Sr. Product Marketing Manager
Tessera Data, San Francisco, CA, United States
Checkr is building the data platform to power safe and fair decisions. Established in 2014, Checkr’s innovative technology and robust data platform help customers assess risk and ensure safety and compliance to build trusted workplaces and communities. Checkr has over 100,000 customers, including DoorDash, Coinbase, Lyft, Instacart, and Airtable.
About the Role We’re looking for a
Sr. Product Marketing Manager
who will own the positioning and GTM strategy for our fraud prevention and identity risk solutions, from messaging through pipeline impact. This is a high‑visibility, high‑autonomy role for someone who thrives on ambiguity and can move fast with rigor.
Responsibilities
Own the end‑to‑end GTM strategy across Checkr’s fraud prevention and identity risk portfolio and specialized verification products
Develop Checkr’s fraud narrative, connecting fast‑moving trends with Checkr’s differentiated position and translating it into crisp, compelling messaging for mid‑market and enterprise buyers
Ensure our sales and partnership teams understand the challenges we solve for our buyers, and equip them to handle complex, consultative deals with playbooks, talking points, and collateral
Own market, customer, and competitive intelligence — from buyer research and win/loss analysis to competitive battlecards — and translate those signals into GTM strategy, pricing input, and product roadmap influence
Represent Checkr in customer meetings and industry events as a subject matter expert
Qualifications
6+ years of B2B product marketing experience; background in fraud prevention, identity verification, risk, compliance, or security is a strong plus
A track record of owning complex GTM programs end‑to‑end; you’ve built the strategy and plan and delivered measurable outcomes autonomously
Demonstrated ability to operate at the executive level — you’ve influenced roadmap decisions and earned credibility in rooms where you weren’t the most senior person
Strong written and verbal communication, with a gift for persuasive storytelling. Your messaging is sharp, and you’re comfortable presenting to and fielding questions from executives and customers
Comfort with ambiguity and a bias toward action, with an ability to thrive in fast‑paced environments and juggle multiple initiatives successfully
AI fluency and a knack for leveraging tools to drive efficiency and smarter workflows
Benefits
A fast‑paced and collaborative environment
Learning and development allowance
Competitive cash and equity compensation, and opportunity for advancement
100% medical, dental, and vision coverage
Up to $25,000 reimbursement for fertility, adoption, and parental planning services
Flexible PTO policy
Monthly wellness stipend
Hybrid work environment (3 days a week in office at hubs in Denver, San Francisco, Nashville, or Santiago)
Compensation On‑target Earnings / Base Salary range (San Francisco, CA): $191,000 – $225,000 USD. On‑target Earnings / Base Salary range (Denver, CO): $162,000 – $190,000 USD.
Equal Employment Opportunities Checkr is committed to building the best product and company, which requires hiring talented and qualified individuals with a diverse set of perspectives and lived experiences. We believe in hiring people of all backgrounds, including those whose histories are impacted by the justice system in accordance with local, state, and/or federal laws, including the San Francisco’s Fair Chance Ordinance.
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About the Role We’re looking for a
Sr. Product Marketing Manager
who will own the positioning and GTM strategy for our fraud prevention and identity risk solutions, from messaging through pipeline impact. This is a high‑visibility, high‑autonomy role for someone who thrives on ambiguity and can move fast with rigor.
Responsibilities
Own the end‑to‑end GTM strategy across Checkr’s fraud prevention and identity risk portfolio and specialized verification products
Develop Checkr’s fraud narrative, connecting fast‑moving trends with Checkr’s differentiated position and translating it into crisp, compelling messaging for mid‑market and enterprise buyers
Ensure our sales and partnership teams understand the challenges we solve for our buyers, and equip them to handle complex, consultative deals with playbooks, talking points, and collateral
Own market, customer, and competitive intelligence — from buyer research and win/loss analysis to competitive battlecards — and translate those signals into GTM strategy, pricing input, and product roadmap influence
Represent Checkr in customer meetings and industry events as a subject matter expert
Qualifications
6+ years of B2B product marketing experience; background in fraud prevention, identity verification, risk, compliance, or security is a strong plus
A track record of owning complex GTM programs end‑to‑end; you’ve built the strategy and plan and delivered measurable outcomes autonomously
Demonstrated ability to operate at the executive level — you’ve influenced roadmap decisions and earned credibility in rooms where you weren’t the most senior person
Strong written and verbal communication, with a gift for persuasive storytelling. Your messaging is sharp, and you’re comfortable presenting to and fielding questions from executives and customers
Comfort with ambiguity and a bias toward action, with an ability to thrive in fast‑paced environments and juggle multiple initiatives successfully
AI fluency and a knack for leveraging tools to drive efficiency and smarter workflows
Benefits
A fast‑paced and collaborative environment
Learning and development allowance
Competitive cash and equity compensation, and opportunity for advancement
100% medical, dental, and vision coverage
Up to $25,000 reimbursement for fertility, adoption, and parental planning services
Flexible PTO policy
Monthly wellness stipend
Hybrid work environment (3 days a week in office at hubs in Denver, San Francisco, Nashville, or Santiago)
Compensation On‑target Earnings / Base Salary range (San Francisco, CA): $191,000 – $225,000 USD. On‑target Earnings / Base Salary range (Denver, CO): $162,000 – $190,000 USD.
Equal Employment Opportunities Checkr is committed to building the best product and company, which requires hiring talented and qualified individuals with a diverse set of perspectives and lived experiences. We believe in hiring people of all backgrounds, including those whose histories are impacted by the justice system in accordance with local, state, and/or federal laws, including the San Francisco’s Fair Chance Ordinance.
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