CRM & Data Insights Specialist

A prestigious university in Ann Arbor is looking for a Data & CRM Specialist in the Division of Student Life. This hybrid position involves building and improving CRM and email measurement in Salesforce Marketing Cloud, guiding cross-channel measurement, and creating decision-ready dashboards using Looker Studio and Tableau. The ideal candidate will have 2-5 years of experience in digital marketing analytics and a strong familiarity with GA4, Google Tag Manager, and CRM platforms. This role contributes to data-informed decisions and enhances audience experience. #J-18808-Ljbffr