Senior eCommerce Manager
Sunrise Organics & Naturals Corp., California, MO, United States
Sunrise Organics & Naturals Corp.(San Diego, CA)is a pioneer in plant-based foods and supplements and manages the flagship brand,SunfoodSuperfoods. We bring nutrient-dense, thoughtfully sourced superfoods to market with a commitment to quality, transparency, and functional nutrition. Our products are rooted in organic agriculture, regenerative thinking, and the belief that real plants create real results.
We are entering a new phase of growth with a company restructure, a new management team, and a renewed focus on expanding retail distribution, strengthening omnichannel strategy, and improving velocity, profitability, and strategic partnerships.
Position Summary SenioreCommerce Manager(Hands-On Operator, Remote)
SunfoodSuperfoods is a leading superfood brand focused on high-quality, nutrient-dense products that support a healthy lifestyle. We are looking for a highly analytical, hands-on SenioreCommerce Manager to own and scale our DTC business.
This is an operator role — you will be working directly in Shopify building, testing, optimizing, and driving measurable growth across the entire funnel.
Key Responsibilities
Own and actively manage Sunfood’s Shopify storefront, including product setup, merchandising, landing pages, and ongoing site optimization.
Execute daily CRO initiatives across the full funnel — from landing pages through checkout and post-purchase flows.
Build, test, and optimize A/B experiments to improve conversion rate, AOV, and revenue per session.
Drive subscription growth and retention through Recharge, including churn reduction, upsell flows, and lifecycle optimization.
Optimize loyalty and retention programs to increase repeat purchase rate and customer lifetime value.
Develop and execute AOV expansion strategies including bundles, upsells, cross-sells, and post-purchase offers.
Partner closely with paid media and Klaviyo/email teams to align funnel strategy, landing pages, and lifecycle flows.
Analyze performance across the funnel (traffic → conversion → retention), identifying opportunities, and implement improvements quickly.
Own attribution insights and performance tracking, ensuring accurate measurement and actionable reporting.
Continuously test and improve site UX, speed, and mobile performance.
Manage and optimize key Shopify apps and integrations to support growth.
Work collaboratively with several marketing and advertising agencies and manage integrations to assist in optimizing and scaling our brand.
Manage our product listings on other eCommerce marketplace platforms and sites, maintain listings, pricing and optimizations. Will work with CRO to help manage advertising and MAP policies.
Klaviyo (email + lifecycle marketing)
Recharge (subscriptions)
Additional tools across CRO, analytics, and attribution (e.g., A/B testing tools, upsell platforms, analytics dashboards)
Qualifications
5+ years of hands‑on Shopify experience, ideally with CPG or wellness brands.
Proven track record of directly driving DTC growth through CRO, AOV, and LTV improvements.
Deep expertise in Shopify — themes, apps, UX, merchandising, and backend operations.
Strong experience with Recharge or similar subscription platforms.
Advanced understanding of A/B testing, funnel optimization, and conversion strategy.
Experience working closely with paid media and lifecycle/email marketing teams (Klaviyo preferred).
Highly analytical, comfortable working in data daily and turning insights into action.
Detail-oriented, organized, and able to execute quickly without sacrificing quality.
Self‑starter who thrives in a fast‑paced, performance-driven environment.
Comfortable integrating and using AI tools to improve our learnings and performance.
Position type, hours, and travel
Full‑time position, with the flexibility expected of a Manager role.
Fully remote position, must live in the US.
This position may require occasional travel for team meetings.
AAP/EEO statement We are an Equal Opportunity Employer, and we participate in E‑Verify.
Other duties This job description is not designed to cover or contain a comprehensive list of activities, duties, or responsibilities that may be required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.
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We are entering a new phase of growth with a company restructure, a new management team, and a renewed focus on expanding retail distribution, strengthening omnichannel strategy, and improving velocity, profitability, and strategic partnerships.
Position Summary SenioreCommerce Manager(Hands-On Operator, Remote)
SunfoodSuperfoods is a leading superfood brand focused on high-quality, nutrient-dense products that support a healthy lifestyle. We are looking for a highly analytical, hands-on SenioreCommerce Manager to own and scale our DTC business.
This is an operator role — you will be working directly in Shopify building, testing, optimizing, and driving measurable growth across the entire funnel.
Key Responsibilities
Own and actively manage Sunfood’s Shopify storefront, including product setup, merchandising, landing pages, and ongoing site optimization.
Execute daily CRO initiatives across the full funnel — from landing pages through checkout and post-purchase flows.
Build, test, and optimize A/B experiments to improve conversion rate, AOV, and revenue per session.
Drive subscription growth and retention through Recharge, including churn reduction, upsell flows, and lifecycle optimization.
Optimize loyalty and retention programs to increase repeat purchase rate and customer lifetime value.
Develop and execute AOV expansion strategies including bundles, upsells, cross-sells, and post-purchase offers.
Partner closely with paid media and Klaviyo/email teams to align funnel strategy, landing pages, and lifecycle flows.
Analyze performance across the funnel (traffic → conversion → retention), identifying opportunities, and implement improvements quickly.
Own attribution insights and performance tracking, ensuring accurate measurement and actionable reporting.
Continuously test and improve site UX, speed, and mobile performance.
Manage and optimize key Shopify apps and integrations to support growth.
Work collaboratively with several marketing and advertising agencies and manage integrations to assist in optimizing and scaling our brand.
Manage our product listings on other eCommerce marketplace platforms and sites, maintain listings, pricing and optimizations. Will work with CRO to help manage advertising and MAP policies.
Klaviyo (email + lifecycle marketing)
Recharge (subscriptions)
Additional tools across CRO, analytics, and attribution (e.g., A/B testing tools, upsell platforms, analytics dashboards)
Qualifications
5+ years of hands‑on Shopify experience, ideally with CPG or wellness brands.
Proven track record of directly driving DTC growth through CRO, AOV, and LTV improvements.
Deep expertise in Shopify — themes, apps, UX, merchandising, and backend operations.
Strong experience with Recharge or similar subscription platforms.
Advanced understanding of A/B testing, funnel optimization, and conversion strategy.
Experience working closely with paid media and lifecycle/email marketing teams (Klaviyo preferred).
Highly analytical, comfortable working in data daily and turning insights into action.
Detail-oriented, organized, and able to execute quickly without sacrificing quality.
Self‑starter who thrives in a fast‑paced, performance-driven environment.
Comfortable integrating and using AI tools to improve our learnings and performance.
Position type, hours, and travel
Full‑time position, with the flexibility expected of a Manager role.
Fully remote position, must live in the US.
This position may require occasional travel for team meetings.
AAP/EEO statement We are an Equal Opportunity Employer, and we participate in E‑Verify.
Other duties This job description is not designed to cover or contain a comprehensive list of activities, duties, or responsibilities that may be required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.
#J-18808-Ljbffr