Marketing & Customer Strategy
Sia Partners', San Francisco, CA, United States
Sia is a next-generation, global management consulting group. Founded in 1999, we were born digital. Today our strategy and management capabilities are augmented by data science, enhanced by creativity and driven by responsibility. We’re optimists for change and we help clients initiate, navigate and benefit from transformation. We believe optimism is a force multiplier, helping clients to mitigate downside and maximize opportunity. With expertise across a broad range of sectors and services, our 3,000 consultants serve clients worldwide from 48 locations in 19 countries. Our expertise delivers results. Our optimism transforms outcomes.
EmploymentType:
W2only
Compensation:
$80–85/hour
Duration:
Full-time(40hours/week)throughDecember31,2026
Schedule:
Monday–Friday,9:00AM–5:00PMPT
We are seeking a strategic and execution-oriented FB Ads Manager to lead paid social initiatives across various client platforms. This role goes beyond campaign setup. You will own strategy, execution, optimization, and cross functional alignment to ensure paid media drives measurable business impact.
You will partner closely with internal stakeholders and cross functional media and analytics teams, to build scalable processes, improve performance, and identify opportunities early.
This is a proactive, high visibility role that requires both big picture thinking and hands on execution.
What You’ll Do
Develop high level paid social strategies that align with broader marketing and product goals
Own end to end campaign execution inside Ads Manager
Build and optimize full funnel campaign structures
Translate product value propositions into compelling paid social messaging strategies
Identify performance risks or errors early and proactively course correct
Campaign Optimization & Performance Management
Monitor, analyze, and improve campaign performance using data driven insights
Partner with decision scientists and data science teams to track, measure, and optimize impact
Ensure campaigns are structured for scalability and long-term performance
Cross Functional Collaboration
Work closely with internal media teams to ensure campaigns support broader business objectives
Support and influence stakeholders through clear communication, negotiation, and data backed recommendations
Ensure paid social strategy integrates across channels, including off platform and emerging channel initiatives
Process & Playbook Development
Execute and scale house ad campaigns using existing playbooks
Contribute to developing new playbooks for off platform and multi-channel campaigns
Establish best practices and repeatable processes within Ads Manager
Help strengthen campaign governance and operational rigor across teams
What Success Looks Like
Campaigns are strategically structured and aligned to business objectives
Performance issues are identified and resolved before they impact results
House ad campaigns are launched seamlessly and scaled efficiently
Cross channel strategies are clearly defined and operationalized
Strong collaboration across media, data science, and product teams
Clear, measurable performance improvements driven by data
Qualifications
3+ years of hands on experience managing paid social campaigns, with deep expertise in Meta Ads Manager
Proven experience developing paid social strategy, not just executing campaigns
Strong understanding of full funnel performance marketing
Experience collaborating with analytics or data science teams
Demonstrated ability to influence stakeholders and drive alignment
Strong attention to detail with exceptional tracking and performance monitoring skills
Experience working with large, cross functional marketing or media teams
Additional information All your information will be kept confidential according to EEO guidelines.
Sia Partners is an equal opportunity employer. At Sia Partners, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.
#J-18808-Ljbffr
EmploymentType:
W2only
Compensation:
$80–85/hour
Duration:
Full-time(40hours/week)throughDecember31,2026
Schedule:
Monday–Friday,9:00AM–5:00PMPT
We are seeking a strategic and execution-oriented FB Ads Manager to lead paid social initiatives across various client platforms. This role goes beyond campaign setup. You will own strategy, execution, optimization, and cross functional alignment to ensure paid media drives measurable business impact.
You will partner closely with internal stakeholders and cross functional media and analytics teams, to build scalable processes, improve performance, and identify opportunities early.
This is a proactive, high visibility role that requires both big picture thinking and hands on execution.
What You’ll Do
Develop high level paid social strategies that align with broader marketing and product goals
Own end to end campaign execution inside Ads Manager
Build and optimize full funnel campaign structures
Translate product value propositions into compelling paid social messaging strategies
Identify performance risks or errors early and proactively course correct
Campaign Optimization & Performance Management
Monitor, analyze, and improve campaign performance using data driven insights
Partner with decision scientists and data science teams to track, measure, and optimize impact
Ensure campaigns are structured for scalability and long-term performance
Cross Functional Collaboration
Work closely with internal media teams to ensure campaigns support broader business objectives
Support and influence stakeholders through clear communication, negotiation, and data backed recommendations
Ensure paid social strategy integrates across channels, including off platform and emerging channel initiatives
Process & Playbook Development
Execute and scale house ad campaigns using existing playbooks
Contribute to developing new playbooks for off platform and multi-channel campaigns
Establish best practices and repeatable processes within Ads Manager
Help strengthen campaign governance and operational rigor across teams
What Success Looks Like
Campaigns are strategically structured and aligned to business objectives
Performance issues are identified and resolved before they impact results
House ad campaigns are launched seamlessly and scaled efficiently
Cross channel strategies are clearly defined and operationalized
Strong collaboration across media, data science, and product teams
Clear, measurable performance improvements driven by data
Qualifications
3+ years of hands on experience managing paid social campaigns, with deep expertise in Meta Ads Manager
Proven experience developing paid social strategy, not just executing campaigns
Strong understanding of full funnel performance marketing
Experience collaborating with analytics or data science teams
Demonstrated ability to influence stakeholders and drive alignment
Strong attention to detail with exceptional tracking and performance monitoring skills
Experience working with large, cross functional marketing or media teams
Additional information All your information will be kept confidential according to EEO guidelines.
Sia Partners is an equal opportunity employer. At Sia Partners, we are committed to treating all Applicants and Associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.
#J-18808-Ljbffr