
Marketing Engineer
UHSM Health Share, Norfolk, VA, United States
Healthcare is increasingly unaffordable for many Americans. For those who can afford it, they are in a health insurance system that has become more confusing, restrictive, and lower value with each passing year. Here at WeShare our mission is to bring better healthcare to America at a better price. We offer consumers a member-to-member health sharing program that is much more cost effective than standard health insurance while providing access to over 1.2 million physicians across the country. Come join us on this important journey to create the next generation of healthcare!
WeShare is a rapidly growing faith‑based nonprofit that strives to do good while delivering great and affordable healthcare. The company is led by senior executives with extensive background in both for‑profit and not‑for‑profit enterprises. If you have a bias for action, enjoy challenges, and love creating impact in a massive industry, WeShare might be the place for you!
About This Role
The Marketing Engineer on the Marketing team will play a critical role in building, managing, and optimizing front‑end and back‑end technology that drives our digital acquisition, analytics, and customer engagement efforts. This role blends strong engineering capability with an understanding of marketing systems, data flows, and performance‑driven experimentation. The ideal candidate is a strong versatile builder who can translate marketing needs into scalable technical solutions, move seamlessly between front‑end and back‑end work, and thrive in a fast‑paced, cross‑functional environment.
Location: Orange, CA preferred, but open to remote candidates.
Key Responsibilities
Design, build, and maintain full‑stack applications that support marketing initiatives, including landing pages, internal tools, integrations, and automation workflows
Partner closely with Brand, Product, and Analytics teams to translate business requirements into technical solutions
Develop and optimise APIs, data pipelines, and integrations across marketing platforms (CMS, Salesforce, marketing automation, analytics tools, ad platforms, etc.)
Build high‑performance, responsive web experiences that support acquisition campaigns and A/B/multi‑variate testing
Implement tracking, tagging, and data collection frameworks to ensure accurate measurement across digital channels
Own technical QA for marketing launches, ensuring reliability, scalability, and data integrity
Collaborate with designers and marketers to rapidly prototype and iterate on new ideas
Maintain and improve internal dashboards, reporting tools, and data visualisations used by the marketing team
Ensure best practices in code quality, documentation, security, and performance
Evaluate new technologies and tools that can enhance marketing efficiency, automation, and personalisation
Required Qualifications
Bachelor’s Degree in Computer Science, Engineering, or a related technical field
7+ years of experience as a full stack engineer or software developer
Strong proficiency in front‑end frameworks (Ionic, Vue, or similar) and back‑end technologies (Python, Node.js, or C#)
Experience working with databases (SQL and NoSQL) and building scalable APIs
Familiarity with marketing technology platforms (Marketing Cloud and Salesforce)
Strong understanding of web analytics, tracking, and Google Tag Manager
Experience integrating with third‑party APIs, ad platforms, and data tools
Ability to work cross‑functionally with non‑technical stakeholders and translate needs into technical requirements
Comfortable working in a face‑paced environment with shifting priorities
Strong problem‑solving skills and a proactive, ownership‑driven mindset
Preferred Qualifications
Experience leveraging AI tools (e.g., Anthropic) to accelerate workflows, including building, testing, and optimizing processes
Experience supporting digital acquisition, growth marketing, or lifecycle marketing teams
Background in consumer brands or high‑growth environment
Understanding of data visualisation tools (Tableau, Power BI, etc.)
What we offer
Competitive Salary and benefits
Ability to make important enhancements to the Healthcare industry
Great culture where you work with the founders and key stakeholders in a relaxed, but innovative atmosphere
UHSM is an Equal Opportunity Employer. Our business is fast‑paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business needs. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.
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