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Mid-Market Sales Manager - Adtech

Nielsen, New York, NY, United States


Job Description We are seeking a high‑grit, hands‑on Mid‑Market Sales Manager to lead, coach, and scale a New York‑based team of three (and growing). This is a “Player‑Coach” role designed for someone who thrives in ambiguity and is excited to move the segment from a reactive, inbound‑heavy model to a proactive, outbound powerhouse. You will report directly to the VP of Sales and act as a strategic architect, assessing current skill sets, streamlining the sales process, and driving the “ring the bell” culture required for high‑velocity success.

Key Responsibilities

Hands‑on Coaching & Mentorship: Actively join calls and review proposals to elevate junior team performance.

Builder & Architect: Assess current team structure and go‑to‑market strategy, identify gaps, and implement a more effective territory model.

High‑Velocity Sales Rigor: Instill a “speed to lead” culture and build a full, healthy funnel for multiple closed deals per week.

Strategic Outbound Execution: Shift the team from relying on inbound leads to a proactive hunting mindset, leveraging tools such as Sales Navigator, ZoomInfo, and SalesLoft.

Self‑Sufficient Problem Solving: Master Nielsen’s data and products independently and train the team accordingly.

Cross‑Functional Collaboration: Partner with Marketing to drive demand and with Product/IT to ensure the Mid‑Market voice is heard in the product roadmap.

Qualifications

5+ years of professional sales experience with 1–2 years in a leadership role. Direct experience in Mid‑Market or Commercial segments is highly preferred.

Strong background in AdTech, MarTech, or Data/Audience Measurement.

Advanced proficiency in Salesforce, Sales Navigator, and SalesLoft/Outreach, and comfort using AI tools.

Extreme grit, coachability, and perseverance through the “messy” building stages.

Located in the New York City office (hybrid, 2–3 days per week).

Bachelor’s degree required.

Benefits We offer an inclusive benefits package that includes comprehensive health and wellness plans, a 401(k) with company match, and generous paid time off. Depending on the role, additional benefits may include a company‑provided vehicle and/or discretionary incentive/bonus eligibility.

Compensation The posted base salary range is a reasonable estimate that may be adjusted based on the final work location of the selected employee. Individual pay within the range is determined by factors such as experience, training, geography, certifications, and business needs. Beyond base salary, this role may be eligible for bonuses, equity, or other incentives.

EEO Statement Nielsen makes hiring decisions without regard to disability status, protected veteran status, or membership in any other protected class.

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