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Rental Sales and Business Development Specialist

Milton CAT, Rochester, NY, United States


Rental Sales and Business Development Specialist Job Locations: US-NY-Rochester

ID: 2026-6132 | Category: Sales | Type: FT Non-Union (FTN)

Overview Milton Rents is seeking a self-starter to join our growing team. This in‑store position will focus on finding new customers by utilizing company‑provided third‑party databases (Dodge, IIR, Business Exchange). This role is not order‑taking and is designed for individuals who thrive on competition, ownership, and winning. The ideal candidate will be resourceful, self‑starting, multitask capable, and a good communicator.

Pay Range Starting potential range: $65,000–$90,000 (based on hourly pay and uncapped commission plan).

Benefits

Life insurance, vision insurance, paid time off, paid holidays, tuition reimbursement, retirement plan

Medical, Dental and Vision insurance options for employee and family

Disability & Life Insurance Packages

Competitive Retirement Plan

Tuition Reimbursement (available to FT employees with 1 year+ of service)

Additional supplemental offerings and discount programs

Employee Referral Program

Responsibilities

Make a minimum of 20-30 outbound calls per day

Achieve new customer goals

Upsell - promote additional products, services, and equipment to existing and new customers

Conduct rental follow‑up calls, calling customers after equipment has been returned to ensure customer satisfaction, address any concerns, and generate referrals for further opportunities

Act as the point person for web and media‑based rentals

Complete 100% of calls, leads, and opportunities reports in the CRM database

Respond to customer calls or emails in a timely manner with a sense of urgency

Achieve goals set for rentals, new customer accounts, and inactive accounts

Develop a database of customers, companies, competitors, and project information

Use various reporting services, association contacts, and other database means to prepare for upcoming projects in the area

Maintain good organization and time‑management skills for effective territory coverage

Keep a supply of sales tools including company brochures, product specification sheets, and promotional items on hand and utilize them creatively to meet customer demands

Work closely with Rental Sales Manager to achieve company goals

Be the customer’s problem solver, handling follow‑up calls and customer problems effectively involving the Rental Sales Manager or service department when necessary

Be involved in local trade associations to network and further develop solid customer relationships

Provide some customer support as required after hours to maintain customer satisfaction

Present sales presentations as required (verbal, written, or PowerPoint)

Visit job sites with Outside Sales Representatives to learn application of product and customer needs

Qualifications

Understand construction phases, job situations, and project conditions to properly time contacting customers with rental product and application suggestions

Knowledge of entire rental fleet and ability to demonstrate equipment whenever appropriate to increase customer awareness of product applications

Negotiation: ability to stay calm and address any concerns or negotiate terms that align with customer and company standards

Active Listening: understanding customer needs and aligning the needs of the customer to the appropriate equipment, expressing in‑depth knowledge of our product

4‑year college preferred

Ability to interact and communicate with people effectively

Proficient computer skills (Excel, Word, CRM)

Inside and/or Outside sales experience

Ability to call on active job sites when needed

Ability to sit for long periods of time

A valid driver’s license is required

Note: This job description is not intended to be all‑inclusive. Your supervisor may request and assign similar duties.

A background check and drug test are required as part of our pre‑employment process.

Milton CAT is an equal opportunity employer that values the diversity of the workplace. We encourage applications from individuals with disabilities, minorities, veterans, and women. Applicants receive fair and impartial consideration without regard to race, sex, color, religion, national origin, age, sexual orientation, gender identity, handicap, disability, veteran status, genetic data, or other legally protected status. We base all employment decisions to further this principle of equal employment opportunity. VEVRAA Federal Contractor. EEO/AA employer. Milton CAT is a Drug‑Free workplace.

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