Campaign/Segment Marketing Manager

Campaign/Segment Marketing Manager The Campaign/Segment Marketing manager will report into Arrow’s corporate marketing department and support the global component supplier marketing team through the execution and management of strategic verticals. What You Will Be Doing Create and execute digital marketing campaigns to drive collaboration between Arrow vertical markets. Manage digital marketing activities including webinars, webpages, and social media, as well as field enablement support. Collaborate with Digital and Arrow Studio to implement and execute campaigns. Promote new product introductions (NPI). Content creation around critical applications associated within strategic vertical markets. Provide technical project management support to key internal stakeholders, with a focus on leveraging data to provide feedback on campaign effectiveness. Apply and leverage marketing tools and champion marketing automation initiatives. Encompass Arrow’s corporate branding as a global technology enabler in the creation and management of campaigns. What We Are Looking For Bachelor’s degree in business, marketing, communications, or related field. A minimum of 8 years of related marketing experience, specifically successful campaign management. Experience in marketing verticals such as medical and factory automation, and others preferably. Experience with marketing automation software and tools. Prior success developing and executing brand campaigns across the full mix of marketing and communication channels. Excellent technical writing skills. Strong project management skills with the ability to manage multiple projects simultaneously. Technology savvy with the ability to learn new applications quickly. Advance proficiency with Microsoft Office – particularly Excel. Prior experience creating content and campaigns for electronics manufacturers strongly preferred. Work Arrangement Fully Remote: Must be able to travel to an Arrow office location as requested by Arrow leadership. Benefits Medical, Dental, Vision Insurance 401k, With Matching Contributions Short-Term/Long-Term Disability Insurance Health Savings Account (HSA)/Health Reimbursement Account (HRA) Options Paid Time Off (including sick, holiday, vacation, etc.) Tuition Reimbursement Growth Opportunities And more! Annual Hiring Range $93,500.00 - $157,300.00 Actual compensation offer to candidate may vary from posted hiring range based upon geographic location, work experience, education, and/or skill level. The pay ratio between base pay and target incentive (if applicable) will be finalized at offer. Location US-AZ-Arizona (Remote Employees) Time Type Full time Job Category Business Support EEO Statement Arrow is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, gender, age, sexual orientation, gender identity, national origin, veteran or disability status. (Arrow EEO/AAP policy) #J-18808-Ljbffr