Company Match
Lifestyle Spending Account
Paid Parental Leave
Commuter Benefits
New Business Referral Bonus
Employee Referral Bonus
*The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $160,000 – $190,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates’ relevant work experience, skills, qualifications, and location.
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Creative Strategy & Insights
Location:
New York
Description
Looking for something fresh? Day One Agency is hiring.
Day One is a creative agency committed to bringing fresh thinking to our work. Every. Single. Day. For us, every day is day one, a new opportunity to start from the beginning, find a new angle, and let our creativity and curiosity lead us to earn the unexpected.
We’ve built a reputation as a creative partner tuned for navigating culture today; helping brands build legacy through relevance. We’re looking to expand our team with a new VP, Creative Strategy & Insights. You’ll become part of an award-winning collective of cultural insiders* and industry outsiders**, all of whom are storytellers at heart.
Below you’ll find some specifics about the role. At Day One, the job description is truly just the start. Our best team members are enthusiasts who opt-in and bring something to the party.
Ready to join a team that claimed a spot on 2024 & 2025 Fast Companies Most Innovative list, an Ad-Age Top Ten in 2024 Agency to Watch 2025, Campaign Agency of Year 2025 and PR Week Midsize agency 3 years in row (2023, 2024 and 2025)?
Keep reading. This role is full-time, requires a hybrid work schedule, and is available only in New York City.
* TREND FORECASTERS, WRITERS, DESIGNERS, PRODUCERS, PEOPLE PERSONS, DIGITAL NATIVES, CULTURE HEADS, INTERNET ARCHAEOLOGISTS, MEME HISTORIANS
** ORGANIZERS, GLOBETROTTERS, DROPOUTS, SKATE SHOP ALUMNI, FORMER BARISTAS, SELF-TAUGHT DEVS, INDIE PUBLISHERS, FINE ARTISTS, SMALL-TOWN ESCAPEES
Overview We are seeking a VP, Creative Strategy & Insights to direct and deliver strategic work across multiple accounts. A successful candidate will excel at making the complex simple, will have a good understanding of how creative ideas travel into today’s complex media, social and consumer worlds, and is a manager that can effectively lead, delegate, and integrate contributors across teams and workstreams.
As a VP, you’ll bring a balance of efficiency and inspiration to creative briefs, and collaborate closely with our Story leads to keep our creative strategic — and our strategy creative. You’ll also mentor the strategists supporting your remit, striking a balance between delegation and collaboration that challenges and grows them.
About Creative Strategy & Insights (CSI) Creative Strategy & Insights is fully integrated into our entire creative process and supports the development of culture-worthy creative from brief to impact. The CSI team sits within our Shape function, working in close collaboration with our Story and Narrative team to set the foundation for big creative ideas that breakthrough in today’s ever evolving media, social, digital, and consumer landscapes. The team is composed of strategists from a mix of backgrounds—stretching from brand strategists, to social media and platform expertise, to best in class support on insights, analytics and defining creative effectiveness.
Responsibilities
Write efficient, effective, and inspiring creative briefs grounded in original insights, calibrated for cultural relevance, and focused on client outcomes
Identify innovative ways in which messages can come to life today.
Uncover insights, shape ideas, and bridge stories from brands to consumers.
Write GTM frameworks and multi-market comms plans that put our creative work into culture, media, and market in strategically aligned, and impactful, ways
Remain consistently curious and up-to-date on AI and other emerging trends – gathering intel, streamlining insights, and predicting ways of working in the future.
Be an energetic presence who leads by example, thinks a step ahead, and looks for opportunities to grow yourself, your strategists, and our opportunities.
Earn the trust of clients and collaborators alike every day with emotional intelligence and a partnership-oriented approach to the job.
Requirements
10-12 years experience of experience in varied strategic roles (brand, social, planning)
Bachelor’s Degree
Strong desire to redefine and shape something new within this space
Experience leading teams and work streams at all stages of the process
Experience growing and developing teams
Experience simplifying ideas – taking the complex and making it simple
Experience collaborating with creative partners
Willingness to be in the work, not just lead others doing the work
Knowledge of relevant tools and research platforms
Innately curious, open minded, organized, and a self-starter
Compensation Benefits We value all of our employees and are happy to provide comprehensive benefits to help support them holistically in the best way we can. We offer all our employees:
Health Care (Medical, Dental, Vision)
Paid Time Off and Company Paid Holidays
Summer Fridays
401K Retirement Plan with Company Match
Lifestyle Spending Account
Paid Parental Leave
Commuter Benefits
New Business Referral Bonus
Employee Referral Bonus
*The Company is committed to fair and equitable compensation practices. The base compensation range for this role is $160,000 – $190,000 and this position is eligible for benefits that include medical insurance (health, dental, and vision), retirement plan, paid time off, paid parental leave, new business and employee referral bonuses, etc. Please note that the compensation information provided is a good faith estimate for New York City based hires only and is provided pursuant to the New York City Pay Transparency Law. Final compensation for this role will be determined by various factors such as candidates’ relevant work experience, skills, qualifications, and location.
#J-18808-Ljbffr