Developer, Salesforce Marketing Cloud

Developer, Salesforce Marketing Cloud | Orlando, Florida, United States Job Title: Developer, Salesforce Marketing Cloud- Hybrid Location: Orlando, FL 32801 Duration: 2 Years Only W2. Locals Only "> Qualifications: **This position is hybrid- M-W in office, TH & F WFH** "> Education • Bachelor's degree in marketing, communications, or relevant experience accepted in lieu of degree. "> Training requirements • Some on job training included. "> Knowledge and skills • Experience working in an email platform, Salesforce Marketing Cloud preferred. • Knowledge of email testing and optimization approaches. • Capability to collaborate with multiple stakeholders to effectively manage expectations, build trust, and achieve high client satisfaction. • Proficiency in delivering results within tight deadlines in a dynamic business environment. • Strategic thinking and problem-solving abilities, with a focus on achieving business outcomes. • Ability to self manage time and meet expected deadlines, completing work on time within hours allocated. • Knowledge and experience with project management tools, Jira preferred. • Exceptional attention to detail and commitment to delivering high-quality work. Technical Skills • Solid understanding of HTML and CSS coding specific to email. • Experience with email marketing platforms- Responsys, Silverpop, Message Gears, Send Grid. Salesforce Marketing Cloud experience preferred. • Experience working with mobile first and responsive design email templates and strategies. • Expertise in troubleshooting code to ensure designs render appropriately across all versions • Experience with marketing tagging and tracking platforms such as Google Analytics, Google Tag Manager, Adobe Analytics is preferred. • Experience with 3rd party email tools such as Litmus, Sparkpost, MovableInk, and a working knowledge of how to best use these tools. • Advanced proficiency in AmpScript or similar personalization language. • Understanding of SQL is a plus but not required. • Salesforce certifications are a plus but not required. • Deep understanding of compliance principles- CAN-SPAM, GDPR, and other email laws and best practices. "> Responsibilities: Responsibilities include, but are not limited to: • Responsible for planning, executing, and optimizing end-to-end email marketing campaigns. (45%) • Collaborate with greater digital marketing team and stakeholders to align on an email calendar and maintain the projects within it. (15%) • Proactively test and learn. Analyze past email campaigns for insights and learnings, compare with industry best practices, then share recommendations with greater team and stakeholders. (15%) • Work with technical email team to continue to innovate and iterate on the technical capabilities in email, creating more streamlined processes and better results. (15%) • Create presentations showcasing the wins and learnings in email, and share with leadership and or stakeholders. (10%)