
Sales Assistant & Trade Show Coordinator
Intercard, Ascalon, MO, United States
Sales Assistant & Trade Show Coordinator
Location: St. Louis, MO 63146 (On-site)
Employment Type: Full-Time
Travel: Approximately 10%
About Intercard Intercard is a global leader in cashless technology for the amusement and attractions industry. For more than 30 years, we've helped entertainment operators elevate guest experiences, increase revenue, and streamline operations through secure, reliable, and scalable solutions. Our teams collaborate closely across sales, marketing, engineering, development, and support to deliver industry‑leading products backed by 24/7 US-based customer support.
Role Overview Intercard is seeking a highly organized Sales Assistant & Event Coordinator to support our North American sales team. This role partners closely with the Head of Sales and the Global Marketing Director to manage sales operations, maintain CRM accuracy, coordinate domestic and international trade shows, and support sales enablement initiatives. This position is ideal for someone who is detail-oriented, proactive, and comfortable working where sales, marketing, and operations intersect.
Key Responsibilities Sales Support & Operations
Provide daily administrative and operational support to the Head of Sales, North America
Assist with internal sales workflows and cross-functional communication
Help identify opportunities to optimize processes and improve sales team efficiency
Assist domestic Sales Manager and domestic sales team
Assist with on-boarding and training of new field sales representatives
Proficient with PowerPoint and presentations
Assist with approving sales orders
Assist with the changing and updating of sales orders
Prepare reports as needed, to include key KPI's as well as monthly and annual metrics
Receive customer calls when needed
CRM, Lead & List Management
Maintain CRM hygiene, including updating leads, contacts, and account records
Manage lead lists from domestic trade shows, international events, imports, and other sources
Ensure accurate tracking of lead sources, sales activity, and pipeline stages
Prepare clean, accurate lists and reports to support sales outreach and follow-up
CRM experience required; NetSuite experience strongly preferred
Event Coordination
Assist with planning logistics for domestic and international trade shows
Assist with travel accommodations
Coordinate booth materials, shipping, registrations, and promotional assets
Support the Global Marketing Director on event execution and post‑event workflows
Qualifications Required
Previous experience supporting sales, marketing, or operational teams
Strong organizational skills with exceptional attention to detail
Experience with CRM platforms (NetSuite preferred)
Experience with event planning or trade show coordination
Ability to manage multiple priorities in a fast‑paced environment
Strong written and verbal communication skills
Four-year degree
Preferred
Familiarity with the amusement, attractions, entertainment, hospitality or technology industries
Work Environment & Schedule
On-site at Intercard's St. Louis, MO location
Full-time position with approximately 10% travel
On-site booth support at trade shows when needed
Collaborative, cross‑functional environment
Why Join Intercard?
Opportunity to support a global technology leader in a growing industry
Work closely with Sales and Marketing leadership
Contribute to high‑impact projects across North America and internationally
Benefits
401k
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Long and Short‑Term Disability Insurance
Paid Time Off
Paid Holidays
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Employment Type: Full-Time
Travel: Approximately 10%
About Intercard Intercard is a global leader in cashless technology for the amusement and attractions industry. For more than 30 years, we've helped entertainment operators elevate guest experiences, increase revenue, and streamline operations through secure, reliable, and scalable solutions. Our teams collaborate closely across sales, marketing, engineering, development, and support to deliver industry‑leading products backed by 24/7 US-based customer support.
Role Overview Intercard is seeking a highly organized Sales Assistant & Event Coordinator to support our North American sales team. This role partners closely with the Head of Sales and the Global Marketing Director to manage sales operations, maintain CRM accuracy, coordinate domestic and international trade shows, and support sales enablement initiatives. This position is ideal for someone who is detail-oriented, proactive, and comfortable working where sales, marketing, and operations intersect.
Key Responsibilities Sales Support & Operations
Provide daily administrative and operational support to the Head of Sales, North America
Assist with internal sales workflows and cross-functional communication
Help identify opportunities to optimize processes and improve sales team efficiency
Assist domestic Sales Manager and domestic sales team
Assist with on-boarding and training of new field sales representatives
Proficient with PowerPoint and presentations
Assist with approving sales orders
Assist with the changing and updating of sales orders
Prepare reports as needed, to include key KPI's as well as monthly and annual metrics
Receive customer calls when needed
CRM, Lead & List Management
Maintain CRM hygiene, including updating leads, contacts, and account records
Manage lead lists from domestic trade shows, international events, imports, and other sources
Ensure accurate tracking of lead sources, sales activity, and pipeline stages
Prepare clean, accurate lists and reports to support sales outreach and follow-up
CRM experience required; NetSuite experience strongly preferred
Event Coordination
Assist with planning logistics for domestic and international trade shows
Assist with travel accommodations
Coordinate booth materials, shipping, registrations, and promotional assets
Support the Global Marketing Director on event execution and post‑event workflows
Qualifications Required
Previous experience supporting sales, marketing, or operational teams
Strong organizational skills with exceptional attention to detail
Experience with CRM platforms (NetSuite preferred)
Experience with event planning or trade show coordination
Ability to manage multiple priorities in a fast‑paced environment
Strong written and verbal communication skills
Four-year degree
Preferred
Familiarity with the amusement, attractions, entertainment, hospitality or technology industries
Work Environment & Schedule
On-site at Intercard's St. Louis, MO location
Full-time position with approximately 10% travel
On-site booth support at trade shows when needed
Collaborative, cross‑functional environment
Why Join Intercard?
Opportunity to support a global technology leader in a growing industry
Work closely with Sales and Marketing leadership
Contribute to high‑impact projects across North America and internationally
Benefits
401k
Health Insurance
Dental Insurance
Vision Insurance
Life Insurance
Long and Short‑Term Disability Insurance
Paid Time Off
Paid Holidays
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