Social Media

Social Media and Storytelling Strategy Development Short‑term project to develop a social media storytelling strategy and write engaging content for COHAP Outreach Corporation. Key Responsibilities: Craft compelling narratives that highlight mission, programs, and impact. Develop content that encourages interaction, builds trust, and strengthens online community. Create shareable posts to expand reach to individuals in need, potential donors, and community partners. Deliver a comprehensive storytelling framework and templates for ongoing use by our marketing team. Work with leadership and communications team to ensure alignment with brand and audience insights. Project Context: Internal Buy‑in: Leadership supports a strong social media presence. Content Resources: Library of photos, videos, testimonials, and success stories. Audience Insights: Profiles of key audiences with preferences and resonant content. Team Support: Marketing and communications team provide guidance, feedback, and support. Pro‑bono History: Experience with other volunteer projects (website design, Google Ads). Outcome: Upon completion, the marketing team will manage the content calendar and continue posting using the supplied strategies and templates to increase awareness, attract support, and build a supportive online community. Equal Employment Opportunity Statement. #J-18808-Ljbffr