
Director, Omnichannel and Digital Strategy
Scorpion Therapeutics, New York, NY, United States
Overview
Compass Pathways is a biotechnology company focused on accelerating patient access to evidence-based innovations in mental health. The company is headquartered in London, with offices in New York City. Compass Pathways is developing COMP360, a synthetic psilocybin treatment, and is in phase 3 for TRD with prior work in PTSD and anorexia nervosa. Job overview
The Director of Omnichannel and Digital Strategy will design and execute the company’s digital engagement strategy to support the commercialization of Compass Pathways’ therapies. This leader will develop an integrated omnichannel ecosystem enabling personalized, data-driven engagement with healthcare providers and key stakeholders. The role oversees the development and deployment of digital platforms, AI-enabled decision engines, and marketing automation that power next best actions, targeted email campaigns, and scalable digital content delivery. The Director will partner with Commercial Operations, Marketing, IT, Analytics, and external vendors to build and operationalize the digital infrastructure required for a modern pharmaceutical commercial organization. The ideal candidate combines strategic thinking with hands-on experience building digital capabilities, implementing AI-driven engagement tools, and managing cross-functional initiatives in a regulated pharmaceutical environment. Location
Hybrid in New York City or remote on the East Coast of the United States. Reports to
Senior Director, Commercial Operations. Roles and responsibilities
Develop and execute the omnichannel engagement strategy to support commercial launch and long-term brand growth within the pharmaceutical market. Design and implement digital ecosystems that enable personalized engagement across channels including email, web, CRM, field engagement tools, and marketing automation platforms. Lead the development of next best action (NBA) capabilities using AI and advanced analytics to optimize healthcare provider engagement and field effectiveness. Oversee digital campaign strategy including email programs, triggered journeys, and audience segmentation aligned with pharmaceutical marketing standards. Partner with Marketing and Medical teams to develop scalable digital content strategies and modular content frameworks that meet regulatory and compliance requirements. Evaluate, implement, and manage digital platforms and software that support omnichannel engagement, marketing automation, and content management. Collaborate with Commercial Analytics to integrate CRM data, behavioral data, and external healthcare datasets into engagement strategies. Drive the adoption and optimization of AI-enabled tools that enhance personalization, predictive targeting, and campaign effectiveness. Partner with IT and external vendors to build and deploy digital solutions while ensuring compliance with regulatory, privacy, and data governance standards. Develop measurement frameworks and dashboards to track omnichannel performance, campaign effectiveness, and customer engagement. Support field teams by ensuring digital strategies integrate with CRM workflows and sales execution. Manage vendor relationships and budgets related to digital platforms, AI tools, and marketing technology solutions. Candidate profile
Bachelor’s degree in Marketing, Business, Data Science, Computer Science, or related field (MBA or advanced degree preferred). 8–10+ years of experience in omnichannel marketing, digital strategy, marketing technology, or commercial operations within the pharmaceutical or biotechnology industry. Demonstrated experience designing and implementing omnichannel engagement strategies in pharmaceutical commercial organizations. Strong understanding of pharmaceutical marketing regulations and compliance requirements (e.g., FDA promotional guidelines, MLR review processes). Experience implementing or managing marketing automation, CRM platforms, and digital engagement ecosystems commonly used in pharma environments. Hands-on experience building or deploying AI-enabled tools or software capabilities that support next best actions, predictive targeting, or marketing optimization. Strong understanding of data-driven marketing, customer journey orchestration, and campaign analytics in healthcare or life sciences. Experience supporting pharmaceutical product launches or pre-launch commercial environments strongly preferred. Excellent communication and stakeholder management skills and the ability to collaborate across marketing, sales, analytics, IT, and compliance teams. Compensation (NYC)
Base salary range: USD 180,000 – 250,000. All roles are eligible for additional discretionary bonuses and equity. Benefits & compensation
For an overview of benefits package and compensation information, please consider the company materials available to employees. Equal opportunities
UK applicants:
We are committed to diversity and equality (pursuant to the Equality Act 2010). We do not discriminate based on race, religion or belief, colour, nationality, ethnic or national origin, gender, pregnancy or maternity, marital or civil partner status, sexual orientation, gender identity, or disability. US applicants:
Compass Pathways is proud to be an equal opportunity employer. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, religion, color, national origin, sex, ethnicity, age, disability, sexual orientation, gender identity, gender expression, military service, genetic information, familial or marital status, or any other status protected by applicable law. Sponsorship
We cannot sponsor employment visas and can only accept applications from individuals with current employment rights in the country of application. Data privacy
All data is confidential and protected by data privacy requirements. Please see our recruitment privacy notice to learn more about how we process personal data.
