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Broker Development Representative

TouchCare, Stamford, CT, United States


4 days ago Be among the first 25 applicants

At TouchCare, we are on a mission to simplify the healthcare experience for employees and their families. Through high‑touch advocacy and personalized support, we help members navigate the complex world of healthcare with ease. Our sales and marketing teams play a vital role in expanding our reach — and that’s where you come in.

About TouchCare We’re looking for a motivated, strategic, and people‑oriented Broker Development Representative (SDR/BDR) to join our growing team. In this role, you’ll be at the forefront of TouchCare’s growth, driving top‑of‑funnel activity, nurturing relationships with brokers, and turning leads into high‑value opportunities for our sales team.

What You’ll Do Prospecting & Lead Generation

Identify and engage net new brokers through cold calling, email, social media, and industry events

Qualify marketing‑qualified leads (MQLs) and convert them into sales‑qualified leads (SQLs)

Qualification & Discovery

Conduct initial outreach to assess interest, fit, and potential

Understand broker pain points and determine alignment with TouchCare’s solutions

Demo Scheduling

Set up discovery meetings (“demos”) between qualified brokers and SSCs

Collaborate on messaging and meeting prep to ensure smooth handoffs

Lead Nurturing & Relationship Management

Maintain ongoing contact with SQLs who aren’t yet ready to meet

Re‑engage dormant broker relationships and keep TouchCare top of mind

Business Intelligence Gathering

Capture and share broker insights with Sales & Marketing to refine strategy and messaging

Track all engagement in the CRM for visibility and alignment

Cross‑Functional Collaboration

Work closely with sales and Marketing to align outreach strategies and optimize broker engagement

Share feedback and collaborate on campaigns, events, and outreach tactics

Revenue Contribution

Drive qualified pipeline and influence company growth by fueling sales activity with high‑quality leads

Contribute directly to TouchCare’s revenue by generating SQLs that result in $200 in new annual revenue

Track performance against KPIs and continuously look for ways to improve conversion rates

Who You Are

A confident communicator who can clearly convey value, overcome objections, and build trust

A self‑starter with 2–5 years of sales or business development experience (B2B preferred)

Experienced with the full sales funnel — from prospecting and qualifying to booking meetings

Knowledgeable in CRM systems (Salesforce a plus) and adept at tracking key metrics

Skilled at researching accounts, identifying decision‑makers, and crafting personalized outreach

Exceptionally organized and able to manage multiple initiatives and calendars simultaneously

Passionate about helping people, building relationships, and making an impact

Motivated by goals and performance metrics, with a history of meeting/exceeding targets

Familiar with the benefits space or employee healthcare (a strong plus!)

Seniority Level Entry level

Employment Type Full‑time

Job Function Sales and Business Development

Industries Wellness and Fitness Services

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