Comirnaty Brand Performance and Planning Director
Pfizer, S.A. de C.V, Collegeville, PA, United States
Comirnaty Brand Performance and Planning Director
Location: United States – Pennsylvania (Collegeville) or United States – New York (New York City).
The Comirnaty Brand Performance and Planning Director will lead annual planning and forecasting cycles, monitor brand performance, and execute strategic projects to improve performance. This role reports to the Senior Director, US Comirnaty Strategy and Performance Lead.
Responsibilities
Analyze and interpret retail and non‑retail performance data to identify trends, gaps, and opportunities and provide actionable recommendations.
Test hypotheses to understand root causes behind performance gaps and drivers.
Support pull‑through strategy development for retail and non‑retail channels based on analytical assessment.
Ideate and design special projects to address consumer vaccination barriers and close identified gaps.
Optimize spend to achieve greatest impact within the annual budget.
Monitor operating‑expense budget to ensure brand execution remains within budget.
Engage cross‑functional teams to represent the U.S. perspective in COVID strain‑selection activities.
Lead the annual brand planning cycle, including forecasting, operating plan, and brand strategy.
Plan and prioritize brand access and reimbursement confidence activities ahead of in‑season execution.
Lead brand working sessions to support strategy development.
Qualifications
BA or BS required.
At least 8 years of relevant experience in the U.S. pharmaceutical, biotechnology, or health‑care industry.
MBA preferred; if MBA, at least 7 years of relevant experience.
Demonstrated strategic, analytical, and problem‑solving skills.
Proven retail pharmacy acumen.
Strong collaboration, communication, and influence capabilities across complex matrix environments.
Ability to operate effectively in ambiguity and manage multiple priorities in a fast‑paced environment.
Preferred Qualifications
Strong business acumen and demonstrated flexibility.
MBA or advanced degree preferred.
Comfortable with ambiguity and able to adapt and operate successfully.
Physical / Mental Requirements
Strong business acumen and demonstrated flexibility.
Prolonged periods of sitting at a desk and working on a computer.
Occasional travel may be required (e.g., conferences, off‑site meetings).
In‑person attendance is expected for high‑impact strategic meetings, workshops, or planning sessions led or facilitated by the Director.
Travel may include attendance at NY HQ meetings and conferences.
Benefits and Compensation
Annual base salary range: $176,600.00 – $294,300.00.
Eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20 % of base salary.
Eligibility to participate in Pfizer’s share‑based long‑term incentive program.
401(k) plan with Pfizer matching contributions and additional retirement savings contribution.
Paid vacation, holiday, and personal days.
Paid caregiver/parental and medical leave.
Health benefits including medical, prescription drug, dental and vision coverage.
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. If you are a licensed physician and your recruitment expenses are reimbursed by Pfizer, your information will be reported to the government. Please contact your Talent Acquisition representative with any questions.
EEO Statement Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment and work authorization and employment eligibility verification requirements. Pfizer is an E‑Verify employer. This position requires permanent work authorization in the United States.
U.S. work visa sponsorship (such as TN, O‑1, H‑1B, etc.) is not available for this role now or in the future.
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The Comirnaty Brand Performance and Planning Director will lead annual planning and forecasting cycles, monitor brand performance, and execute strategic projects to improve performance. This role reports to the Senior Director, US Comirnaty Strategy and Performance Lead.
Responsibilities
Analyze and interpret retail and non‑retail performance data to identify trends, gaps, and opportunities and provide actionable recommendations.
Test hypotheses to understand root causes behind performance gaps and drivers.
Support pull‑through strategy development for retail and non‑retail channels based on analytical assessment.
Ideate and design special projects to address consumer vaccination barriers and close identified gaps.
Optimize spend to achieve greatest impact within the annual budget.
Monitor operating‑expense budget to ensure brand execution remains within budget.
Engage cross‑functional teams to represent the U.S. perspective in COVID strain‑selection activities.
Lead the annual brand planning cycle, including forecasting, operating plan, and brand strategy.
Plan and prioritize brand access and reimbursement confidence activities ahead of in‑season execution.
Lead brand working sessions to support strategy development.
Qualifications
BA or BS required.
At least 8 years of relevant experience in the U.S. pharmaceutical, biotechnology, or health‑care industry.
MBA preferred; if MBA, at least 7 years of relevant experience.
Demonstrated strategic, analytical, and problem‑solving skills.
Proven retail pharmacy acumen.
Strong collaboration, communication, and influence capabilities across complex matrix environments.
Ability to operate effectively in ambiguity and manage multiple priorities in a fast‑paced environment.
Preferred Qualifications
Strong business acumen and demonstrated flexibility.
MBA or advanced degree preferred.
Comfortable with ambiguity and able to adapt and operate successfully.
Physical / Mental Requirements
Strong business acumen and demonstrated flexibility.
Prolonged periods of sitting at a desk and working on a computer.
Occasional travel may be required (e.g., conferences, off‑site meetings).
In‑person attendance is expected for high‑impact strategic meetings, workshops, or planning sessions led or facilitated by the Director.
Travel may include attendance at NY HQ meetings and conferences.
Benefits and Compensation
Annual base salary range: $176,600.00 – $294,300.00.
Eligible for participation in Pfizer’s Global Performance Plan with a bonus target of 20 % of base salary.
Eligibility to participate in Pfizer’s share‑based long‑term incentive program.
401(k) plan with Pfizer matching contributions and additional retirement savings contribution.
Paid vacation, holiday, and personal days.
Paid caregiver/parental and medical leave.
Health benefits including medical, prescription drug, dental and vision coverage.
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. If you are a licensed physician and your recruitment expenses are reimbursed by Pfizer, your information will be reported to the government. Please contact your Talent Acquisition representative with any questions.
EEO Statement Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment and work authorization and employment eligibility verification requirements. Pfizer is an E‑Verify employer. This position requires permanent work authorization in the United States.
U.S. work visa sponsorship (such as TN, O‑1, H‑1B, etc.) is not available for this role now or in the future.
#J-18808-Ljbffr