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Compass Pathways is a biotechnology company focused on accelerating patient access to evidence-based innovations in mental health. The company is headquartered in London, with offices in New York City. Compass Pathways is developing COMP360, a synthetic psilocybin treatment, and is in phase 3 for TRD with prior work in PTSD and anorexia nervosa. Job overview
The Director of Omnichannel and Digital Strategy will design and execute the company’s digital engagement strategy to support the commercialization of Compass Pathways’ therapies. This leader will develop an integrated omnichannel ecosystem enabling personalized, data-driven engagement with healthcare providers and key stakeholders. The role oversees the development and deployment of digital platforms, AI-enabled decision engines, and marketing automation that power next best actions, targeted email campaigns, and scalable digital content delivery. The Director will partner with Commercial Operations, Marketing, IT, Analytics, and external vendors to build and operationalize the digital infrastructure required for a modern pharmaceutical commercial organization. The ideal candidate combines strategic thinking with hands-on experience building digital capabilities, implementing AI-driven engagement tools, and managing cross-functional initiatives in a regulated pharmaceutical environment. Location
Hybrid in New York City or remote on the East Coast of the United States. Reports to
Senior Director, Commercial Operations. Roles and responsibilities
Develop and execute the omnichannel engagement strategy to support commercial launch and long-term brand growth within the pharmaceutical market. Design and implement digital ecosystems that enable personalized engagement across channels including email, web, CRM, field engagement tools, and marketing automation platforms. Lead the development of next best action (NBA) capabilities using AI and advanced analytics to optimize healthcare provider engagement and field effectiveness. Oversee digital campaign strategy including email programs, triggered journeys, and audience segmentation aligned with pharmaceutical marketing standards. Partner with Marketing and Medical teams to develop scalable digital content strategies and modular content frameworks that meet regulatory and compliance requirements. Evaluate, implement, and manage digital platforms and software that support omnichannel engagement, marketing automation, and content management. Collaborate with Commercial Analytics to integrate CRM data, behavioral data, and external healthcare datasets into engagement strategies. Drive the adoption and optimization of AI-enabled tools that enhance personalization, predictive targeting, and campaign effectiveness. Partner with IT and external vendors to build and deploy digital solutions while ensuring compliance with regulatory, privacy, and data governance standards. Develop measurement frameworks and dashboards to track omnichannel performance, campaign effectiveness, and customer engagement. Support field teams by ensuring digital strategies integrate with CRM workflows and sales execution. Manage vendor relationships and budgets related to digital platforms, AI tools, and marketing technology solutions. Candidate profile
Bachelor’s degree in Marketing, Business, Data Science, Computer Science, or related field (MBA or advanced degree preferred). 8–10+ years of experience in omnichannel marketing, digital strategy, marketing technology, or commercial operations within the pharmaceutical or biotechnology industry. Demonstrated experience designing and implementing omnichannel engagement strategies in pharmaceutical commercial organizations. Strong understanding of pharmaceutical marketing regulations and compliance requirements (e.g., FDA promotional guidelines, MLR review processes). Experience implementing or managing marketing automation, CRM platforms, and digital engagement ecosystems commonly used in pharma environments. Hands-on experience building or deploying AI-enabled tools or software capabilities that support next best actions, predictive targeting, or marketing optimization. Strong understanding of data-driven marketing, customer journey orchestration, and campaign analytics in healthcare or life sciences. Experience supporting pharmaceutical product launches or pre-launch commercial environments strongly preferred. Excellent communication and stakeholder management skills and the ability to collaborate across marketing, sales, analytics, IT, and compliance teams. Compensation (NYC)
Base salary range: USD 180,000 – 250,000. All roles are eligible for additional discretionary bonuses and equity. Benefits & compensation
For an overview of benefits package and compensation information, please consider the company materials available to employees. Equal opportunities
UK applicants:
We are committed to diversity and equality (pursuant to the Equality Act 2010). We do not discriminate based on race, religion or belief, colour, nationality, ethnic or national origin, gender, pregnancy or maternity, marital or civil partner status, sexual orientation, gender identity, or disability. US applicants:
Compass Pathways is proud to be an equal opportunity employer. All employment decisions are based on business needs, job requirements, and individual qualifications, without regard to race, religion, color, national origin, sex, ethnicity, age, disability, sexual orientation, gender identity, gender expression, military service, genetic information, familial or marital status, or any other status protected by applicable law. Sponsorship
We cannot sponsor employment visas and can only accept applications from individuals with current employment rights in the country of application. Data privacy
All data is confidential and protected by data privacy requirements. Please see our recruitment privacy notice to learn more about how we process personal data.
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