Assistant Director, Marketing & Digital Engagement
Effie Worldwide, Inc., Oklahoma City, OK, United States
Assistant Director, Marketing & Digital Engagement
Working with the Associate Director, Career Operations & Education and the Career Center leadership team and in alignment with the Office of University Communications, the Assistant Director, Marketing & Digital Engagement assists in the development, management, and implementation of an inclusive marketing and communications strategy for the Boston College Career Center. This includes, but is not limited to, management of creative content for all marketing materials and digital channels, production of print materials, evaluation of relevant analytics, and oversight of the messaging to advance the Boston College Career Center's presence within and beyond the campus community. The Assistant Director, Marketing & Digital Engagement is also responsible for hiring, training, and supervising undergraduate marketing assistants.
Key stakeholders include students, prospective students, alumni, parents, faculty, employers, senior administrators, and friends of Boston College. Because we are constantly reflecting on our strategy and developing innovative approaches to our work, it is important that the Assistant Director, Marketing & Digital Engagement be adaptable and flexible, as our goals and strategies will evolve over time.
Each staff member in the Division of Student Affairs is expected to support division and university-wide initiatives, staff events, and serve on committees as needed.
Full-Time Equivalent Hiring Range: $65,550 to $81,950; salary commensurate with relevant experience.
INTERESTED APPLICANTS SHOULD SUBMIT A COVER LETTER AND RESUME OF RELEVANT EXPERIENCE.
Requirements
Bachelor's degree required; relevant Master's degree preferred
At least 2 years of professional level experience in marketing/communications having developed effective promotional materials for target audiences
Experience with social media strategy and managing social media outlets
Experience with marketing and social media analytics to ensure effective marketing of programs
Exceptional communication (oral, written, and presentation) skills
Detail-oriented, well-organized, high energy and outcomes driven
Demonstrate the awareness, knowledge, and skills required to engage and communicate with students and colleagues from a wide range of backgrounds
Professional experience with email marketing and social media tools such as Constant Contact, Instagram, TikTok, and LinkedIn; experience with Google Analytics, video editing, and mobile applications a plus
Excellent computer skills, including proficiency with graphic design, Canva, Mac OS, Microsoft applications, HTML, Adobe Creative Suite, and web design software and open to learning new applications
Proven ability to collaborate with others
Strong project management background
Ability to supervise and manage undergraduate marketing assistants
Demonstrated comfort with learning and using technology, including new and unfamiliar platforms
Demonstrated commitment and ability to provide strong customer service with the desire to enhance and support the office's image, goals, and objectives through each individual interaction
The position offers a limited flexible and hybrid work schedule that suits the Career Center's business needs. The staff member will primarily be in-person and on campus.
Benefits
Tuition remission for Employees
Tuition remission for Spouses and Children who meet eligibility requirements
Generous Medical, Dental, and Vision Insurance
Low-Cost Life Insurance
Eligibility for both University-Funded 401k and Employer-Sponsored 403b Retirement Plans
Paid Holidays Annually
Generous Sick and Vacation Pay
Additional benefits can be found on https://www.bc.edu/employeehandbook
Boston College conducts pre-employment background checks as part of the hiring process.
Equal Opportunity Employer Boston College is an Equal Opportunity Employer and does not discriminate on the basis of any legally protected category, including disability and protected veteran status. Boston College's Notice of Nondiscrimination can be viewed at https://www.bc.edu
ondiscrimination.
#J-18808-Ljbffr
Key stakeholders include students, prospective students, alumni, parents, faculty, employers, senior administrators, and friends of Boston College. Because we are constantly reflecting on our strategy and developing innovative approaches to our work, it is important that the Assistant Director, Marketing & Digital Engagement be adaptable and flexible, as our goals and strategies will evolve over time.
Each staff member in the Division of Student Affairs is expected to support division and university-wide initiatives, staff events, and serve on committees as needed.
Full-Time Equivalent Hiring Range: $65,550 to $81,950; salary commensurate with relevant experience.
INTERESTED APPLICANTS SHOULD SUBMIT A COVER LETTER AND RESUME OF RELEVANT EXPERIENCE.
Requirements
Bachelor's degree required; relevant Master's degree preferred
At least 2 years of professional level experience in marketing/communications having developed effective promotional materials for target audiences
Experience with social media strategy and managing social media outlets
Experience with marketing and social media analytics to ensure effective marketing of programs
Exceptional communication (oral, written, and presentation) skills
Detail-oriented, well-organized, high energy and outcomes driven
Demonstrate the awareness, knowledge, and skills required to engage and communicate with students and colleagues from a wide range of backgrounds
Professional experience with email marketing and social media tools such as Constant Contact, Instagram, TikTok, and LinkedIn; experience with Google Analytics, video editing, and mobile applications a plus
Excellent computer skills, including proficiency with graphic design, Canva, Mac OS, Microsoft applications, HTML, Adobe Creative Suite, and web design software and open to learning new applications
Proven ability to collaborate with others
Strong project management background
Ability to supervise and manage undergraduate marketing assistants
Demonstrated comfort with learning and using technology, including new and unfamiliar platforms
Demonstrated commitment and ability to provide strong customer service with the desire to enhance and support the office's image, goals, and objectives through each individual interaction
The position offers a limited flexible and hybrid work schedule that suits the Career Center's business needs. The staff member will primarily be in-person and on campus.
Benefits
Tuition remission for Employees
Tuition remission for Spouses and Children who meet eligibility requirements
Generous Medical, Dental, and Vision Insurance
Low-Cost Life Insurance
Eligibility for both University-Funded 401k and Employer-Sponsored 403b Retirement Plans
Paid Holidays Annually
Generous Sick and Vacation Pay
Additional benefits can be found on https://www.bc.edu/employeehandbook
Boston College conducts pre-employment background checks as part of the hiring process.
Equal Opportunity Employer Boston College is an Equal Opportunity Employer and does not discriminate on the basis of any legally protected category, including disability and protected veteran status. Boston College's Notice of Nondiscrimination can be viewed at https://www.bc.edu
ondiscrimination.
#J-18808-Ljbffr