Marketing Associate, Brand Growth Strategy
Nestlé SA, Arlington, TX, United States
Marketing Associate, Brand Growth Strategy
Position Summary
We are seeking a highly motivated Associate to support the implementation and operationalization of the Brand Building the Nestlé Way (BBNW) framework at Nestlé USA. As part of the Brand Growth Strategy Team within the Center of Demand Generation, you will help drive consistent execution of brand planning tools and processes, support cross‑functional collaboration, and contribute to the continuous improvement of brand‑building capabilities.
In this role, you will analyze brand performance data, identify trends, and support data‑driven decision making that fuels brand growth. This position is ideal for someone who is detail‑oriented, eager to learn, and passionate about brand strategy, marketing operations, and analytics.
Primary Responsibilities
Analytics & Insights: Collect, analyze, and synthesize quantitative and qualitative data to uncover trends, identify opportunities, and support strategic brand recommendations
Execution Support: Assist with deploying BBNW frameworks and processes across divisions, ensuring consistency, and accuracy to support brand planning initiatives
Consumer Research: Support the design and execution of consumer research (e.g., surveys, interviews) and interpret syndicated data sources (e.g., POS, panel data) to generate actionable brand insights
Reporting & Dashboards: Assist in the development of dashboards and reports that translate findings into clear, actionable insights for brand teams
Project Coordination: Manage timelines, track deliverables, and support cross‑functional meetings and workshops
Stakeholder Collaboration: Partner with brand teams, commercial leads, and BGS team to support adoption of strategic processes and tools.
Requirements
Bachelor’s degree and 1‑3 years of experience in marketing, brand strategy, analytics or project coordination (CPG experience preferred)
Strong critical thinking and problem‑solving skills, with the ability to translate complex data into meaningful insights.
Proficiency in Excel, including pivot tables and core analytical formulas, to support day‑to‑day data analysis and reporting tasks.
Familiarity with data visualization tools (e.g., Power BI, Tableau) and strong command of PowerPoint as a visualization and presentation tool for fast‑turnover content
Understanding of consumer research approaches (such as surveys or interviews) and familiarity with syndicated data sources.
Strong organizational skills and attention to detail, with the ability to manage multiple tasks and deadlines in a fast‑paced and highly agile environment
Strong written and verbal communication skills
Collaborative mindset with the ability to build relationships and work effectively across cross‑functional teams and campuses.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
This position is not eligible for Visa Sponsorship.
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In this role, you will analyze brand performance data, identify trends, and support data‑driven decision making that fuels brand growth. This position is ideal for someone who is detail‑oriented, eager to learn, and passionate about brand strategy, marketing operations, and analytics.
Primary Responsibilities
Analytics & Insights: Collect, analyze, and synthesize quantitative and qualitative data to uncover trends, identify opportunities, and support strategic brand recommendations
Execution Support: Assist with deploying BBNW frameworks and processes across divisions, ensuring consistency, and accuracy to support brand planning initiatives
Consumer Research: Support the design and execution of consumer research (e.g., surveys, interviews) and interpret syndicated data sources (e.g., POS, panel data) to generate actionable brand insights
Reporting & Dashboards: Assist in the development of dashboards and reports that translate findings into clear, actionable insights for brand teams
Project Coordination: Manage timelines, track deliverables, and support cross‑functional meetings and workshops
Stakeholder Collaboration: Partner with brand teams, commercial leads, and BGS team to support adoption of strategic processes and tools.
Requirements
Bachelor’s degree and 1‑3 years of experience in marketing, brand strategy, analytics or project coordination (CPG experience preferred)
Strong critical thinking and problem‑solving skills, with the ability to translate complex data into meaningful insights.
Proficiency in Excel, including pivot tables and core analytical formulas, to support day‑to‑day data analysis and reporting tasks.
Familiarity with data visualization tools (e.g., Power BI, Tableau) and strong command of PowerPoint as a visualization and presentation tool for fast‑turnover content
Understanding of consumer research approaches (such as surveys or interviews) and familiarity with syndicated data sources.
Strong organizational skills and attention to detail, with the ability to manage multiple tasks and deadlines in a fast‑paced and highly agile environment
Strong written and verbal communication skills
Collaborative mindset with the ability to build relationships and work effectively across cross‑functional teams and campuses.
The Nestlé Companies are equal employment opportunity employers. All applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status or any other characteristic protected by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.
This position is not eligible for Visa Sponsorship.
#J-18808-Ljbffr