Visual Designer - Full Time
TVG-Medulla, LLC, Columbia, SC, United States
Medulla LLC is seeking a conversion-focused, mid-level Visual Designer with strong digital expertise to join our growing creative team. This role supports our brand while executing high-impact creative across paid media, organic digital channels, web, email, and print.
We’re looking for a designer who thinks beyond aesthetics — someone who understands how design drives engagement, conversion, and measurable growth. The ideal candidate brings a sharp eye for visual storytelling, a strong grasp of brand voice and competitive positioning, and a deep understanding of user behavior across platforms.
This highly collaborative role partners closely with Creative, Content, UX, Social, and Marketing teams. Reporting to the Creative Manager, this position plays a key supporting role in executing the creative vision, managing day-to-day design initiatives, and ensuring projects move efficiently from concept to launch. This is a hybrid role with occasional travel.
Job Description
Apply advanced design principles across digital and print — hierarchy, typography, layout, iconography, photography, motion, and usability.
Translate brand strategy into compelling visual systems across all channels.
Contribute to concept development through final execution, building cohesive, cross-channel experiences.
Digital ads:
Collaborate in ad ideation and campaign strategy sessions. Createand edit conversion-driven, short-form video ads for Facebook, Instagram, TikTok and YouTube channels. Utilize persuasive conversion-centered design principles to increase retention and engagement (combination of live video, images, illustrations and animation components). Manage all elements of pre-production through post-productionfor launch.
Video Shoots:
Organize and run video shoots for digital content (ads, posts, blogs, etc.). This includes identifying effective doctors and clinics, collaborate with the creative team to create storyboards, and coordinating the shoots (clinic teams, marketing team, models, content and equipment).
Print & Collateral:
Design sales, marketing, recruiting, and clinic materials including:
Infographics
Rack cards
Posters & banners
Conference & event materials
Prepare files for print production and collaborate with vendors on specifications, pricing, and delivery.
Print Production:
Prepare collateral for print production and work with print vendors to establish pricing, effective project sizing, and coordinate deliveries.
Email Marketing:
Craft email templates and customized designs to engage and convert prospective patients and generate patient referrals.
Web:
Assist in creating conversion-focused web design that is mobile-first, including landing page layouts, visual web elements, and image sourcing and creation. Work with the digital team to understand performance metrics through A/B testing, heat maps, and user behaviors to optimize design for impactful user experiences.
Organic Social & Brand Ambassador Program Leadership:
Create impactful social media designs and templates to increase following organically and appeal to targeted audiences. Explore use of new elements to evolve designs and design patterns across digital. Examples include blogs, daily/weekly social posts, gated content, etc. Lead the Brand Ambassador organic social program across clinics, serving as the primary creative partner to doctors and clinic teams. Track engagement trends and optimize creative guidance to increase reach, credibility, and patient acquisition through organic channels.
Creative Operations:
Act as key administrator on creative request system. Review creative requests daily to create summary spreadsheet of current requests and desired delivery dates. Work with design team to prioritize and delegate requests. Track deliverables and communicate updates to marketing team and requestors.
Qualifications
Bachelor’s degree in graphic design, visual communications, or related field
3+ years of professional design experience within an in-house creative department or 3+ years within an agency
Proven ability to create conversion-focused campaigns across multiple channels for different audiences.
Highly proficient in Adobe Creative Suite - including Photoshop, Illustrator, InDesign
Experience and knowledge of basic image and video production/editing ie. Adobe Rush, Premiere, After Effects, Canva
Salesforce Marketing Cloud
Ability to interpret and translate creative briefs, feedback, and requests into creative action.
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We’re looking for a designer who thinks beyond aesthetics — someone who understands how design drives engagement, conversion, and measurable growth. The ideal candidate brings a sharp eye for visual storytelling, a strong grasp of brand voice and competitive positioning, and a deep understanding of user behavior across platforms.
This highly collaborative role partners closely with Creative, Content, UX, Social, and Marketing teams. Reporting to the Creative Manager, this position plays a key supporting role in executing the creative vision, managing day-to-day design initiatives, and ensuring projects move efficiently from concept to launch. This is a hybrid role with occasional travel.
Job Description
Apply advanced design principles across digital and print — hierarchy, typography, layout, iconography, photography, motion, and usability.
Translate brand strategy into compelling visual systems across all channels.
Contribute to concept development through final execution, building cohesive, cross-channel experiences.
Digital ads:
Collaborate in ad ideation and campaign strategy sessions. Createand edit conversion-driven, short-form video ads for Facebook, Instagram, TikTok and YouTube channels. Utilize persuasive conversion-centered design principles to increase retention and engagement (combination of live video, images, illustrations and animation components). Manage all elements of pre-production through post-productionfor launch.
Video Shoots:
Organize and run video shoots for digital content (ads, posts, blogs, etc.). This includes identifying effective doctors and clinics, collaborate with the creative team to create storyboards, and coordinating the shoots (clinic teams, marketing team, models, content and equipment).
Print & Collateral:
Design sales, marketing, recruiting, and clinic materials including:
Infographics
Rack cards
Posters & banners
Conference & event materials
Prepare files for print production and collaborate with vendors on specifications, pricing, and delivery.
Print Production:
Prepare collateral for print production and work with print vendors to establish pricing, effective project sizing, and coordinate deliveries.
Email Marketing:
Craft email templates and customized designs to engage and convert prospective patients and generate patient referrals.
Web:
Assist in creating conversion-focused web design that is mobile-first, including landing page layouts, visual web elements, and image sourcing and creation. Work with the digital team to understand performance metrics through A/B testing, heat maps, and user behaviors to optimize design for impactful user experiences.
Organic Social & Brand Ambassador Program Leadership:
Create impactful social media designs and templates to increase following organically and appeal to targeted audiences. Explore use of new elements to evolve designs and design patterns across digital. Examples include blogs, daily/weekly social posts, gated content, etc. Lead the Brand Ambassador organic social program across clinics, serving as the primary creative partner to doctors and clinic teams. Track engagement trends and optimize creative guidance to increase reach, credibility, and patient acquisition through organic channels.
Creative Operations:
Act as key administrator on creative request system. Review creative requests daily to create summary spreadsheet of current requests and desired delivery dates. Work with design team to prioritize and delegate requests. Track deliverables and communicate updates to marketing team and requestors.
Qualifications
Bachelor’s degree in graphic design, visual communications, or related field
3+ years of professional design experience within an in-house creative department or 3+ years within an agency
Proven ability to create conversion-focused campaigns across multiple channels for different audiences.
Highly proficient in Adobe Creative Suite - including Photoshop, Illustrator, InDesign
Experience and knowledge of basic image and video production/editing ie. Adobe Rush, Premiere, After Effects, Canva
Salesforce Marketing Cloud
Ability to interpret and translate creative briefs, feedback, and requests into creative action.
#J-18808-Ljbffr