Retail HSA Growth Executive
HealthEquity, Draper, UT, United States
Retail HSA Growth Executive
Job Locations: US-Remote
Our Mission Our mission is to SAVE AND IMPROVE LIVES BY EMPOWERING HEALTHCARE CONSUMERS. Come be part of remarkable.
Overview How you can make a difference
HealthEquity is seeking a Sr Director, Retail HSA Growth to lead the expansion of individual Health Savings Accounts (HSAs) across the ACA exchange market, with a primary focus on Bronze and HSA-qualified Silver health plans. Reporting to the Head of Partner Channel Growth, this senior individual contributor role is responsible for developing and executing strategies that drive HSA adoption through broker- and partner-led distribution while navigating the regulatory and operational complexities of the individual market.
What you’ll be doing
Develop and execute retail HSA growth and funding strategies aligned to ACA exchange dynamics.
Serve as a subject‑matter expert on ACA regulations and HSA eligibility.
Partner with brokers, Field Marketing Organizations (FMO) and health plans to drive HSA adoption at scale.
Collaborate cross‑functionally with Product, Legal, Compliance, Operations, and PCG teams to add funded HSAs.
Translate market and broker insights into actionable strategy improvements.
Establish new partnerships that will increase growth at scale.
Negotiate agreements.
What you will need to be successful
Bachelor’s or advanced degree preferred.
7+ years of experience in healthcare, insurance, or financial services.
Strong knowledge of HSAs and ACA individual health plans.
Experience driving growth through broker or partner channels.
Ability to influence cross‑functional teams without direct authority.
Travel Requirements Expected to travel around 25% of the time.
Compensation Structure Base salary (range noted below) plus semi‑annual commissions paid through our Sales Incentive Program (SIP).
Salary Range $116,000.00 To $156,000.00 / year
Benefits & Perks The actual compensation offer is determined based on job‑related knowledge, education, skills, experience, and work location. This position is also eligible for additional sales incentive commissions, and details regarding these additional sales incentive commissions will be provided after hire. This position will further be eligible for restricted stock units as part of the total compensation package, in addition to a full range of benefits including:
Medical, dental, and vision
HSA contribution and match
Dependent care FSA match
Uncapped paid time off
Paid parental leave
401(k) match
Personal and healthcare financial literacy programs
Ongoing education & tuition assistance
Gym and fitness reimbursement
Wellness program incentives
Onboarding & Travel This is a remote role, with an in‑person onboarding training component. New team members must participate in Trailhead, HealthEquity’s immersive onboarding experience Trailhead is designed to foster meaningful connections, support your integration into the organization, and equip you with a strong understanding of our business. Trailhead participation is a key expectation of this role. Trailhead is held onsite at our headquarters once per quarter. HealthEquity covers all required travel and accommodations.
This role may begin with a virtual, self‑paced onboarding experience, followed by a mandatory onsite Trailhead session at a later date.
HealthEquity is committed to providing reasonable accommodations to team members with qualifying disabilities. Should you be selected for this role and require an accommodation, we will put you in touch with our Benefits Team so you can begin the accommodation request process.
Why work with HealthEquity HealthEquity has a vision that by 2030 we will make HSAs as widespread and popular as retirement accounts. We are passionate about providing a solution that allows American families to connect health and wealth. Join us and discover a work experience where the person is valued more than the position. Click here to learn more.
You belong at HealthEquity!
HealthEquity, Inc. is an equal opportunity employer HealthEquity, Inc. is an equal opportunity employer, and we are committed to being an employer where no matter your background or identity - you feel welcome and included. We ensure equal opportunity for all applicants and employees without regard to race, age, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics. HealthEquity is a drug‑free workplace. For more information about our EEO policy, or about HealthEquity’s applicant disability accommodation, drug‑free‑workplace, background check, and E‑Verify policies, please visit our Careers page.
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Our Mission Our mission is to SAVE AND IMPROVE LIVES BY EMPOWERING HEALTHCARE CONSUMERS. Come be part of remarkable.
Overview How you can make a difference
HealthEquity is seeking a Sr Director, Retail HSA Growth to lead the expansion of individual Health Savings Accounts (HSAs) across the ACA exchange market, with a primary focus on Bronze and HSA-qualified Silver health plans. Reporting to the Head of Partner Channel Growth, this senior individual contributor role is responsible for developing and executing strategies that drive HSA adoption through broker- and partner-led distribution while navigating the regulatory and operational complexities of the individual market.
What you’ll be doing
Develop and execute retail HSA growth and funding strategies aligned to ACA exchange dynamics.
Serve as a subject‑matter expert on ACA regulations and HSA eligibility.
Partner with brokers, Field Marketing Organizations (FMO) and health plans to drive HSA adoption at scale.
Collaborate cross‑functionally with Product, Legal, Compliance, Operations, and PCG teams to add funded HSAs.
Translate market and broker insights into actionable strategy improvements.
Establish new partnerships that will increase growth at scale.
Negotiate agreements.
What you will need to be successful
Bachelor’s or advanced degree preferred.
7+ years of experience in healthcare, insurance, or financial services.
Strong knowledge of HSAs and ACA individual health plans.
Experience driving growth through broker or partner channels.
Ability to influence cross‑functional teams without direct authority.
Travel Requirements Expected to travel around 25% of the time.
Compensation Structure Base salary (range noted below) plus semi‑annual commissions paid through our Sales Incentive Program (SIP).
Salary Range $116,000.00 To $156,000.00 / year
Benefits & Perks The actual compensation offer is determined based on job‑related knowledge, education, skills, experience, and work location. This position is also eligible for additional sales incentive commissions, and details regarding these additional sales incentive commissions will be provided after hire. This position will further be eligible for restricted stock units as part of the total compensation package, in addition to a full range of benefits including:
Medical, dental, and vision
HSA contribution and match
Dependent care FSA match
Uncapped paid time off
Paid parental leave
401(k) match
Personal and healthcare financial literacy programs
Ongoing education & tuition assistance
Gym and fitness reimbursement
Wellness program incentives
Onboarding & Travel This is a remote role, with an in‑person onboarding training component. New team members must participate in Trailhead, HealthEquity’s immersive onboarding experience Trailhead is designed to foster meaningful connections, support your integration into the organization, and equip you with a strong understanding of our business. Trailhead participation is a key expectation of this role. Trailhead is held onsite at our headquarters once per quarter. HealthEquity covers all required travel and accommodations.
This role may begin with a virtual, self‑paced onboarding experience, followed by a mandatory onsite Trailhead session at a later date.
HealthEquity is committed to providing reasonable accommodations to team members with qualifying disabilities. Should you be selected for this role and require an accommodation, we will put you in touch with our Benefits Team so you can begin the accommodation request process.
Why work with HealthEquity HealthEquity has a vision that by 2030 we will make HSAs as widespread and popular as retirement accounts. We are passionate about providing a solution that allows American families to connect health and wealth. Join us and discover a work experience where the person is valued more than the position. Click here to learn more.
You belong at HealthEquity!
HealthEquity, Inc. is an equal opportunity employer HealthEquity, Inc. is an equal opportunity employer, and we are committed to being an employer where no matter your background or identity - you feel welcome and included. We ensure equal opportunity for all applicants and employees without regard to race, age, color, religion, sex, sexual orientation, gender identity, national origin, status as a qualified individual with a disability, veteran status, or other legally protected characteristics. HealthEquity is a drug‑free workplace. For more information about our EEO policy, or about HealthEquity’s applicant disability accommodation, drug‑free‑workplace, background check, and E‑Verify policies, please visit our Careers page.
#J-18808-Ljbffr