Intern, Brand Marketing
job openings at amika, New York, NY, United States
Overview
as a Brand Marketing Intern, you will support the development of go-to-market strategy and execution for upcoming product launches and key brand initiatives. this role is designed to give hands-on experience across both strategy and execution, allowing you to contribute meaningfully to how campaigns are built and brought to life. you’ll partner closely with the Brand Marketing Manager and cross-functional teams to help shape positioning, organize campaign assets, and build tools that drive alignment across the business. this is an ideal role for someone who is both analytical and creative, with a passion for brand building, storytelling, and turning insights into action.
Location Brooklyn, NY (onsite 3 days a week. must have the right to live and work in the US)
Compensation & Schedule Hourly rate: $17 per hour
Hours: 40 hours per week
Duration: 6 months
Start date: May, 26th 2026
What you'll do GTM strategy & positioning
build a competitive landscape + positioning snapshot (key players, claims, messaging, GTM rollout across social, digital, and in-store)
identify whitespace opportunities and potential messaging territories to inform how products show up in market
support the development of insight-driven narratives that feed into the broader campaign strategy, leveraging data and insights platforms to inform strategy.
Toolkit development & execution
support the development of go-to-market (GTM) toolkits in partnership with the Brand Marketing Manager
organize campaign messaging, assets, and key information into clear, actionable formats for cross-functional teams
assist in building GTM activation plans to ensure consistency across channels and teams
Must Haves
strong interest in brand marketing, hair or beauty products
analytical mindset with ability to synthesize insights into clear takeaways
strong organizational and project management skills
excellent communication and presentation skills
proficiency in building decks and working in PowerPoint
highly collaborative with a proactive, can-do attitude
passion for storytelling, branding, and creative problem solving
#J-18808-Ljbffr
Location Brooklyn, NY (onsite 3 days a week. must have the right to live and work in the US)
Compensation & Schedule Hourly rate: $17 per hour
Hours: 40 hours per week
Duration: 6 months
Start date: May, 26th 2026
What you'll do GTM strategy & positioning
build a competitive landscape + positioning snapshot (key players, claims, messaging, GTM rollout across social, digital, and in-store)
identify whitespace opportunities and potential messaging territories to inform how products show up in market
support the development of insight-driven narratives that feed into the broader campaign strategy, leveraging data and insights platforms to inform strategy.
Toolkit development & execution
support the development of go-to-market (GTM) toolkits in partnership with the Brand Marketing Manager
organize campaign messaging, assets, and key information into clear, actionable formats for cross-functional teams
assist in building GTM activation plans to ensure consistency across channels and teams
Must Haves
strong interest in brand marketing, hair or beauty products
analytical mindset with ability to synthesize insights into clear takeaways
strong organizational and project management skills
excellent communication and presentation skills
proficiency in building decks and working in PowerPoint
highly collaborative with a proactive, can-do attitude
passion for storytelling, branding, and creative problem solving
#J-18808-Ljbffr