
Sales Marketing Programs - Summer Internship
Yokohama Tire Corporation, Santa Ana, CA, United States
Summary
The Sales Marketing Program Intern will help drive Yokohama sales initiatives by supporting the management of dealer incentive programs. This position is part of the Sales Operations team and supports Yokohama’s field sales teams. This internship will offer insight into the automotive industry, with a focus on the marketing strategies and promotional efforts that drive sales programs. The core responsibility of this position is to help manage a key Yokohama dealer incentive program. The Sales Marketing Program Intern may be asked to coordinate certain aspects of a project, or be expected to help develop a comprehensive program, complete with processes, timelines, and communication elements.
This role is a 10 week internship program, onsite Monday, Wednesday and Thursday. Approximately 20 hours per week, not to exceed 25 hours per week.
Qualities
A customer service mindset
High attention to detail
Thrive in a collaborative team environment.
Service oriented
Resourceful
Creative
Determined
Can assume full accountability for the projects they support.
Responsibilities
Management of the Yokohama ADVANTAGE Associate Dealer Program including vendor collaboration, program communication, supporting growth initiatives and program administration.
Through active listening and research, this position will work with the Sr. Manager, Sales Programs and Sr. Specialist, Sales Programs to reach project goals, deliverables, milestones, and measurements of success.
Utilize excel skills to validate quarterly program results and provide standard reports for the sales team.
Engage with program vendors to ensure the timely completion of quarterly program reward processing.
Help generate internal and customer communication regarding program initiatives and promotions.
Track and maintain departmental expenses against established budgets (Cash reward funding and program vendor invoices).
Manage reward redemption of point-of-sale materials and other program rewards.
Support field sales with support associated with program requirements and ad-hoc requests.
Essential Knowledge and Skills
Strong organizational skills
Ability to manage and prioritize multiple tasks in a fast-paced working environment
Effective analytical and problem-solving mindset
Strong written and oral communication skills
Exceptionally detail-oriented
Familiar with Microsoft Excel, PowerPoint, Word
Strong customer service orientation
Automotive or automotive aftermarket experience or interest is helpful
Education and Experience
High School Diploma is required
Currently pursuing a Bachelor’s Degree in Business Administration, Marketing, Communications, or related field.
2-3 years of marketing or business classwork or experience
Must be in academic good standing (3.0 or above GPA). A transcript will be required if an offer is extended.
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