
German-Speaking Account Executive: Land & Expand
hexafarms, New Bremen, OH, United States
As an Account Executive at hexafarms, you will own the full commercial lifecycle of your customers: from first conversation to long-term expansion and retention. Our business follows a land-and-expand model: initial deals typically start as trials (ACV ~ 15k) with massive potential to expand across additional sites, production areas and modules. Your goal is not only to close new customers, but to build long-term relationships with growers and grow those accounts over time. Your success will ultimately be measured by ARR closed, expansion within accounts, and the long-term success of your customer portfolio.
About the role Own the full sales cycle from prospecting to closing
Build and manage a strong pipeline of greenhouse operators
Run discovery calls, product demos, and commercial negotiations
Close new customers and expand accounts over time
Maintain strong customer relationships and support renewals and retention
Work closely with product and engineering to bring feedback from growers into product development
Represent hexafarms at industry events, conferences and customer visits
Help build a repeatable commercial engine as we scale internationally
Your profile 2+ years experience in B2B sales
C2 German
Strong English skills (B2–C1 minimum), any further European language is a major plus
Comfortable owning the entire sales cycle
Highly proactive with strong ownership and accountability
Able to operate in a fast-paced startup environment and willing to make onsite visits
Curious and motivated to understand complex industries and customer problems
Why us? Up to €110k OTE compensation package + meaningful equity component
Uncapped commission with strong accelerators
A highly international team working on a global product
Direct collaboration with founders and leadership
Access to world-class engineers (there are Robo-Dogs in our office...)
Early commercial role with significant ownership and impact
Flexible working model and international travel opportunities
About us We are building the company that is building the software for the future of commercial food production. We create a peace of mind for commercial food producers by interfacing their entire operations to our ML and AI services.
hexafarms helps growers to get the most out of their production through yield forecasting, disease and pest detection, climate optimisation, and real-time plant analysis- all in one place. Day by day, we are bridging the gap between sensing, plant biology, and real-time market needs to ensure our customers focus on what is really important, and keep growing at their best.
Check out what is like to work at hexafarms here .
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