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Product Marketing Manager (IoT) - The Toro Company

The Toro Company, Saint Paul, MN, United States


Applicants must be legally authorized to work in the United States. The company is unable to sponsor or take over sponsorship of any visa, regardless of expiration date.

Marketing Manager – IoT (Internet of Things) The Marketing Manager – IoT is responsible for all product management activities for the Landscape Contractor Equipment (LCE) IoT/smart connected product portfolio, driving growth through execution of LCE platform roadmaps and integration with the Horizon360 SaaS business ecosystem. The role fosters collaborative relationships with leaders in Marketing, Sales, Engineering, and IT to implement a customer‑value focused platform roadmap.

What Will You Do?

Identify customer problems to be solved with connected devices, telematics, and SaaS platforms.

Identify and execute new product launches and business development opportunities in the professional markets for smart connected products and embedded sensor technology, telematics, and SaaS platforms.

Ensure alignment with cross‑functional enterprise teams on IoT development and strategic initiatives.

Strategic design and implementation of digital‑centric business models.

Manage and drive LCE’s IoT project portfolio and partner with Horizon360 leadership team to ensure seamless end‑user product integration.

Collaborate with key Electrical Engineering, IT Development, Marketing and Software Development partners.

Manage and execute IoT product roadmap built directly from LCE customer values.

Partner with Customer Care team to ensure alignment on Toro Total Care model.

Establish and maintain relationships with professional customers and territory sales field personnel.

Effectively present recommended objectives, strategies, action plans, and business policies to the division leadership team.

Focused effort on speed to service / resolve customer issues in a rapidly evolving IoT market.

Ensure alignment with leadership on strategies, key milestones, and project launch timing.

What Do You Need?

Bachelor’s degree in Computer Science, Business, Engineering or Marketing.

Product Marketing Manager I: 3‑5 years of product marketing related experience.

Product Marketing Manager II: 5+ years of product marketing related experience.

Demonstrated knowledge of software development, electrical systems, and related problem solving.

Experience managing complex projects, ambiguity and the capability to manage multiple priorities in a fast‑paced, rapidly evolving environment.

Demonstrated knowledge of agile software development, electrical and problem solving. Preference given to candidates with demonstrated durable consumer goods experience.

Extensive experience developing and implementing Smart Connected Products and Internet of Things strategies, rapid problem solving and deploying software as a service.

Strong interpersonal skills with demonstrated ability to deliver clear and concise communications to cross‑functional teams and executives.

Travel: up to 25% (mostly domestic).

Preferred Experience

Master's Degree.

What Can We Give You?

Dress for your day – Casual, corporate environment to increase productivity.

Convenient location near St. Paul and Minneapolis for commuters.

On‑site café serving breakfast and lunch with Caribou Coffee available.

Complimentary use of onsite fitness facility and access to mental and financial health resources.

20 hours of paid volunteer time in the community.

Summer hours – flexible schedule, early weekends.

Hybrid work schedule offering part‑time office and home work.

Competitive salary range $103,300 – $150,000, potential incentive program based on performance.

We are proud to be an Equal Opportunity Employer and consider qualified applicants without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), political affiliation, military service, or other non‑merit based factors. We celebrate diversity and are committed to creating an inclusive environment for all employees.

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