Senior Manager, Digital Marketing International

About The Job This leader will support and advance the international digital agenda across all marketing and consumer experiences, acting as a change agent for consumer‑first, connected digital growth across markets. Sitting at the center, they partner closely with global marketing, regional teams, and digital platform leaders to ensure digital is fully embedded into brand strategy, campaigns, and category priorities. They will help define how loyalty, delivery, and end‑to‑end digital experiences—across app, web, kiosks, CRM, and emerging touchpoints—come to life in a way that is globally consistent and locally adaptable. Leveraging data‑driven insights, they will guide an integrated marketing approach across the full digital ecosystem, enabling growth at every consumer touchpoint, establishing the future of loyalty, while building strong collaboration and trust across regions and franchise partners. The Day-to-Day Support and advance the global digital agenda in partnership with International and regional Digital leadership to shape the global digital agenda and drive digital objectives into all marketing execution Lead ideation for digital experiences in collaboration with global marketing partners and regional Digital leaders; represent the voice of the digital consumer and business in broader brand discussions Act as the central connector to the full Digital organization across regions, supporting briefings, frameworks, integration, and best practice sharing to enable strong local execution Consolidate global view and coordinate reporting of digital performance across key priorities (e.g., BIG 5), identifying insights and opportunities to share with regions Drive alignment and integration across cross‑Digital planning and execution, ensuring consistency while allowing for local flexibility Be a thought leader in the digital space, driving consumer‑first, digitally led experiences and elevating global digital capability Develop global digital frameworks, playbooks, and toolkits to support BU sell‑in and market adoption of key programs Ensure strong and consistent digital brand presence globally; guide how products and brand show up across digital touchpoints in alignment with pillar strategies and brand standards Support adoption and execution of global digital brand standards, supporting BUs as they own end‑to‑end execution and ensuring alignment across digital touchpoints with brand values and strategic pillars Prepare insights and recommendations to inform senior leadership decision‑making, providing updates and recommendations grounded in global trends, data, and performance insights Is this you? Bachelors degree in Digital Marketing or related field OR equivalent years of experience, MBA a plus. 8+ years of experience leading Digital Strategy or Activation either at a brand or with an agency or consultancy, including Digital campaign and creative development and execution, acquisition and growth marketing, customer marketing, ecommerce marketing and merchandising, etc Demonstrated ability to leverage Digital to drive business growth Data‑obsessed, but creatively‑driven marketer Able to clearly articulate vision, strategy, and connect that to tactical execution Able to inspire via spoken and written word Able to partner and collaborate across teams, and influence peers to drive action Experience leading projects or small teams Work‑Hard, Play‑Hard Hybrid work schedule (onsite expectation Tues, Wed, Thurs) and year‑round flex day Friday Onsite childcare through Bright Horizons Onsite dining center and game room (yes, there is a Taco Bell inside the building) Onsite dry cleaning, laundry services, and carwash Onsite gym with fitness classes and personal trainer sessions Up to 4 weeks of vacation per year plus holidays and time off for volunteering Generous parental leave for all new parents and adoption assistance program 401(k) with a 6% matching contribution from Yum! Brands with immediate vesting Comprehensive medical & dental including prescription drug benefits and 100% preventive care Discounts, free food, swag and… honestly, too many good benefits to name Salary Range: $157,100 to $175,000 annually + bonus eligibility + benefits Work Authorization Notice: Applicants must be authorized to work in the United States on a full‑time, permanent basis without the need for current or future sponsorship. Taco Bell is proud to be an equal opportunity employer and is committed to equity, inclusion, and belonging for all dimensions of diversity. We do not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, veteran status, disability status, age, or any other protected characteristic. Taco Bell is committed to working with and providing reasonable accommodation to applicants with disabilities or special needs. #J-18808-Ljbffr