Paid Ads Specialist Job at Golden Pet Brands in El Segundo
Golden Pet Brands, El Segundo, CA, United States
We’re Looking For A(n):
Paid Ads Specialist
Location: Remote (El Segundo, CA and/or Burbank/North Hollywood, CA)
What You’ll Be Doing: This position will help plan, implement, monitor and analyze our current and future eCommerce advertising and marketing campaigns (including Amazon, Chewy, Walmart, and others) and support the expansion of the Company’s rapidly growing pet business by owning the Advertising/Marketing components.
Set‑up, manage, execute and analyze Pay‑Per‑Click (PPC) campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting ROI goals
Recommend, create, and A/B test Sponsored Brands, Sponsored Products and Sponsored Display campaigns
Work with the eCommerce team to develop and implement marketing growth and profitability strategy
Work with the eCommerce team to develop a promotional calendar and marketing strategy
Monitor and identify market and competitor trends
Partner with eCommerce and brand teams to optimize and develop messaging and brand assets compliant with brand guidelines and Amazon standards to increase sales and conversions
Perform regular tracking and analysis on the performance of each advertising channel and campaign
Review retailer managed campaigns and social campaigns for performance metrics, analyze data and report on most successful tactics to shape future campaigns
Present data and campaign performance recaps to leadership periodically as needed
Qualifications (Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.):
Proven problem‑solving skills.
Highly organized, analytical, and collaborative.
Adaptive and flexible with managing changing priorities.
Solid communication skills, both written and verbal.
Excellent time management and organizational skills.
Be an expert in digital advertising.
Flexibility and adaptability.
Required Education: Bachelor’s degree in Marketing, Advertising, or related field.
Required Experience:
2‑3 years of experience with Pay‑Per‑Click advertising (Amazon Advertising, Google Ads, Bing Ads, Facebook Ads, Walmart Connect)
Knowledge of Online Search Advertising (Amazon Ads), with a proven record of increasing sales a must
Knowledge of how product listings are considered relevant to Amazon’s search and sponsored algorithms
Preferred Experience:
Familiarity with Amazon Seller Central/Vendor Central platform/Walmart Connect/Chewy Ads/Perpetua.
Golden Perks & Benefits
Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
Annual bonus.
We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well‑being.
Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock.
Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.
Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $9 million to date.
Potential for quarterly KPI bonuses.
The base salary range is $72,000-$90,000, plus bonus potential. The posted salary range reflects data based on California’s cost of labor analysis. This salary range is subject to change per state; salary is based on factors that include relevant experience, knowledge, skills, other job‑related qualifications, and geographical location.
Candidate Safety The safety of our candidates is our highest priority. When looking for a job, please be aware of cyber criminals, fake domains, and fraudulent job offers. Golden Pet Brands recruiters will
only
contact applicants from our official company e‑mail domain (NAME@GOLDENHIPPO.COM or NAME@GOLDENPETBRANDS.COM) or through our internal Applicant Tracking System, Greenhouse. In addition, Golden Pet Brands recruiters will
never
send you checks or ask you to disclose personal financial details. If you receive any suspicious communications regarding an open position or a job offer, please contact Golden Pet Brands directly at safety@goldenhippo.com to verify its validity.
Equal Opportunity We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.
#J-18808-Ljbffr
Location: Remote (El Segundo, CA and/or Burbank/North Hollywood, CA)
What You’ll Be Doing: This position will help plan, implement, monitor and analyze our current and future eCommerce advertising and marketing campaigns (including Amazon, Chewy, Walmart, and others) and support the expansion of the Company’s rapidly growing pet business by owning the Advertising/Marketing components.
Set‑up, manage, execute and analyze Pay‑Per‑Click (PPC) campaigns and budgets on a daily, weekly, and monthly basis to keep spend optimized for sales growth while hitting ROI goals
Recommend, create, and A/B test Sponsored Brands, Sponsored Products and Sponsored Display campaigns
Work with the eCommerce team to develop and implement marketing growth and profitability strategy
Work with the eCommerce team to develop a promotional calendar and marketing strategy
Monitor and identify market and competitor trends
Partner with eCommerce and brand teams to optimize and develop messaging and brand assets compliant with brand guidelines and Amazon standards to increase sales and conversions
Perform regular tracking and analysis on the performance of each advertising channel and campaign
Review retailer managed campaigns and social campaigns for performance metrics, analyze data and report on most successful tactics to shape future campaigns
Present data and campaign performance recaps to leadership periodically as needed
Qualifications (Note: We strongly encourage you to apply even if you don’t tick ALL of these boxes.):
Proven problem‑solving skills.
Highly organized, analytical, and collaborative.
Adaptive and flexible with managing changing priorities.
Solid communication skills, both written and verbal.
Excellent time management and organizational skills.
Be an expert in digital advertising.
Flexibility and adaptability.
Required Education: Bachelor’s degree in Marketing, Advertising, or related field.
Required Experience:
2‑3 years of experience with Pay‑Per‑Click advertising (Amazon Advertising, Google Ads, Bing Ads, Facebook Ads, Walmart Connect)
Knowledge of Online Search Advertising (Amazon Ads), with a proven record of increasing sales a must
Knowledge of how product listings are considered relevant to Amazon’s search and sponsored algorithms
Preferred Experience:
Familiarity with Amazon Seller Central/Vendor Central platform/Walmart Connect/Chewy Ads/Perpetua.
Golden Perks & Benefits
Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
Annual bonus.
We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career.
6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well‑being.
Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock.
Reimbursements for a portion of personal cell phone and internet usage for eligible employees.
Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career.
Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $9 million to date.
Potential for quarterly KPI bonuses.
The base salary range is $72,000-$90,000, plus bonus potential. The posted salary range reflects data based on California’s cost of labor analysis. This salary range is subject to change per state; salary is based on factors that include relevant experience, knowledge, skills, other job‑related qualifications, and geographical location.
Candidate Safety The safety of our candidates is our highest priority. When looking for a job, please be aware of cyber criminals, fake domains, and fraudulent job offers. Golden Pet Brands recruiters will
only
contact applicants from our official company e‑mail domain (NAME@GOLDENHIPPO.COM or NAME@GOLDENPETBRANDS.COM) or through our internal Applicant Tracking System, Greenhouse. In addition, Golden Pet Brands recruiters will
never
send you checks or ask you to disclose personal financial details. If you receive any suspicious communications regarding an open position or a job offer, please contact Golden Pet Brands directly at safety@goldenhippo.com to verify its validity.
Equal Opportunity We will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law.
#J-18808-Ljbffr