Marketing Director
Private, Raleigh, NC, United States
Marketing Director
Generous Pay Plan + Great Benefits
5+ Years of Marketing Experience in Any Industry Required. Automotive Experience is Preferred but Not Required. A well-established, multi-rooftop automotive group in the Raleigh area is seeking a strategic and results-driven
Marketing Director
to oversee and elevate marketing efforts across all dealership locations. This is an ideal opportunity for a seasoned leader with a proven ability to generate traffic, strengthen brand consistency, and deliver strong ROI in a competitive retail environment.
This executive-level position reports directly to senior leadership and will play a key role in shaping both digital and traditional marketing strategy for one of the Southeast’s most respected dealer groups.
While prior automotive experience is a plus, we welcome candidates with strong marketing leadership backgrounds in other fast-paced, multi-location industries.
Responsibilities:
Lead group-wide marketing strategy across all stores and platforms Oversee media planning, digital advertising, social media, direct mail, and OEM co-op compliance Drive lead generation, showroom traffic, and brand visibility Manage agency/vendor relationships and internal marketing team Analyze data to optimize campaign performance and drive ROI Collaborate with GMs and executive leadership to support store-specific initiatives Ensure brand consistency across rooftops, websites, and marketing assets Stay ahead of trends and emerging tools to keep the group at the forefront of automotive marketing
Qualifications/Requirements:
5+ years of marketing manager experience in any industry required; automotive, retail, or franchise background strongly preferred Deep understanding of digital platforms, SEO/SEM, social media, OTT, and traditional advertising Proven success managing large-scale budgets and marketing teams Exceptional communication, strategic thinking, and organizational skills Experience with CRM, website platforms, and marketing tech stacks (e.g., Dealer.com, CDK, VinSolutions) a plus
Benefits:
Generous pay plan, pay based on experience Health, Dental and Vision Insurance 401(k) Plan with Company Match Paid time off Employee Discounts on Vehicles and More Career Advancement A Positive and Professional Work Environment
We are an Equal Opportunity Employer
Generous Pay Plan + Great Benefits
5+ Years of Marketing Experience in Any Industry Required. Automotive Experience is Preferred but Not Required. A well-established, multi-rooftop automotive group in the Raleigh area is seeking a strategic and results-driven
Marketing Director
to oversee and elevate marketing efforts across all dealership locations. This is an ideal opportunity for a seasoned leader with a proven ability to generate traffic, strengthen brand consistency, and deliver strong ROI in a competitive retail environment.
This executive-level position reports directly to senior leadership and will play a key role in shaping both digital and traditional marketing strategy for one of the Southeast’s most respected dealer groups.
While prior automotive experience is a plus, we welcome candidates with strong marketing leadership backgrounds in other fast-paced, multi-location industries.
Responsibilities:
Lead group-wide marketing strategy across all stores and platforms Oversee media planning, digital advertising, social media, direct mail, and OEM co-op compliance Drive lead generation, showroom traffic, and brand visibility Manage agency/vendor relationships and internal marketing team Analyze data to optimize campaign performance and drive ROI Collaborate with GMs and executive leadership to support store-specific initiatives Ensure brand consistency across rooftops, websites, and marketing assets Stay ahead of trends and emerging tools to keep the group at the forefront of automotive marketing
Qualifications/Requirements:
5+ years of marketing manager experience in any industry required; automotive, retail, or franchise background strongly preferred Deep understanding of digital platforms, SEO/SEM, social media, OTT, and traditional advertising Proven success managing large-scale budgets and marketing teams Exceptional communication, strategic thinking, and organizational skills Experience with CRM, website platforms, and marketing tech stacks (e.g., Dealer.com, CDK, VinSolutions) a plus
Benefits:
Generous pay plan, pay based on experience Health, Dental and Vision Insurance 401(k) Plan with Company Match Paid time off Employee Discounts on Vehicles and More Career Advancement A Positive and Professional Work Environment
We are an Equal Opportunity Employer