Senior Audience Architect - CDP & Campaign Strategy

A leading financial services firm is looking for a Senior Audience Manager to develop and manage audience strategies and implementations. The ideal candidate will have over 10 years of experience in campaign management and a deep understanding of customer data platforms. Responsibilities include building reusable audience segments, ensuring quality control, and collaborating with marketing and data teams. This role requires advanced SQL skills and experience with marketing technology tools. The position operates in a hybrid format, requiring onsite work bi-weekly. #J-18808-Ljbffr