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Director, Events and Marketing

Illinois Hotel & Lodging Association, Chicago, IL, United States


Event Management Develop detailed, executable plans for all IHLA events, meetings and seminars Negotiate contracts with suppliers such as hotels, speakers, and vendors In coordination with membership staff, promote/sell tickets and event sponsorships Build out event registration pages in Association Management Software Establish and manage event budgets, including the review and approval of event invoices; assist the Finance Director in reconciling event budgets Manage the Events Committee and sponsor feedback to plan the scope and format of events Assist the Finance Director with accounts receivable and collections for all event attendees Provide on-site logistical leadership at all events, including directing other staff and volunteers, and manage in-kind product donations and vendors Conduct post‑event evaluations to determine how future events could be improved Coordinate the annual Stars of the Industry program, including nominations, judging and ceremony Order awards, gifts and other event‑related supplies as required Arrange for audio‑visual equipment, transportation, displays and other event needs Coordinate overnight housing for IHLA members and staff, as needed Read trade publications, attend seminars and consult with other meeting professionals to stay abreast of meeting management standards and trends Marketing & Communications Serve as the "Chief Storyteller" and position IHLA as a resource and thought leader to external audiences on topics important to the hotel industry Design event marketing materials and distribute them efficiently and economically Enhance and refresh IHLA’s branding and design across multiple online and hard‑copy mediums Maintain and update all digital assets for external and internal groups, including the website, social media, presentation slide decks, and communication methods Evaluate metrics to determine the success of online communications and website visitation and develop strategies to grow engagement with members Develop and maintain the organization’s print and electronic collateral and branding material, including sales collateral Collect content for and edit the regular bi‑weekly newsletter Create, update and distribute blast emails, webinars and event announcements, including assisting with handouts and materials for virtual and in‑person meetings and events Provide writing and editing support to other departments as needed Reporting Reports to the President and CEO. This position will manage one team member: Coordinator of Events and Marketing. Work Location This is a hybrid role with an expectation to be in the downtown Chicago office 3 days per week. Qualifications & Experience Minimum of five years of relevant professional experience Certified Meeting Professional (CMP) preferred Proficient experience with MS Office Suite; website and graphic design software; and social media applications Strong customer service/sales skills via phone, email, and in‑person communication Strong organizational skills and ability to multitask, excellent time‑management skills Ability to think and strategize at a high level as well as perform tactically Exceptional verbal and written communication skills Exhibit high energy and be a team player Excellent attention to detail Willing to take initiative on projects and suggest innovative solutions Ability to occasionally work beyond office hours (including early mornings, evenings, and weekends) and occasionally travel throughout the state for events, including overnight stays IHLA is proud to offer a competitive compensation and benefit plan. IHLA is an Equal Opportunity Employer committed to a diverse work culture. #J-18808-Ljbffr