
Regional Sales Manager
CrimsonXT, Wausau, WI, United States
A global manufacturer of mission-critical cooling and HVAC solutions is seeking an experienced Regional Sales Manager to lead and grow sales across Southeast US. This role is ideal for a motivated sales professional who thrives on building strong relationships, supporting channel partners, and driving growth in engineered equipment markets.
About the Role The Regional Sales Manager will recruit, train, and manage a network of independent manufacturers’ representatives while promoting advanced HVAC and cooling solutions to end users, consulting engineers, contractors, and OEM partners.
Key Responsibilities Recruit, develop, and manage independent manufacturers’ sales representatives within the region
Drive regional sales growth and ensure representatives achieve territory goals
Promote engineered HVAC solutions to owners, end users, consulting engineers, contractors, and OEMs
Provide product and application training, including equipment sizing and selection tools
Support representatives at trade shows, conferences, and customer meetings
Coordinate with factory engineering teams on custom projects and technical specifications
Manage sales pipeline, forecasting, and reporting for the region
Monitor market trends and competitor activity within the industry
Act as the primary liaison between factory teams and regional representatives
Qualifications Bachelor’s degree in Mechanical Engineering or equivalent technical education/industry experience
Minimum 5 years of experience selling engineered HVAC equipment or mission-critical cooling solutions
Strong presentation, communication, and relationship-building skills
Knowledge of HVAC systems and equipment selection preferred
Proficiency with Microsoft Office and common sales tools
This role requires approximately 50% travel within the assigned region to support sales representatives, customers, and industry events.
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