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TikTok Content & Creator Partnerships Intern

X Up Brands, Rochester, NY, United States


About Us X UP Brands is a fast-growing e-commerce company that builds and scales consumer brands across Amazon, Shopify, and emerging channels. We are focused on creating better products, stronger brands, and faster creative systems that help us win in modern e-commerce.

We believe the future of e-commerce belongs to brands that can create content at scale, test quickly, work with creators effectively, and adapt faster than the market. TikTok, short-form video, AI-assisted content, and creator-driven commerce are becoming a major part of that future.

About the Role We are hiring a

TikTok Content & Creator Partnerships Intern

for a 4-month test role focused on helping us build and test a high-volume TikTok content engine.

This role is for someone who is highly plugged into TikTok culture, excited by content creation, and interested in the future of AI-assisted media. You will help us test content ideas, work with creators, manage outreach, and experiment with modern tools including AI video workflows, AI avatars, and fast-turn creative production.

This is not a passive internship. We are looking for someone who wants to help us test aggressively, learn quickly, and build something that drives real growth. If it is a strong fit, this role could continue beyond the initial internship.

What You’ll Do

Research TikTok trends, winning hooks, viral formats, and competitor content

Brainstorm and help produce short-form content ideas for our brands

Assist in creating content using AI tools, including AI video workflows and AI avatars

Help test different content styles, messaging angles, and creative concepts quickly

Source creators, affiliates, and UGC partners that fit our brands

Reach out to creators and manage communication in a professional and organized way

Track creator outreach, responses, samples, posted content, and performance

Help organize content calendars, testing plans, and creator pipelines

Monitor what is working across TikTok Shop, creator content, and paid/organic trends

Help us build repeatable systems for creator management and content testing

Who We’re Looking For

Highly familiar with TikTok and short-form content culture

Excited about content creation and comfortable making, editing, or coordinating content

Interested in AI tools for content production, including AI video and avatar-based content

Organized and detail-oriented, with the ability to manage many moving parts

Strong communicator who can interact professionally with creators and partners

Fast-moving, resourceful, and eager to test ideas without overthinkingInterested in e-commerce, branding, creator marketing, and digital growth

Strong work ethic and willingness to learn by doing

Nice to Have

Experience creating TikTok, Reels, or short-form videos

Experience with CapCut, Canva, ChatGPT, AI video tools, or other creative software

Experience with influencer outreach, creator partnerships, or affiliate programsA strong eye for what makes content feel native, engaging, and high-converting

Real hands-on experience building a modern content and creator growth engine

Opportunity to work on the future of e-commerce content creation

Learn how brands test content, work with creators, and scale attention

High ownership and real responsibility from day one

Strong opportunity for this role to continue if you perform well

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