
Web Content & Analytics Manager - CMS Publishing & UX
Aquent, New York, NY, United States
Aquent is partnering with a leading global technology company to hire a Marketing Manager III to support website marketing and digital content operations for a B2B organization . This role is focused on managing and publishing updates across owned web properties , supporting incoming website requests , and using analytics to improve site performance and customer experience .
This is not a traditional brand or campaign marketing role. This position centers on CMS publishing , website content updates , web intake management , analytics reporting , and cross functional coordination to support ongoing site enhancements and testing initiatives . You will help maintain high quality web experiences while balancing multiple stakeholder requests in a fast paced environment .
Location: New York, NY ( Hybrid, 3 to 4 days onsite )
What You’ll Do
Manage and publish updates across multiple web properties using the CMS, including building and updating pages
Review incoming website requests, scope the work, and provide SLAs for requested updates
Partner with internal stakeholders to gather requirements for website updates and support cross functional execution
Compile, analyze, and present web analytics and performance reports using Adobe tools to identify opportunities for optimization
Partner with internal teams to help launch and support website testing initiatives
Drive UX and SEO improvements, establish web best practices, and maintain high quality standards across owned web properties
Work effectively across marketing, analytics, and technology teams to define, manage, and prioritize work in a fast paced environment
Must-Have Qualifications
Experience with CMS publishing and hands on website content updates
Experience using web analytics tools, ideally Adobe Analytics
Experience managing internal website requests, intake workflows, or ticket based web support
Ability to gather requirements and coordinate with cross functional stakeholders
Experience analyzing website performance and identifying opportunities for optimization
Strong organizational skills with the ability to manage multiple priorities simultaneously
Strong communication skills and a proactive ownership mindset
Preferred Qualifications
Experience with Brightspot CMS
Experience supporting B2B marketing websites
Experience partnering on website testing initiatives
Familiarity with SEO and UX best practices
Experience creating process documentation, SOPs, or web governance standards
Client Description
Our fast growing client is a global leader renowned for shaping the future and impacting millions worldwide! If you’re seeking an opportunity to work on cutting-edge initiatives and accelerate your career within a culture of bold ideas, we can connect you to your next great adventure. Contribute your talents in a place that values innovation, creativity, and leadership!
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