Senior Marketing Channel Manager

LocationSandy, UT**Senior Marketing Channel Manager****Job Type:** Full-time**Location:** United States (Hybrid/Remote)We’re seeking a **Senior Marketing Channel Manager** to lead the strategy, content, and co-marketing programs for our strategic partnerships. This role sits at the intersection of Marketing and Sales, focused on driving partner engagement, growing sourced revenue, and amplifying the value of our integrations.**What You’ll Be Doing:*** **Own Channel Strategy:** Lead partner messaging, GTM strategy, and partner segmentation to maximize market reach.* **Develop Co-Marketing Programs:** Design and execute integrated campaigns, including webinars, email plays, digital events, and partner-led initiatives.* **Collaborate Cross-Functionally:** Work closely with Sales, Product, and Partner Management to build compelling integration narratives and drive adoption.* **Performance Tracking:** Monitor and report on partner-sourced and influenced revenue, as well as overall campaign ROI.* **Maintain Brand Integrity:** Ensure all partner assets comply with brand standards and regulatory guidelines.* **Build Partner Enablement:** Create high-impact resources including launch kits, integration one-pagers, sales scripts, and co-branded collateral, as needed.**What You Bring:*** **5+ years of experience** in partner, channel, or B2B marketing.* **Exceptional Writing Skills:** Ability to craft persuasive copy for diverse audiences, from technical integration summaries to high-conversion emails.* **Technical Proficiency:** Hands-on experience with **HubSpot** (marketing automation/CRM).* **Design & Creative Tools:** Proficient in **Canva** and **Adobe Creative Cloud** to develop or tweak professional marketing assets.* **Strategic Execution:** Proven ability to create sales-oriented content and scalable partner programs.* **Collaboration:** Experience working cross-functionally with Sales, Product, and RevOps teams.* **Analytical Mindset:** Data-driven approach with comfort reporting on pipeline performance and partner KPIs.**Nice to Have:*** **Payroll Experience:** Direct experience in the payroll or HCM space is highly preferred but not required.* **Industry Background:** Experience in fintech or B2B SaaS.* **ClickUp** (project management) experience preferred.At 401GO, we’re not just changing retirement—we’re reinventing it. As a fast-growing fintech start-up, we’ve built the world’s most advanced, fully automated retirement platform to help hard-working Americans take control of their future. Here, innovation moves fast, ideas matter, and your work makes a real impact. You’ll enjoy a collaborative and supportive environment where great people do their best work together, backed by competitive compensation, excellent benefits, and plenty of opportunities for professional growth. If you’re ready to challenge the status quo and be part of something big, 401GO is the place to grow your career.**What We Offer*** A standout 401(k) plan (naturally!).* Generous stock options—share in our growth and success.* Flexible work environment—choose where you’re most productive.* Excellent benefits, including medical, dental, and vision.* Flexible hours—because great work doesn’t always happen 9–5.* Plenty of PTO—we value work-life balance.* A fully stocked kitchen when you’re in the office.At 401GO, we invest in our people just as much as we invest in helping Americans secure their financial future.We are proud to be an Equal Opportunity Employer. We support a working environment that provides qualified employees and applicants with equal employment opportunity on a non-discriminatory basis without regard to race, color, creed, age, religion, gender (including pregnancy, gender identification and/or gender nonconformity) sexual orientation, marital status, national origin, ancestry, ethnicity, genetic information, physical or mental disability, citizenship, past, current or prospective service in the uniformed services or any other basis prohibited by federal, state, or local law.# Location #J-18808-Ljbffr