
Roxanne Assoulin is hiring: Social Media Editor in New York
Roxanne Assoulin, New York, NY, United States
Social Media Editor
Roxanne Assoulin — New York, NY
Department: Marketing & Creative
About Roxanne Assoulin
Roxanne Assoulin (RA) is a jewelry and lifestyle brand built on joy, simplicity, and a signature sense of play. Founded in New York, RA creates pieces that feel like sunshine — colorful, accessible, expressive, and rooted in a love for design. We are a fast-growing brand with a collaborative, hands‑on culture and a shared commitment to building something special, together.
The Role
We’re seeking a Social Media Editor with 5+ years of experience to lead the editorial direction of our social platforms. This role sits at the heart of the brand’s voice and visual storytelling — developing concepts, curating content, shaping narrative direction, and bringing our creative world to life across Instagram, TikTok, and Pinterest.
The ideal candidate is equal parts creative and strategic: someone who understands fashion, culture, and the internet; has a strong editorial POV; and can confidently capture scrappy iPhone content while also editing, writing, and publishing with intention. This role reports to the Director of Marketing and partners closely with the Founder & Creative Director.
Responsibilities
Editorial Direction & Brand Voice
- Own the brand’s tone, copy, and storytelling across all social channels
- Write captions and social copy that reflect RA’s voice (playful, warm, human)
- Guard brand consistency and elevate creative standards across every post
- Translate brand priorities into compelling narratives, visually and verbally
- Develop social‑first concepts for product launches and brand moments
Content Creation & Curation
- Capture and edit short‑form content (Reels/TikTok) with a strong visual POV
- Plan and produce scrappy, native content that feels real and unpolished‑in‑the‑right‑way
- Curate UGC and brand‑adjacent content that aligns with RA’s world
- Assist on content capture days and photoshoots; manage shot lists + BTS capture
- Maintain a daily/weekly content calendar aligned to launches, stories, and seasonal priorities
Publishing & Engagement
- Publish content directly and ensure quality control across platforms
- Monitor community engagement and surface themes/opportunities to the team
- Identify relevant trends, audio, formats, and creative references; adapt them to RA
Insights & Collaboration
- Track weekly performance and content learnings; share insights with Marketing + E‑Comm
- Collaborate cross‑functionally to support storytelling for retail, wholesale, CX, and brand initiatives
- Partner with the Founder & Creative Director to explore new creative directions
Who You Are
- 5+ years of professional experience in social media, editorial, content, or digital storytelling
- Fashion, jewelry, beauty, lifestyle, or editorial background strongly preferred
- A strong editor — visually and verbally — with a point of view and taste level
- Proficient in iPhone content creation, Reels/TikTok editing tools (CapCut preferred)
- Culturally plugged in; understands internet trends without chasing them
- Proactive communicator; thrives in a fast‑moving, founder‑led environment
- Organized, collaborative, solutions‑oriented, and steady under pressure
- Hands‑on — no job is too big or small; you’re willing to jump in
Tools & Platforms
- Instagram, TikTok, Pinterest
- CapCut, Canva (Adobe Suite is a plus)
- Later/Planoly or similar scheduling tools
- Google Workspace + Slack
- Shopify familiarity helpful but not required
Success in This Role Looks Like
- Clear and consistent brand storytelling across platforms
- Increased engagement, saves, and social‑led traffic
- Content that supports product storytelling and business priorities
- Strong collaborative flow with Marketing, E‑Com, and Creative
Compensation & Benefits
- Salary range: $90,000–$110,000 (commensurate with experience)
- Employee product discount
- Growth opportunities within a scaling team
How to Apply
Please submit your resume, portfolio, and social handles or work samples to:
careers@roxanneassoulin.com
Subject line: Social Media Editor – Your Name