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Associate Art Director, Beauty

Helen of Troy, Boston, MA, United States


Position Associate Art Director, Beauty Department Creative for Beauty Work Location Boston, MA, Hybrid (3 days onsite) Summary We are looking for an Associate Art Director who brings bold, elevated design and high impact visual storytelling to a core beauty brand. You combine impeccable taste, strong concept thinking, and proven photo art direction with the ability to build systems that scale across the full customer journey. From originating campaign territories to directing shoots and guiding design execution, you set the visual tone for digital, social, eComm, and retail touch points, while staying ahead of trends in beauty, technology, and consumer engagement. You’ll be a hands‑on leader who sweats the details, inspires the team, and leverages innovative approaches to create brand content that stops thumbs, turns heads, and moves product. This position will report to the Creative Director for Beauty. Duties and Responsibilities Lead the visual expression of the brand across digital, social, print, retail, and packaging Translate marketing goals into elevated, on‑brand creative concepts and omnichannel toolkits Develop campaign key visuals, style guides, and templates that scale across placements and aspect ratios Direct photo and video shoots, including casting, styling, set direction, and shot lists Review and approve creative to ensure brand consistency, clarity, and quality Design Oversight Provide hands‑on art direction across campaigns, photoshoots, and video or motion content Guide internal designers and external partners from concept through design and production Ensure design systems, typography, color, layout, and imagery reflect an elevated brand aesthetic Partner with Motion Art Director on type in motion, supers, overlays, and end cards Cross‑Functional Collaboration Partner with Brand Marketing Managers to align on messaging, timing, and channel priorities Collaborate with eComm, Retail, and Social teams to create tailored assets per platform Interface with product development and production teams as needed Execution & Workflow Manage multiple workstreams and timelines with a balance of speed and craft Contribute to calendars, reviews, and post‑mortems with clear, strategic input Maintain organized files, version control, and routing for approvals Ensure best‑in‑class creative that supports growth across DTC and retail channels Skills Needed to Be Successful in This Role A strong portfolio showcasing beauty or lifestyle work across digital, social, print, and campaign development Proven ability to lead photo/video shoots, oversee design systems, and maintain brand cohesion Elevated taste level with a deep understanding of layout, color, typography, and brand aesthetics Comfortable navigating a fast‑paced, highly collaborative environment Curiosity and passion for innovation in design and technology, with an eye on trends shaping beauty and digital engagement Familiarity with social‑first creative strategies, motion graphics, and interactive content formats Strong concept thinking and large‑scale omnichannel planning skills A passion for perfect pixels Knowledge in Adobe Creative Suite and Figma Minimum Qualifications Bachelor's Degree in Graphic Design and Management 6+ years of experience in creative roles, with at least 2–3 years in beauty or CPG Experience mentoring designers or working in a brand pod structure Figma mastery and WCAG compliance experience Authorized to work in the United States on a full‑time basis Preferred Qualifications Experience with emerging technologies Comfort using Asana Benefits In Massachusetts, the standard base pay range for this role is $100,000 - $125,765 annually. This range is specific to Massachusetts and may not apply to other locations. Actual salaries will vary based on several factors, including but not limited to location, experience, skill level, and performance. The range listed is just one component of the total compensation package for employees. Benefits include Salary + Bonus , Healthcare, Dental, Vision, Paid Holidays, Paid Parental Leave, 401(k) with company match, Basic Life Insurance, Short Term Disability (STD), Long Term Disability (LTD), Paid Time Off (PTO), Paid Charitable (volunteer) Leave, and Educational Assistance. Equal Opportunity Statement Helen of Troy is an Equal Opportunity/Affirmative Action Employer. We are committed to developing a diverse workforce and cultivating an inclusive environment. We value diversity and believe that we are strengthened by the differences in our experiences, thoughts, cultures, and backgrounds. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, pregnancy, genetic information, disability, status as a protected veteran, or any other protected category under applicable federal, state, and local laws. We will provide individuals with disabilities with reasonable accommodations to participate in the job application process. If you would like to request an accommodation, please contact Human Resources at (915) 225-8000. #J-18808-Ljbffr