
Senior CRM & Retention Marketing Leader
Skullcandy, Inc., Park City, UT, United States
A popular audio brand is searching for a Senior Manager of Retention to spearhead email, SMS, and loyalty programs aimed at enhancing customer lifetime value and driving repeat purchases. This role involves crafting and executing retention strategies, optimizing email and SMS marketing, and enhancing loyalty programs. Candidates should have 6-8 years of experience in CRM or lifecycle marketing and a proven ability to lead cross-functional teams, making strategic decisions driven by data analysis.
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