Brand Designer - San Leandro, CA
Ghirardelli Chocolate Company, San Leandro, CA, United States
Brand Designer
Location: San Leandro, California, United States Employment Type: Regular Our Company/Job Summary
We are seeking a highly creative and detail-oriented Brand Designer to join our in-house Creative Team. This role is responsible for bringing our brand to life across all consumer touchpoints, from packaging and retail environments to digital and social platforms. The ideal candidate is a self-starter who thrives in a fast-paced environment and is passionate about delivering excellence, and building cohesive, compelling brand assets and experiences. This role is hybrid, 3 days in office in our San Leandro Headquarters, which is directly next to the San Leandro Bart Station. Scope of Responsibilities
Brand & Creative Development
Design, build and execute cohesive brand assets across multiple channels, ensuring consistency and highest-quality output Contribute to the evolution and maintenance of brand identity systems and visual language Develop and maintain comprehensive brand style guides Packaging & Product Design
Turn product packaging objective into high quality production-ready packaging designs Collaborate with cross-functional teams to ensure packaging meets brand, regulatory, and manufacturing requirements Advertising & Campaigns
Design brand and product advertising for: Traditional media (print, OOH, in-store) Digital platforms (display ads, paid social, web) Social media campaigns Activations Translate marketing strategies into compelling creative concepts Generate high quality image assets. focus on composition, seamless retouching and brand messaging. Shopper Marketing & Retail
Develop retail and shopper marketing assets including: In-store displays and merchandising materials Retailer-specific creative (e.g., shelf talkers, signage) eCommerce and eTail content, including product carousels (e.g., Salsify) Digital & Content Creation
Retouching and composing high quality images Design, storyboard and produce social media assets (static and motion) Create and edit video content for marketing campaigns and digital platforms Support content creation across owned and paid channels Asset Management
Organize, manage, and archive creative assets within a Digital Asset Management (DAM) system (e.g., Bynder) Ensure proper versioning, naming, file organization, and accessibility of brand assets Specific Knowledge & Skills
Required Skills & Experience Strong portfolio demonstrating expertise in brand design across multiple touchpoints Mastery of Adobe Creative Suite, especially: Illustrator (expert) Photoshop (expert) Strong understanding of typography, layout, color, and composition Experience designing for both print and digital environments Ability to manage multiple projects and meet deadlines in a fast-paced setting Highly organized with strong attention to detail Understanding of production processes for packaging and print Curious with a learning and growth mindset Preferred Skills Curiosity and interest in leveraging ai to improve productivity and outcomes Working knowledge of InDesign, PowerPoint, MS Word and Acrobat Experience with After Effects or other motion design tools Video editing and basic animation skills Familiarity with eCommerce platforms and content systems (e.g., Salsify) You Are A self-starter who takes initiative and ownership of projects from concept to execution A creative problem solver with a strong eye for design and storytelling Collaborative, adaptable, and open to feedback Passionate about building brands and creating meaningful consumer experiences Someone who believes that craftsmanship and excellence in execution is worth striving for Bonus Qualifications Experience with ai image generation Experience in consumer packaged goods (CPG) or retail brands Experience working with cross-functional teams (marketing, sales, product development) Salary Range
$84k to $110k
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Location: San Leandro, California, United States Employment Type: Regular Our Company/Job Summary
We are seeking a highly creative and detail-oriented Brand Designer to join our in-house Creative Team. This role is responsible for bringing our brand to life across all consumer touchpoints, from packaging and retail environments to digital and social platforms. The ideal candidate is a self-starter who thrives in a fast-paced environment and is passionate about delivering excellence, and building cohesive, compelling brand assets and experiences. This role is hybrid, 3 days in office in our San Leandro Headquarters, which is directly next to the San Leandro Bart Station. Scope of Responsibilities
Brand & Creative Development
Design, build and execute cohesive brand assets across multiple channels, ensuring consistency and highest-quality output Contribute to the evolution and maintenance of brand identity systems and visual language Develop and maintain comprehensive brand style guides Packaging & Product Design
Turn product packaging objective into high quality production-ready packaging designs Collaborate with cross-functional teams to ensure packaging meets brand, regulatory, and manufacturing requirements Advertising & Campaigns
Design brand and product advertising for: Traditional media (print, OOH, in-store) Digital platforms (display ads, paid social, web) Social media campaigns Activations Translate marketing strategies into compelling creative concepts Generate high quality image assets. focus on composition, seamless retouching and brand messaging. Shopper Marketing & Retail
Develop retail and shopper marketing assets including: In-store displays and merchandising materials Retailer-specific creative (e.g., shelf talkers, signage) eCommerce and eTail content, including product carousels (e.g., Salsify) Digital & Content Creation
Retouching and composing high quality images Design, storyboard and produce social media assets (static and motion) Create and edit video content for marketing campaigns and digital platforms Support content creation across owned and paid channels Asset Management
Organize, manage, and archive creative assets within a Digital Asset Management (DAM) system (e.g., Bynder) Ensure proper versioning, naming, file organization, and accessibility of brand assets Specific Knowledge & Skills
Required Skills & Experience Strong portfolio demonstrating expertise in brand design across multiple touchpoints Mastery of Adobe Creative Suite, especially: Illustrator (expert) Photoshop (expert) Strong understanding of typography, layout, color, and composition Experience designing for both print and digital environments Ability to manage multiple projects and meet deadlines in a fast-paced setting Highly organized with strong attention to detail Understanding of production processes for packaging and print Curious with a learning and growth mindset Preferred Skills Curiosity and interest in leveraging ai to improve productivity and outcomes Working knowledge of InDesign, PowerPoint, MS Word and Acrobat Experience with After Effects or other motion design tools Video editing and basic animation skills Familiarity with eCommerce platforms and content systems (e.g., Salsify) You Are A self-starter who takes initiative and ownership of projects from concept to execution A creative problem solver with a strong eye for design and storytelling Collaborative, adaptable, and open to feedback Passionate about building brands and creating meaningful consumer experiences Someone who believes that craftsmanship and excellence in execution is worth striving for Bonus Qualifications Experience with ai image generation Experience in consumer packaged goods (CPG) or retail brands Experience working with cross-functional teams (marketing, sales, product development) Salary Range
$84k to $110k
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