Public Affairs Campaigns Strategist
American Association for Public Opinion Research, Bethesda, MD, United States
ORGANIZATIONAL SUMMARY
Earthjustice is the nation's leading environmental law organization. We wield the power of law and the strength of partnership to protect people’s health, preserve magnificent places and wildlife, advance clean energy, and combat climate change. Driven by a passion for justice, inclusion, partnership, and excellence, our core values lead us to seek a broad range of perspectives and backgrounds to achieve our mission and maintain an inclusive environment where all staff are valued and respected.
POSITION SUMMARY The Public Affairs Campaign Strategist works closely with the Director of Public Affairs Campaigns, VP of Public Affairs and Communications, and litigation, lobbying, and communications staff to design, develop, and implement communications campaigns that drive advocacy outcomes. This role leads day‑to‑day management and implementation of long‑term advocacy campaigns, develops key narratives and messaging for policy issues, conducts research, identifies and targets key decision makers and stakeholders, engages and organizes partners, and coordinates cross‑team efforts on advocacy, storytelling, media outreach, and government relations. The position is full‑time (37.5 hours/week) and may be hybrid from Washington, D.C. (preferred) or remotely within the U.S.
WHAT YOU’LL DO
Strategy & Coordination (30%)
Partner with program and communications staff to design, plan, align, and execute select long‑term advocacy communications campaigns, incorporating stakeholder engagement, policy goals, communication strategies, and litigation.
Use a data‑informed approach, including market research, polling, focus groups, to set measurable advocacy goals, key messaging, target audiences, and innovative communication strategies.
Coordinate with partners, clients, and coalitions on joint advocacy campaigns, issue education, engagement, mobilization, and media; may represent the organization externally.
Create digital advocacy tactics to achieve campaign goals.
Media and Coalition-Building (30%)
Implement earned media, social, and digital strategies.
Work with traditional and new media to secure Earthjustice coverage; maintain relationships with reporters and coordinate press events.
Engage partners to popularize policy goals and influence decision makers using owned, earned, and paid channels.
Coordinate coalition strategies for issue advocacy, public outreach, media, and government relations; identify partnerships with local and national organizations and community groups.
Content Creation & Branding (25%)
Build Earthjustice’s external presence and develop internal message guidance; collaborate with marketing, fundraising, and content staff on major initiatives.
Drive storytelling and advocacy projects; create compelling content strategies aligned with advocacy, marketing, and fundraising goals.
Draft and edit digital and print content, ensuring tonal and message consistency; produce high‑quality work in a fast‑changing environment.
Administrative Tasks (15%)
Manage contracts, invoices, and vendor day‑to‑day work.
Develop strategy documents and timelines, manage budgets, and track metrics to assess effectiveness and inform future strategy.
Maintain and update project management tools and work plans.
Perform other administrative tasks as needed.
Ongoing Learning
Continuously pursue professional development, share knowledge, and stay informed about innovative communication practices and movement trends.
WHAT YOU’LL BRING
5+ years’ experience in nonprofit/advocacy communications, including strategy, campaign management, content creation, and media outreach.
Bachelor’s or master’s degree in journalism, political science, communications, environmental studies, public policy preferred but not required.
Direct experience implementing advocacy campaigns at the state or federal level.
Experience with digital advocacy is a plus.
Proven success placing media stories, opinion pieces, and narratives that influence policy conversations.
Outstanding project management and organizational skills with the ability to prioritize and coordinate detailed outreach projects under tight deadlines.
Experience collaborating with diverse internal and external partners; strong interpersonal skills to lead teams and coordinate coalitions toward shared goals.
Excellent written and verbal communication skills; ability to translate complex issues into compelling, accessible messaging.
Commitment to Earthjustice’s values of Justice, Excellence, Inclusion, and Partnership.
PHYSICAL REQUIREMENTS
Sit for extended periods with occasional standing and walking.
Type, file, and handle office equipment.
Lift and carry materials.
Read documents, conduct computer work, and review documents.
Conduct consultations, meetings, court proceedings, and telephone communications.
SALARY & BENEFITS
Competitive salary and comprehensive benefits.
Work environment is casual and congenial.
Salary ranges vary by location and experience.
Salary range in Washington, D.C.: $117,600 - $130,700.
Salary ranges for other locations:
San Francisco, CA and New York, NY: $123,800 - $137,500
Chicago, IL; Seattle, WA; Los Angeles, CA: $117,600 - $130,700
Denver, CO; Philadelphia, PA: $111,400 - $123,800
Miami, FL; Bozeman, MT; New Orleans, LA: $105,200 - $116,900
Other remote locations: $105,200 - $130,700
EQUAL EMPLOYMENT OPPORTUNITY STATEMENT As an equal opportunity employer, we are committed to employment practices that ensure that employees and applicants for employment are provided with equal opportunities without regard to race, color, national origin, ancestry, sex, age, religion, physical or mental disability, medical condition, veteran status, marital status, pregnancy, sexual orientation, gender identity, gender expression, genetic information or any other factor that is not related to the position.
