
Graphic Designer / Art Director Job at Alda Strategic in Tampa
Alda Strategic, Tampa, FL, United States
This is a full-time, on-site role for a Graphic Designer / Art Director based in Tampa, FL. We’re looking for a talented Art Director / Graphic Designer to join our team and help bring place identities to life. You’ll work across the full spectrum of place branding, from early-stage creative research and logo exploration to polished brand guidelines and marketing assets.
This is a hands‑on creative role where you’ll craft sophisticated visuals for brand presentations, pitch decks, and client deliverables. You’ll collaborate closely with our strategy team to translate place insights into compelling visual directions, developing inspiration boards, exploring typography and color palettes, and shaping the visual identity systems that help destinations stand out and connect with their communities.
You believe that design has the power to elevate everyday experiences. You understand that thoughtful place identity can connect people to nature, community, and each other. You care about the details because you know they add up to something meaningful.
What You’ll Do
Brand Identity & Visual Design
Develop high-quality, original designs for place branding projects: logos, brand identity systems, visual language, and applications
Create brand guidelines that articulate visual identity standards, including typography, color palettes, imagery, and usage rules
Design place branding assets and marketing campaign materials that convey sophistication and distinctiveness
Ensure all visuals align with brand strategy, translating strategic positioning into compelling design executions
Creative Research, Ideation & Art Direction
Conduct creative research and develop inspiration boards that inform brand direction and place vision
Research artists, art installations, and cultural references that could enhance a development’s identity
Conceptualize activations, public art installations, and innovative creative thinking around places
Understand the artist collaboration process, from concept to production
Provide exterior and interior design recommendations that support the overall place identity
Experience & Journey Mapping – Translate the human experience into visual touchpoint maps and journey diagrams that inform the physical layout of a place
Explore and present visual directions with a refined, discerning eye
Presentations & Client Deliverables
Design polished creative decks presenting brand direction, place identity concepts, and their applications
Craft sophisticated visuals for pitch decks and client presentations
Produce production-ready files that meet technical specifications
Collaboration & Process
Collaborate closely with team, contributing ideas and creative input throughout the process
Manage multiple projects, maintaining timelines and deadlines
Who You Are
A refined tastemaker with a strong eye for sophisticated design
Meticulous and efficient, you take pride in precision and can work quickly while ensuring high quality
Organized and dependable, you manage your workload, meet deadlines, and communicate proactively about project status
A "Swiss Army Knife" Creative: You enjoy wearing many hats, from high-level strategy and sketching to technical production.
You are a rapid learner and can master a wide range of skills and tools quickly and efficiently.
You have an understanding of human centered design.
A collaborative creative who loves to brainstorm and share ideas
Innovative, you bring fresh ideas to the table and seek out creative solutions rather than waiting to be directed
Adapt to feedback gracefully, embrace iteration
Aligned with our mission — you genuinely believe in the power of design to elevate everyday experiences, and you care about connecting people to nature, community, and each other through thoughtful place identity
Understand that great place branding extends from the perception to the full experience and journey of a place, you’re interested in ideating creative for all the touchpoints
An excellent communicator who can present ideas clearly, receive feedback constructively, and collaborate effectively with colleagues and clients
Requirements
3+ years of experience in a graphic design/ art director role, preferably within an agency, hospitality, lifestyle, or place branding environment
A strong, polished portfolio showcasing brand identity work, visual storytelling, and experience design
Expert proficiency in Adobe Creative Cloud
Proficiency in AI tools, integrating support in a seamless unobvious manner
Strong skills in Keynote and/or PowerPoint for presentation design
Deep knowledge of design fundamentals: typography, color theory, layout, and visual hierarchy
Placemaking, real estate, or hospitality branding experience is a strong plus
Compensation & Details
Full-time, in office position with flexibility for occasional travel to meet with clients
Applicants must be living in Tampa area
Competitive salary commensurate with experience
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