Brand Manager, Oreo
Mondelez España Galletas Production SLU, Whippany, NJ, United States
R-162336 | East Hanover, New Jersey, United States
Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride.
Location This is a full-time position based at our East Hanover, NJ HQ office with in-office expectations of ~50% of the time (2-3 days a week).
Mission Working with internal and external stakeholders, you will determine the priorities to enable consumer & customer centric brand growth. You will develop annual plans, set objectives, allocate resources, and execute brand marketing plans, monitoring performance to deliver results over the Annual Contract and Strategic Plan horizon. Based on deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360° campaigns.
Responsibilities & Outcomes
Understand consumer behavior, preferably in the CPG sector within a matrix environment.
Develop a seamless consumer experience and create a holistic brand ecosystem.
Create best-in-class 360 brand activation (TV, social/digital, consumer engagements, PR/earned, in-store).
Build and optimize media plans to drive ROI with a focus on digital.
Manage a brand’s PnL & business objectives.
Apply analytics and creativity to continuously review, evolve, and optimize plans to the consumer, category, and customer.
Lead and influence internal cross‑functional & external agency teams.
Strong project‑management skills and ability to manage multiple projects simultaneously.
Communicate effectively, verbally and in writing, and present to executives.
What You Bring
Agility over perfection.
Execution with excellence and prioritizing results.
Follow‑through on commitment and perseverance through challenges to find creative solutions.
Understanding of consumer behavior in a matrix environment.
Experience developing a seamless consumer experience.
Ability to manage business objectives beyond brand and budget.
Analytics and creativity to think critically about opportunities.
Leadership & influence over teams and managing trade‑offs.
Excellent communication skills and executive presentation skills.
Effective time‑management skills, managing multiple priorities and deadlines.
Knowledge of markets with diverse economic environments (a distinct advantage).
Experience leading teams and coaching and developing direct reports.
Additional Desired Experience
7+ years (for Sr. Brand Manager) of progressive experience in Brand Marketing, working with large CPG brands (revenue of $100M+).
Creative and innovative mindset, ability to think outside the box and challenge the status quo.
Demonstrated understanding of the retail landscape and working with retail accounts (partnership, joint business value creation, etc).
Brand Equity Marketing experience: consumer storytelling toward desired behavior change, long‑term strategy, agency and external partnership management.
Education Bachelor’s degree required; MBA preferred.
Travel Requirements Approx. 2‑3 business trips per year.
Salary and Benefits The base salary range for this position is $122,000 to $167,750. The exact salary depends on experience, skills, education, and location. In addition to base salary, the position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results. The company also offers health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave, education‑related programs, paid holidays, and vacation time. Eligibility requirements may apply. No relocation support is available.
Business Unit Summary The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. The company produces well‑loved household favorites to provide consumers with the right snack, at the right moment, made the right way. There are corporate offices, sales, manufacturing and distribution locations throughout the U.S. to support iconic brands such as Oreo, Chips Ahoy!, Ritz, Wheat Thins, Triscuit, Swedish Fish, and Sour Patch Kids.
Equal Opportunity Employer Mondelēz Global LLC is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847‑943‑5460 for assistance.
Job Type Regular – Brand & Portfolio Management, Marketing.
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Are You Ready to Make It Happen at Mondelēz International? Join our Mission to Lead the Future of Snacking. Make It With Pride.
Location This is a full-time position based at our East Hanover, NJ HQ office with in-office expectations of ~50% of the time (2-3 days a week).
Mission Working with internal and external stakeholders, you will determine the priorities to enable consumer & customer centric brand growth. You will develop annual plans, set objectives, allocate resources, and execute brand marketing plans, monitoring performance to deliver results over the Annual Contract and Strategic Plan horizon. Based on deep consumer insights and brand positioning, you will develop and implement integrated marketing communications and 360° campaigns.
Responsibilities & Outcomes
Understand consumer behavior, preferably in the CPG sector within a matrix environment.
Develop a seamless consumer experience and create a holistic brand ecosystem.
Create best-in-class 360 brand activation (TV, social/digital, consumer engagements, PR/earned, in-store).
Build and optimize media plans to drive ROI with a focus on digital.
Manage a brand’s PnL & business objectives.
Apply analytics and creativity to continuously review, evolve, and optimize plans to the consumer, category, and customer.
Lead and influence internal cross‑functional & external agency teams.
Strong project‑management skills and ability to manage multiple projects simultaneously.
Communicate effectively, verbally and in writing, and present to executives.
What You Bring
Agility over perfection.
Execution with excellence and prioritizing results.
Follow‑through on commitment and perseverance through challenges to find creative solutions.
Understanding of consumer behavior in a matrix environment.
Experience developing a seamless consumer experience.
Ability to manage business objectives beyond brand and budget.
Analytics and creativity to think critically about opportunities.
Leadership & influence over teams and managing trade‑offs.
Excellent communication skills and executive presentation skills.
Effective time‑management skills, managing multiple priorities and deadlines.
Knowledge of markets with diverse economic environments (a distinct advantage).
Experience leading teams and coaching and developing direct reports.
Additional Desired Experience
7+ years (for Sr. Brand Manager) of progressive experience in Brand Marketing, working with large CPG brands (revenue of $100M+).
Creative and innovative mindset, ability to think outside the box and challenge the status quo.
Demonstrated understanding of the retail landscape and working with retail accounts (partnership, joint business value creation, etc).
Brand Equity Marketing experience: consumer storytelling toward desired behavior change, long‑term strategy, agency and external partnership management.
Education Bachelor’s degree required; MBA preferred.
Travel Requirements Approx. 2‑3 business trips per year.
Salary and Benefits The base salary range for this position is $122,000 to $167,750. The exact salary depends on experience, skills, education, and location. In addition to base salary, the position is eligible for participation in a highly competitive bonus program with the possibility for overachievement based on performance and company results. The company also offers health insurance, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave, education‑related programs, paid holidays, and vacation time. Eligibility requirements may apply. No relocation support is available.
Business Unit Summary The United States is the largest market in the Mondelēz International family with a significant employee and manufacturing footprint. The company produces well‑loved household favorites to provide consumers with the right snack, at the right moment, made the right way. There are corporate offices, sales, manufacturing and distribution locations throughout the U.S. to support iconic brands such as Oreo, Chips Ahoy!, Ritz, Wheat Thins, Triscuit, Swedish Fish, and Sour Patch Kids.
Equal Opportunity Employer Mondelēz Global LLC is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, protected Veteran status, sexual orientation, gender identity, gender expression, genetic information, or any other characteristic protected by law. Applicants who require accommodation to participate in the job application process may contact 847‑943‑5460 for assistance.
Job Type Regular – Brand & Portfolio Management, Marketing.
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