Associate Director, Regional Marketing - ONC Prostate - NYC/Boston

Overview At Bayer we’re visionaries, driven to solve the world’s toughest challenges and striving for a world where Health for all Hunger for none is no longer a dream, but a real possibility. We’re doing it with energy, curiosity and dedication, learning from diverse perspectives, expanding our thinking and redefining impossible. If you’re hungry to build a varied and meaningful career in a community of brilliant minds to make a real difference, there’s only one choice. Associate Director, Regional Marketing - ONC Prostate - NYC/Boston Associate Director, Regional Marketing - Oncology – Prostate Purpose The primary responsibilities of this role are to work as part of a focused, field-based marketing team to engage and develop Thought Leaders and execute regional meetings and programs for NUBEQA and XOFIGO to Healthcare Professionals (HCP). The ultimate goal is to help deliver on the sales number for the franchise, with NUBEQA as the priority brand given its potential and lifecycle. The role will involve travel to customer meetings, industry trade shows, advocacy events, and corporate meetings. Coverage for this role includes Boston, NYC, and the states of the North East. Key Tasks And Responsibilities The incumbent will be responsible for 5 primary functions. In each case act as Brand Champion to deliver brand communication strategy. Key opinion leader (KOL) engagement and relationship management Regional Convention leadership and execution Speaker’s bureau Marketing initiatives and Programs Field partnership KOL Engagement and Relationship Management Establish and maintain KOL relationships for the prostate franchise in order to communicate our product communication strategy and create a supportive TL base. Of particular importance are academic centers and key accounts which will lead to a strong focus on the North-East. Identify and recommend TLs to provide brand insight and execute peer-to-peer programs beyond their own practice. Create deeper relationships with customers by engaging across different channels and activities (conferences, advisory boards, consulting, speaker’s bureau, etc.). Collaborate with field teams to identify key KOLs / stakeholders to engage while maintaining a focus on the highest target / influential / KOLs. Up to 50% of role time in customer-facing activities. Regional Conventions Coordinate and execute plans for company presence at regional and input into National conferences; sponsorships, TL engagement, promotional programs, etc. Support executive and senior leadership encounters at major industry conventions (AUA, ASCO, etc.). Create content and materials and obtain internal approval to create a strong presence at Congresses. Share outputs and key insights learned from conferences with sales and brand teams to maximize utility; manage Speakers Bureau. Lead identification and monitor utilization of TLs and execution of marketing-led speaker programs. Provide input into updates of peer-to-peer programs. Support field with speaker assessment and selection. Marketing Initiatives Own or contribute to various marketing projects that help drive brand strategy (e.g., field resource development, digital marketing, advisory board coordination, GPO initiatives, POA planning, etc.). Work on assigned advisory boards with Director and agency partner(s) covering objectives, attendance and content creation. Actively participate on the prostate franchise field advisory board, piloting new materials and testing effectiveness with customers. Field Partnership Contribute to development of the regional strategic business plans as well as the marketing team’s, providing key customer insight / intelligence. Partner with sales consultants, key account executives, radiation therapy specialists, oncology nurse educators, national accounts team, medical affairs, and other internal partners to stay aligned on the business strategy for the brands. Who You Are Bayer is seeking an incumbent who possesses the following: Required Qualifications Bachelors degree; Valid driver’s license and clean driving record; 5-7 years’ experience in the pharma/biotech industry with at least 2 years of customer-facing; 2 years experience working within the oncology or urology therapeutic areas; Proven accomplishment in identifying and driving a strategic approach to business; Proven track record of sales, customer-facing success, and/or superior project management; Significant experience in creating, maintaining and growing relationships with key customers and stakeholders; Demonstrated ability to advance parallel initiatives in a fast-paced environment, show attention to detail, and follow through to completion; Proactive, results-oriented, hard-working, self-starter motivated by a challenging task; Demonstrated ability to work effectively cross-functionally, both within the organization and with external partners, collaborating to ensure successful project completion; Desire to take the next step in your career to build a marketing capability or advance in sales leadership; Excellent communication skills & strong organizational skills. Preferred Qualifications Bachelors degree with a life science background; Marketing or other functional / leadership experience in sales training, sales management, market access, and/or other commercial areas strongly preferred; Experience and relations working with Academic institutions and key accounts a strong preference. Salary and Application Details Employees can expect to be paid a salary between $143,240.00 - $214,860.00. Additional compensation may include a bonus or commission (if relevant). Additional benefits include health care, vision, dental, retirement, PTO, sick leave, etc. This salary range is merely an estimate and may vary based on location, market data/ranges, skills and prior relevant experience, degrees and certifications, and other factors. This posting will be available for application until at least 10/06/25. Application and Compliance YOUR APPLICATION: Bayer offers a wide variety of competitive compensation and benefits programs. If you meet the requirements of this opportunity, we encourage you to apply now. Be part of something bigger. Be you. Be Bayer. To all recruitment agencies: Bayer does not accept unsolicited third party resumes. Bayer is an Equal Opportunity Employer/Disabled/Veterans. Bayer is committed to providing access and reasonable accommodations in its application process for individuals with disabilities and encourages applicants to request any needed accommodation(s) using the contact information below. Bayer is an E-Verify Employer. Location: United States : Massachusetts : Boston || United States : New York : Brooklyn || United States : New York : Long Island || United States : New York : Manhattan || United States : New York : Queens Division: Pharmaceuticals Reference Code: 854034 Contact Us Email: hrop_usa@bayer.com #J-18808-Ljbffr