Sr. Director, Brand Marketing

Owens & Minor is a global healthcare solutions company providing essential products, services and technology solutions that support care delivery in leading hospitals, health systems and research centers around the world. For over 140 years, Owens & Minor has delivered comfort and confidence behind the scenes, so healthcare stays at the forefront, helping to make each day better for the hospitals, healthcare partners, and communities we serve. Powered by more than 14,000 teammates worldwide, Owens & Minor exists because every day, everywhere, Life Takes Care™. Overview Sr. leadership role directing core aspects of brand marketing to support growth across key channels for our products and healthcare services businesses. This role oversees brand management, integrated marketing, digital strategies, events, and creative services. The leader will support growth-oriented strategies that strengthen our value proposition, enhance customer relationships, and grow the sales pipeline while elevating the company’s reputation across customers, employees, investors, industry and media. The leader will manage a team of 15-20 professionals (including 4-5 contractors) and oversee relationships with external agencies and vendors. Summary Summary: Owens & Minor is seeking a strategic and experienced leader to direct core aspects of our brand marketing functions to support growth across key channels for our products and healthcare services businesses. This role will oversee key aspects of brand management, integrated marketing, digital strategies, events, and creative services. This person will support growth-oriented strategies that strengthen our value proposition, enhance customer relationships, and grow sales pipeline and elevate the company's reputation across stakeholders including customers, employees, investors, industry and media. This leader will manage a team of 15-20 professionals (including 4-5 contractors) and oversee relationships with external agencies and vendors providing various support services. Key Responsibilities Lead the development and execution of comprehensive integrated marketing strategies that support business growth, product/service launches, and the overall company vision and strategy. Own brand stewardship, ensuring consistent messaging, visual identity, and adherence to brand standards across all channels and touchpoints. Direct integrated marketing programs, including digital media (web, social, lead generation), advertising, collateral development, multi-media/video production, email campaigns, case studies, and customer presentations. Lead strategic events/tradeshows and similar customer-facing experiences as core components of brand and growth initiatives. Support translation of market research and customer insights into differentiated value propositions and actionable plans. Build, integrate, and mentor a high-performing team across functions such as marketing communications, creative services, digital, events. Collaborate cross-functionally with category management, sales, business leaders in products, services, and technology solutions, and executive leadership to align priorities and deliver measurable results. Manage budgets, timelines, vendor relationships, and performance metrics for all programs, with a focus on ROI, continuous improvement, and innovation in communication channels. Support senior leadership as needed on reputation management, stakeholder engagement, and growth-oriented messaging. Management Scope Direct oversight of functional areas including: Brand Management Marketing Communications & Creative Services Digital, Web, Social, and Lead Generation Events/Tradeshows and Customer Experiences Product/Service Launches and Promotion Team size: 15-20 professionals (including 4-5 contractors) External agency/vendor management Qualifications & Experience Bachelor’s degree in Marketing, Communications, Business, or a related field required; advanced degree preferred. 12+ years of progressive experience in marketing and communications leadership, with significant B2B expertise; healthcare products, solutions, and distribution services, or related industry experience strongly preferred. Proven track record leading mid-sized, diverse teams (8-12+ direct/indirect reports) and managing external agencies in fast-paced environments. Experienced financial management of $3 million+ in overall B2B marketing budget. Deep experience in brand management, integrated marketing, digital strategies, events, and limited customer/account-based marketing. Experience in execution of digital transformation plans and operational enhancement of social, web, marketing automation and lead generation in B2B marketing strongly preferred. Experience in corporate communications, including PR, media relations, and crisis management a plus but not required. Strong strategic vision, creative excellence, and executional rigor; ability to translate insights into growth-driving programs. Exceptional leadership, collaboration, and influencing skills; experience working cross-functionally and with global teams. Outstanding communication abilities (written, verbal, visual) and consultative approach to stakeholder management. Technical Skills Expert proficiency in Microsoft Office suite (Word, Excel, PowerPoint). Strong experience with marketing tools such as Adobe Creative Suite (InDesign, Photoshop, Illustrator), Salesforce, Pardot (or similar marketing automation), Showpad (or similar sales enablement platforms), and digital analytics tools. Experience leading digital media, content creation, and multi-channel campaign management. Solid understanding of digital strategies to guide digital transformation in with agencies and cross-functional team members. Additional This position will be based at the Alpharetta, GA corporate office as a hybrid role. The anticipated salary range for this position is $195,000 - 225,000 plus annual incentive bonus and potential Long-Term Incentive. Actual compensation offered may vary based on job-related factors such as experience, skills, education and location. Equal Opportunity Owens & Minor is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, national origin, sex, sexual orientation, genetic information, religion, disability, age, status as a veteran, or any other status prohibited by applicable national, federal, state or local law. #J-18808-Ljbffr