
Assistant Influencer Strategist (must have at least 1 year experience)
M Booth, New York, NY, United States
Assistant Influencer Strategist (must have at least 1 year experience)
New York, NY
Who We Are:
At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.
We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.
Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.
What You’ll Do: As Assistant Influencer Strategist you will bring cultural insights, thought leadership, and strategic thinking to help lead influencer programming on brands across the agency. You’ll be responsible for contributions in all phases of the influencer process for these programs/brands. Your role will be to help put our clients at the forefront of the cultural zeitgeist, driving relevance, talkability and badge value for our clients, through the lens of influencer programming.
You are researching and identifying influencers for our programs, helping to review content to ensure it meets the briefs and helping to build out and populate client recaps showing off our incredible work.
Who You Are:
Expert in what and who is trending and applying that to influencer programming in both planned and real-time moments.
Know how to make the right influencer and creator connections for brands in creative, innovative, and breakthrough ways that get clients excited, in both planned and opportunistic moments.
Creative and not a box checker.
Critical thinker who goes beyond the surface level.
Excellent communication skills; clear, vocal, articulate when presenting to clients, team and new business prospects.
Someone who thrives in fast-moving and collaborative environment. (We have a one‑team one dream approach; there is no “me” in team.)
Exceptional problem‑resolution skills, including the ability to think creatively and outside the box.
What You’ll Bring:
Bachelor’s degree or equivalent.
1‑3 years of experience in influencer marketing.
Experience with tastemaker/influencer ID, negotiation, contracting and activation management.
In touch with cultural and industry trends.
Ability to “roll with it” and be nimble when there are changes to pathways and needs to counsel on pivots.
Experience activating influencer programs across all social platforms - TikTok, Instagram, YouTube, etc.
Self‑directed, motivated, takes ownership of projects and follows them through to the end.
Knows how to manage up to get what they need to succeed.
What We’ll Bring:
A workplace that’s alive with courage, ideas, respect and humanity.
Professional growth and development programs to help advance your career.
Comprehensive health care and wellness plans for your entire family.
401(k) Savings Plan and Flexible Spending Accounts.
Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays.
Additional Perks: Family Leave, Well‑Being Programs, and Commuter Benefits.
Salary: $49,000 - $55,000/year.
(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)
M Booth is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
M Booth Health is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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Who We Are:
At M Booth, we produce award-winning, culturally-resonant, and buzz-worthy campaigns that move key audiences to action.
We are relentlessly passionate about our clients and their business, whether that means developing scrappy campaigns and content that breaks through, maximizing earned to reach key audiences, leading in digital innovation, or unleashing insights that unlock ideas that win in the marketplace. And we have a bold belief that our work can and should contribute to an equitable world.
Our agency was born 40 years ago with entrepreneurial roots, a people-first culture, and a passion for creativity and innovation. As we look to the future we believe Only the Bold will make a lasting impact and change. From culture to creative, in today’s world BOLD moves everything we do.
What You’ll Do: As Assistant Influencer Strategist you will bring cultural insights, thought leadership, and strategic thinking to help lead influencer programming on brands across the agency. You’ll be responsible for contributions in all phases of the influencer process for these programs/brands. Your role will be to help put our clients at the forefront of the cultural zeitgeist, driving relevance, talkability and badge value for our clients, through the lens of influencer programming.
You are researching and identifying influencers for our programs, helping to review content to ensure it meets the briefs and helping to build out and populate client recaps showing off our incredible work.
Who You Are:
Expert in what and who is trending and applying that to influencer programming in both planned and real-time moments.
Know how to make the right influencer and creator connections for brands in creative, innovative, and breakthrough ways that get clients excited, in both planned and opportunistic moments.
Creative and not a box checker.
Critical thinker who goes beyond the surface level.
Excellent communication skills; clear, vocal, articulate when presenting to clients, team and new business prospects.
Someone who thrives in fast-moving and collaborative environment. (We have a one‑team one dream approach; there is no “me” in team.)
Exceptional problem‑resolution skills, including the ability to think creatively and outside the box.
What You’ll Bring:
Bachelor’s degree or equivalent.
1‑3 years of experience in influencer marketing.
Experience with tastemaker/influencer ID, negotiation, contracting and activation management.
In touch with cultural and industry trends.
Ability to “roll with it” and be nimble when there are changes to pathways and needs to counsel on pivots.
Experience activating influencer programs across all social platforms - TikTok, Instagram, YouTube, etc.
Self‑directed, motivated, takes ownership of projects and follows them through to the end.
Knows how to manage up to get what they need to succeed.
What We’ll Bring:
A workplace that’s alive with courage, ideas, respect and humanity.
Professional growth and development programs to help advance your career.
Comprehensive health care and wellness plans for your entire family.
401(k) Savings Plan and Flexible Spending Accounts.
Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays.
Additional Perks: Family Leave, Well‑Being Programs, and Commuter Benefits.
Salary: $49,000 - $55,000/year.
(New hires are typically brought into the organization between the minimum to midpoint of the salary range posted depending on qualifications, internal equity, and the budgeted amount for the role.)
M Booth is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.
M Booth Health is an equal opportunity employer. All candidates will be considered for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
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