Digital Communications and Marketing Associate
Liberty Concepts, Boston, MA, United States
We are seeking an experienced, passionate, and creative Digital Communications and Marketing Associate to join our award-winning team at Liberty Concepts. This is a dynamic and collaborative role, with tremendous opportunity to be involved with comprehensive digital programs for some of the nation’s top companies and organizations.
As a Digital Communications and Marketing Associate, You will be responsible for working with project managers, strategists, and designers on various projects for Liberty Concepts. You will be responsible for supporting client work in general strategic communications, marketing, and social media planning/execution. You will also be expected to execute market research, competitor analysis, digital advertising, analytics, and SEO/SEM reporting.
Your role will include client-facing communications, and you may be expected to present aspects of your work both digitally and through in-person meetings. You will be responsible for helping to advise clients on general communications strategy, marketing, and social media plans when relevant. Remaining up-to-date on digital trends and helping the broader team translate these into innovative strategies for our client base is critical. Success in this position will require creativity, adaptability, excellent writing skills, and attention to detail.
Location: Currently Remote (we are Boston-based)
A Cover Letter is Required for Your Application
You may submit this with your application or to hiring@libertyconcepts.com
Resume and cover letter required for application. Applications without both will not be reviewed.
Portfolio and/or previous digital strategy examples may be required for this interview process.
Develop and execute communications project plans where appropriate
Gather scope requirements, prepare budgets, and set expectations for deliverables to present to clients
Ensure that project work tracks under budget and is produced on time
Assist in maintaining project documents so they are complete, current, and stored appropriately in the relevant project management software
Research and gather supporting materials and documentation for project managers, strategists, and the executive team as needed
Find opportunities to improve client projects and deepen client relationships
Assist in developing new techniques and technologies to drive innovation and make constructive suggestions to your supervisor(s)
Advise on broad organizational strategies, campaign tactics, and identity branding
Write copy for various communication mediums for clients where applicable
Develop social media strategies and produce social media calendars and campaign documents where applicable
Participate in content production for social media accounts on behalf of clients
Analyze metrics from websites and social media to produce reports and advise new strategies
Work with the strategic team on digital advertising campaigns and tracking – including Google Adwords, Display advertising, and the Basis ad delivery network
Utilize the Google Tag Manager on behalf of clients where applicable to create detailed conversion tracking
Develop and monitor digital sentiment analysis profiles when required
Execute SERP/SEO audits and assist in developing reputation management plans
Seek to contribute to a mutual learning environment, sharing knowledge, research, and ideas with your colleagues and supervisor to encourage mutual benefit
Support the design team in creating collateral for digital strategy initiatives
Keep up to date with social media trends and new technologies, and be prepared to present to the broader team as we seek to improve our service offerings
Required Skills
1-2 years of experience as a Digital Strategist, Marketing Coordinator or similar role
Experience in using digital media for brand awareness and engagement
Knowledge of Facebook, Instagram, LinkedIn, Twitter, Snapchat, TikTok, Pinterest, and other social media platforms
Ability for long term strategic planning including a variety of platforms and mediums for clients, and competence in tactical execution to advance strategic goals
Ability to quickly brainstorm, crystalize, and execute day-to-day social media posts
Basic understanding of SEO and web traffic metrics
Critical thinker with problem-solving skills and the ability to present to a C-level stakeholder on ideas, without the assistance of AI LLMs or similar tools
Basic familiarity with AI LLMs and similar tools
Excellent writing ability
Timely attendance and competent performance in meetings with clients and internal teams
Strong organizational skills
Who We Are
Liberty Concepts is a leading Boston-based communications agency that focuses on engaged community growth for causes and brands. We are a full-service strategic firm, with a diverse, fun, and dynamic team that executes projects from inception to launch. Liberty works with prominent clients and change-makers across the world, including many political office holders, Mass General Brigham, Market Basket, Partners Healthcare, the Neighborhood Assistance Corporation of America, the World Identity Network Foundation, and many others.
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As a Digital Communications and Marketing Associate, You will be responsible for working with project managers, strategists, and designers on various projects for Liberty Concepts. You will be responsible for supporting client work in general strategic communications, marketing, and social media planning/execution. You will also be expected to execute market research, competitor analysis, digital advertising, analytics, and SEO/SEM reporting.
Your role will include client-facing communications, and you may be expected to present aspects of your work both digitally and through in-person meetings. You will be responsible for helping to advise clients on general communications strategy, marketing, and social media plans when relevant. Remaining up-to-date on digital trends and helping the broader team translate these into innovative strategies for our client base is critical. Success in this position will require creativity, adaptability, excellent writing skills, and attention to detail.
Location: Currently Remote (we are Boston-based)
A Cover Letter is Required for Your Application
You may submit this with your application or to hiring@libertyconcepts.com
Resume and cover letter required for application. Applications without both will not be reviewed.
Portfolio and/or previous digital strategy examples may be required for this interview process.
Develop and execute communications project plans where appropriate
Gather scope requirements, prepare budgets, and set expectations for deliverables to present to clients
Ensure that project work tracks under budget and is produced on time
Assist in maintaining project documents so they are complete, current, and stored appropriately in the relevant project management software
Research and gather supporting materials and documentation for project managers, strategists, and the executive team as needed
Find opportunities to improve client projects and deepen client relationships
Assist in developing new techniques and technologies to drive innovation and make constructive suggestions to your supervisor(s)
Advise on broad organizational strategies, campaign tactics, and identity branding
Write copy for various communication mediums for clients where applicable
Develop social media strategies and produce social media calendars and campaign documents where applicable
Participate in content production for social media accounts on behalf of clients
Analyze metrics from websites and social media to produce reports and advise new strategies
Work with the strategic team on digital advertising campaigns and tracking – including Google Adwords, Display advertising, and the Basis ad delivery network
Utilize the Google Tag Manager on behalf of clients where applicable to create detailed conversion tracking
Develop and monitor digital sentiment analysis profiles when required
Execute SERP/SEO audits and assist in developing reputation management plans
Seek to contribute to a mutual learning environment, sharing knowledge, research, and ideas with your colleagues and supervisor to encourage mutual benefit
Support the design team in creating collateral for digital strategy initiatives
Keep up to date with social media trends and new technologies, and be prepared to present to the broader team as we seek to improve our service offerings
Required Skills
1-2 years of experience as a Digital Strategist, Marketing Coordinator or similar role
Experience in using digital media for brand awareness and engagement
Knowledge of Facebook, Instagram, LinkedIn, Twitter, Snapchat, TikTok, Pinterest, and other social media platforms
Ability for long term strategic planning including a variety of platforms and mediums for clients, and competence in tactical execution to advance strategic goals
Ability to quickly brainstorm, crystalize, and execute day-to-day social media posts
Basic understanding of SEO and web traffic metrics
Critical thinker with problem-solving skills and the ability to present to a C-level stakeholder on ideas, without the assistance of AI LLMs or similar tools
Basic familiarity with AI LLMs and similar tools
Excellent writing ability
Timely attendance and competent performance in meetings with clients and internal teams
Strong organizational skills
Who We Are
Liberty Concepts is a leading Boston-based communications agency that focuses on engaged community growth for causes and brands. We are a full-service strategic firm, with a diverse, fun, and dynamic team that executes projects from inception to launch. Liberty works with prominent clients and change-makers across the world, including many political office holders, Mass General Brigham, Market Basket, Partners Healthcare, the Neighborhood Assistance Corporation of America, the World Identity Network Foundation, and many others.
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