Digital Media Planner - Strategist (CST)
Channel Factory LLC, Chicago, IL, United States
As our team continues to grow, we are in search of a Digital Strategist to join our team. The Strategist is a highly motivated self‑starter with a passion for digital media planning, analytics and creativity! The Strategist is responsible for knowing Channel Factory’s products and offerings inside and out. Our Strategists are the driving force in the RFP process – digesting and understanding client objectives, then building a media plan that will nail the client KPIs. If you are someone who thrives in a results‑driven, fun and fast‑paced digital media sales environment, then this is a great position for you! This position will be based in the United States. Remote work status is subject to change at any time.
Responsibilities
Top‑of‑the‑Line Stewardship of Details
Act as the project manager of the RFP process, communicating with key stakeholders on deliverables and deadlines and accurately filling out and maintaining SalesForce with
Develop tactical digital media plans that align with the most suitable Channel Factory products to successfully achieve client KPIs
Curating sample targeting lists that align with brand’s intended audience
Communicate, advise, and field questions from client and Sales regarding product (digital media specs, 3rd party vendor tags, research studies, etc.)
Partner with Account Management to seamlessly transition campaign from pre‑to post‑sales
Proactive Vision and Thinking
Review product and market research and historical campaign data for assigned accounts, and integrate research into RFP responses
Collaborate with Sales to proactively pitch opportunities to non‑active clients and encourage new campaigns
Aid in building sales materials that include but are not limited to case studies, RFIs, client spec sheets, category best practices, market trends, and product updates for clients
All other duties as assigned
Qualifications
2-3 years of experience at a digital media agency or ad tech publisher/advertising sales organization in an assistant digital media planner, digital media planner, or assistant Strategist / Sales Planner role, with a strong understanding of media math and terminology
1+ years of hands‑on planning or campaign implementation associated with digital video advertising in an auction marketplace such as YouTube via Google Ads, Facebook/Instagram, PMD, Programmatic, and/or DV360
Bachelor’s Degree
Self‑starter
Operates with a sense of urgency and discipline across various time zones
Highly organized; curious about proactively finding solutions to problems
Collaborative - can work within a team and independently and manage up, down, and across departments
Knowledge of Excel calculations, pivot tables, and graphs
Driven and determined to learn and adapt to a fast‑paced digital world
Enjoys being a part of the Sales cycle and may even want to grow into a Sales Representative or Account Manager
Strong verbal and written storytelling and presentation skills including PowerPoint, status calls, and emails
Above all, possess the highest levels of professionalism, integrity, and ethics.
This role may involve occasional travel for in‑person collaboration, meetings, trainings, etc.
Benefits
Work with a leading startup in a high‑demand industry, and you would be working with like‑minded experts aiming to transform video ad operations
Competitive salary + bonus
Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance)
Cell phone and Wifi Reimbursement
Gym stipend
Bill Spend Stipend
Work‑life flexibility – we value your contributions above all
Channel Factory is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Channel Factory makes hiring decisions based solely on qualifications, merit, and business needs at the time. The company also has employee resource groups focusing on encouraging inclusion and diversity in the workplace.
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Responsibilities
Top‑of‑the‑Line Stewardship of Details
Act as the project manager of the RFP process, communicating with key stakeholders on deliverables and deadlines and accurately filling out and maintaining SalesForce with
Develop tactical digital media plans that align with the most suitable Channel Factory products to successfully achieve client KPIs
Curating sample targeting lists that align with brand’s intended audience
Communicate, advise, and field questions from client and Sales regarding product (digital media specs, 3rd party vendor tags, research studies, etc.)
Partner with Account Management to seamlessly transition campaign from pre‑to post‑sales
Proactive Vision and Thinking
Review product and market research and historical campaign data for assigned accounts, and integrate research into RFP responses
Collaborate with Sales to proactively pitch opportunities to non‑active clients and encourage new campaigns
Aid in building sales materials that include but are not limited to case studies, RFIs, client spec sheets, category best practices, market trends, and product updates for clients
All other duties as assigned
Qualifications
2-3 years of experience at a digital media agency or ad tech publisher/advertising sales organization in an assistant digital media planner, digital media planner, or assistant Strategist / Sales Planner role, with a strong understanding of media math and terminology
1+ years of hands‑on planning or campaign implementation associated with digital video advertising in an auction marketplace such as YouTube via Google Ads, Facebook/Instagram, PMD, Programmatic, and/or DV360
Bachelor’s Degree
Self‑starter
Operates with a sense of urgency and discipline across various time zones
Highly organized; curious about proactively finding solutions to problems
Collaborative - can work within a team and independently and manage up, down, and across departments
Knowledge of Excel calculations, pivot tables, and graphs
Driven and determined to learn and adapt to a fast‑paced digital world
Enjoys being a part of the Sales cycle and may even want to grow into a Sales Representative or Account Manager
Strong verbal and written storytelling and presentation skills including PowerPoint, status calls, and emails
Above all, possess the highest levels of professionalism, integrity, and ethics.
This role may involve occasional travel for in‑person collaboration, meetings, trainings, etc.
Benefits
Work with a leading startup in a high‑demand industry, and you would be working with like‑minded experts aiming to transform video ad operations
Competitive salary + bonus
Comprehensive medical benefits (Medical, Vision, Dental, and Life Insurance)
Cell phone and Wifi Reimbursement
Gym stipend
Bill Spend Stipend
Work‑life flexibility – we value your contributions above all
Channel Factory is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This policy applies to all employment practices within our organization, including hiring, recruiting, promotion, termination, layoff, recall, leave of absence, compensation, benefits, training, and apprenticeship. Channel Factory makes hiring decisions based solely on qualifications, merit, and business needs at the time. The company also has employee resource groups focusing on encouraging inclusion and diversity in the workplace.
#J-18808-Ljbffr