For positions located within the City and County of San Francisco: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. For positions located within the City of Los Angeles: We will consider qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring.
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POSITION SUMMARY The Public Affairs Campaign Strategist works closely with the Director of Public Affairs Campaigns, VP of Public Affairs and Communications, and litigation, lobbying, and communications staff to design, develop, and implement communications campaigns that drive advocacy outcomes. This role leads day‑to‑day management and implementation of long‑term advocacy campaigns, develops key narratives and messaging for policy issues, conducts research, identifies and targets key decision makers and stakeholders, engages and organizes partners, and coordinates cross‑team efforts on advocacy, storytelling, media outreach, and government relations. The position is full‑time (37.5 hours/week) and may be hybrid from Washington, D.C. (preferred) or remotely within the U.S.
WHAT YOU’LL DO
Strategy & Coordination (30%)
Partner with program and communications staff to design, plan, align, and execute select long‑term advocacy communications campaigns, incorporating stakeholder engagement, policy goals, communication strategies, and litigation.
Use a data‑informed approach, including market research, polling, focus groups, to set measurable advocacy goals, key messaging, target audiences, and innovative communication strategies.
Coordinate with partners, clients, and coalitions on joint advocacy campaigns, issue education, engagement, mobilization, and media; may represent the organization externally.
Create digital advocacy tactics to achieve campaign goals.
Media and Coalition-Building (30%)
Implement earned media, social, and digital strategies.
Work with traditional and new media to secure Earthjustice coverage; maintain relationships with reporters and coordinate press events.
Engage partners to popularize policy goals and influence decision makers using owned, earned, and paid channels.
Coordinate coalition strategies for issue advocacy, public outreach, media, and government relations; identify partnerships with local and national organizations and community groups.
Content Creation & Branding (25%)
Build Earthjustice’s external presence and develop internal message guidance; collaborate with marketing, fundraising, and content staff on major initiatives.
Drive storytelling and advocacy projects; create compelling content strategies aligned with advocacy, marketing, and fundraising goals.
Draft and edit digital and print content, ensuring tonal and message consistency; produce high‑quality work in a fast‑changing environment.
Administrative Tasks (15%)
Manage contracts, invoices, and vendor day‑to‑day work.
Develop strategy documents and timelines, manage budgets, and track metrics to assess effectiveness and inform future strategy.
Maintain and update project management tools and work plans.
Perform other administrative tasks as needed.
Ongoing Learning
Continuously pursue professional development, share knowledge, and stay informed about innovative communication practices and movement trends.
WHAT YOU’LL BRING
5+ years’ experience in nonprofit/advocacy communications, including strategy, campaign management, content creation, and media outreach.
Bachelor’s or master’s degree in journalism, political science, communications, environmental studies, public policy preferred but not required.
Direct experience implementing advocacy campaigns at the state or federal level.
Experience with digital advocacy is a plus.
Proven success placing media stories, opinion pieces, and narratives that influence policy conversations.
Outstanding project management and organizational skills with the ability to prioritize and coordinate detailed outreach projects under tight deadlines.
Experience collaborating with diverse internal and external partners; strong interpersonal skills to lead teams and coordinate coalitions toward shared goals.
Excellent written and verbal communication skills; ability to translate complex issues into compelling, accessible messaging.
Commitment to Earthjustice’s values of Justice, Excellence, Inclusion, and Partnership.
PHYSICAL REQUIREMENTS
Sit for extended periods with occasional standing and walking.
Type, file, and handle office equipment.
Lift and carry materials.
Read documents, conduct computer work, and review documents.
Conduct consultations, meetings, court proceedings, and telephone communications.
SALARY & BENEFITS
Competitive salary and comprehensive benefits.
Work environment is casual and congenial.
Salary ranges vary by location and experience.
Salary range in Washington, D.C.: $117,600 - $130,700.
Salary ranges for other locations:
San Francisco, CA and New York, NY: $123,800 - $137,500
Chicago, IL; Seattle, WA; Los Angeles, CA: $117,600 - $130,700
Denver, CO; Philadelphia, PA: $111,400 - $123,800
Miami, FL; Bozeman, MT; New Orleans, LA: $105,200 - $116,900
Other remote locations: $105,200 - $130,700
EQUAL EMPLOYMENT OPPORTUNITY STATEMENT As an equal opportunity employer, we are committed to employment practices that ensure that employees and applicants for employment are provided with equal opportunities without regard to race, color, national origin, ancestry, sex, age, religion, physical or mental disability, medical condition, veteran status, marital status, pregnancy, sexual orientation, gender identity, gender expression, genetic information or any other factor that is not related to the position.
For positions located within the City and County of San Francisco: Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. For positions located within the City of Los Angeles: We will consider qualified applicants with criminal histories in a manner consistent with the Los Angeles Fair Chance Initiative for Hiring.
#J-18808-Ljbffr